Two Part Social Media Optimization Series - Part 1: 5 Ways to Optimize Content

The Bulletproof Marketer

Attempting to master social media marketing can be both confusing and overwhelming at times. Keeping track of all of the latest changes and trends, while trying to implement all of the newest tips and tricks can be challenging for a busy company. When it comes to social media, the nucleus of all engagement is content. So no matter what different changes may happen to the structure of social media sites, the one thing that will remain the same is the importance of well executed, optimized, engaging content. While writing great content is a constant, optimizing it is a constantly evolving medium. Optimizing your content for social media sites such as Facebook, LinkedIn, and Twitter can be as specific as changing an element within your post to work with the infrastructure of each one of these juggernauts. We all know that writing custom content for your social media marketing campaign can be time consuming, so let’s make sure that all of that time spent is an investment that will go towards accomplishing our goals. For the next two shows, host Christopher Tompkins (@ChrisGoAgency) will take The Social Marketing Academy students through 10 of his simple and effective ways to optimize your social media content! This show is part one in the two part series! Need help with your social media marketing strategy? The Go! Agency can help! Call us toll free on 866-926-2636 or email us at [email protected] or visit us online for lots of great free information at http://www.thegoagencyusa.com