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Moving From Giving To Asking: Navigating Marketing's Tricky Transition
Manage episode 404776353 series 1303896
This is gonna get awkward.
There's always a time in marketing when you reach this awkward transition point.
Where you go from empathizing, providing value, and giving your potential clients an “ah-ha” that makes them think to asking them to work with you.
And let's face it. It's a tricky, weird transition to navigate in your marketing.
So, how do you transition from marketing into asking for the sale? That's exactly what we’re talking about.
Want to hear more about The Expert Up Club? Book Your Private Tour Here
Full show notes and transcript are here.
423 에피소드
Moving From Giving To Asking: Navigating Marketing's Tricky Transition
Make Marketing Suck Less for Expertise-Driven Solo Businesses
Manage episode 404776353 series 1303896
This is gonna get awkward.
There's always a time in marketing when you reach this awkward transition point.
Where you go from empathizing, providing value, and giving your potential clients an “ah-ha” that makes them think to asking them to work with you.
And let's face it. It's a tricky, weird transition to navigate in your marketing.
So, how do you transition from marketing into asking for the sale? That's exactly what we’re talking about.
Want to hear more about The Expert Up Club? Book Your Private Tour Here
Full show notes and transcript are here.
423 에피소드
모든 에피소드
×1 Marketing BS Detector: Separating Messaging, Marketing, and Copywriting 18:39
1 Marketing for Brainiacs: Translating Phd-Level Knowledge Into Client-Speak with Zoa Conner 35:43
1 Marketing That Doesn't Hijack Your Life with Laura Litwiller 31:41
1 Don’t Let ‘em Shame You: Turn Your Expertise into a Marketing Superpower 13:03
1 Ditching Social Media: Why Less Social Is Better For Biz with Norma Frahn 33:38
1 Avoiding the Marketing Time Suck of Doom (for once and for all) 10:54
1 Make Marketing….Fun?!?: B2B Consultant Edition with Camille Rapacz 34:26
1 Opt-out of Opt-ins: Email Strategies That Actually Work with Bev Feldman 34:49
1 Why Short Form Content Sucks for Experts with Jessica Lackey 34:02
1 Pod Takeover: Aligning Marketing & Growth with Michelle Warner 27:01
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