The Future of Dentistry: Branding, Technology, and Mindset with Industry Consultant Melissa Turner

The Raving Patients Podcast

The dentistry landscape is evolving as new technologies and marketing trends emerge.

If you’ve been struggling to keep up or are just curious about the future of dentistry, then this episode is just what you’ll want to hear!

To talk all about it is this week’s guest, Melissa Turner, a dental hygienist turned industry consultant and content creator who has become a visionary and a dynamic voice in the dental world.

Melissa details her journey from clinical practice to becoming a thought leader and influencer/content creator in the industry. She also shares her thoughts on the growing role of technology in shaping the future of dentistry, particularly through preventive care approaches and advanced materials.

We talk about the need to shift toward patient-centric communication and marketing, the importance of personal branding for dental professionals, and the effective use of social media in connecting with patients.

I also dig into her insights on influencer marketing in dentistry and the industry's trends. Her advice on brand strategy provides a valuable perspective for dental practitioners looking to adapt and thrive in a changing environment. Ready to learn how you can face the future of dentistry?

Listen in! —

Key Takeaways:

Introduction (00:00)

From Dental Hygienist to Exec Consultant & Content Creator (00:59)

Distinguishing Between Influencer and Authority in Dentistry (04:29)

The Future of Brand Strategy for Dental Practices (09:25)

Melissa’s Thoughts on The Future of Technology in Dentistry (19:50)

National Mobile & Teledentistry Conference and The Denobi Awards (25:52)

Quick Q&A (30:12)

— Additional Resources:

For more information about the National Mobile & Teledentistry Conference, visit: https://nmdconference.com/.

Connect with Melissa:

Website: https://www.melissakturner.com

Instagram: https://www.instagram.com/thetoothgirl/

Facebook: https://www.facebook.com/profile.php?id=100024424505145

LinkedIn: https://www.linkedin.com/in/melissakturner/

— Learn proven dental marketing strategies and online reputation management techniques at: https://www.drlentau.com

This podcast is sponsored by Dental Intelligence. Learn more at: https://www.dentalintel.com/

This podcast is sponsored by The Doc Sites, the leading provider of websites and online marketing for dentists. Find out more at: https://www.docsites.com/

Raving Patients Podcast is your go-to place for the latest and best dental marketing strategies that will help you skyrocket your practice. Follow us for more!