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Why Most Marketing Advice Is Sucks For Your Business
Manage episode 449784500 series 1303896
What if I told you that 95% of marketing advice out there wasn't for people like you?
If you're following this advice or beating yourself up for not following it, you're wasting time, energy, and resources doing more marketing that doesn't lead to results.
You're unintentionally making your marketing suck more, not less. So how do you know if you're following the right guidance?
Buckle up, because this episode will shift how you think about marketing.
In this episode, you'll hear:
- How much of the commonly available marketing advice doesn't work for solo business owners or those not primarily creators
- The distinctions between being a creator and a business owner and how these identities affect marketing strategies
- How creators need a large audience to monetize their content, whereas business owners need a smaller, targeted audience.
Want to hear more about The Expert Up Club? Book Your Private Tour Here
Full show notes and transcript are here.
423 에피소드
Why Most Marketing Advice Is Sucks For Your Business
Make Marketing Suck Less for Expertise-Driven Solo Businesses
Manage episode 449784500 series 1303896
What if I told you that 95% of marketing advice out there wasn't for people like you?
If you're following this advice or beating yourself up for not following it, you're wasting time, energy, and resources doing more marketing that doesn't lead to results.
You're unintentionally making your marketing suck more, not less. So how do you know if you're following the right guidance?
Buckle up, because this episode will shift how you think about marketing.
In this episode, you'll hear:
- How much of the commonly available marketing advice doesn't work for solo business owners or those not primarily creators
- The distinctions between being a creator and a business owner and how these identities affect marketing strategies
- How creators need a large audience to monetize their content, whereas business owners need a smaller, targeted audience.
Want to hear more about The Expert Up Club? Book Your Private Tour Here
Full show notes and transcript are here.
423 에피소드
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