Who are your Stakeholders?

The Change Show with Simon Phillips

Identifying your stakeholders is the most important thing you can do as you start your project/new venture/change. SimonPhillipsTCM guides you through the scope of this task so you can get this critical step right. Who are your Stakeholders? Sounds like a fairly straightforward question. In reality, identifying stakeholders and the types of stakeholders you have can be a complex task. So, what is stakeholder theory? A stakeholder is someone involved or impacted by what you are doing. You don't just need to know who are the stakeholders though. Stakeholder mapping, analyzing stakeholders and stakeholder management skills are required to do the job properly. In work, a project stakeholder plan as part of your user research or customer journey mapping or corporate governance assessment is vital. In short, completing the stakeholder matrix that precedes your stakeholder management plan is time well spent. In your personal life, identifying all of your stakeholders can be equally beneficial. As a Change Maker, interested in bringing about social change, ask yourself, who am I a stakeholder for? That's your opportunity to extend your influence!

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