The Attention Economy: Understanding The Business & Currency Of Social Media
Manage episode 361019165 series 3440657
The Digital Diet Coach and Marisha Pink에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 The Digital Diet Coach and Marisha Pink 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
In this episode, I talk about:
- The birth of social media and how social media platforms are exponentially evolving
- Why social media platforms are a popular startup idea, despite huge competition
- The reason social media platforms are all launching similar features
- The attention economy aka the economy of distraction aka surveillance capitalism aka how social media platforms make their money
- The value of your time, attention, and behavioural data to social media platforms and the companies that advertise with them
- The reason social media users are products and not customers
- Why social media companies prioritise features that make you use their platforms for long periods of time, even if this is against your best interests
- The rise in social media subscription options and why this operating model might be preferable for both social media companies and users
View show notes including links to all the resources and tools mentioned: https://thedigitaldietcoach.com/013
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- Visit my website at thedigitaldietcoach.com
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- Email me at podcast@thedigitaldietcoach.com
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Music by FASSounds
35 에피소드