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Rehash: CRM for Partnerships - Announcing Partner Foundations!
Manage episode 409453441 series 3423055
Aaron Howerton에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Aaron Howerton 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
This week, I'm taking a play from "Stuff You Should Know" and I'm going into the archives to pull back a 'classic' - CRM Foundations for Partnerships!
UNLIKE my para-social friends Chuck and Josh, however, I'm calling it a 'rehash' because I'm not just cycling up the old content. I've pulled it out for an update and tied it a pretty big announcement, at least for me... and maybe anyone trying to make Salesforce 'work' for Partnerships.
In this episode:
- What's happened in Partnerships since last year
- CRM's are still worthless for Partners OOTB
- The Ice Machine Problem - still relevant!
- Psssst, you Salesforce people... wanna buy an "ice machine" for Partnerships?
- Announcing Partner Foundations - now seeking Beta customers!
If you're struggling with attribution and want to make Salesforce 'work' for your team so that you can focus on program growth and scale, let's talk!
aaron@partnerstrat.com = email me here for access to a demo video of Partner Foundations, a Salesforce native solution for scalable Partner attribution!
If you're not on Salesforce.... well I'm sorry... I can only do so much! I'm still happy to chat and advise on the principles that are driving our new solution and, as soon as we get to market and 'stabilize' growth ourselves, we'll be looking to duplicate the concepts across other platforms.
Check out my LinkedIn Newsletter for the writeup and a screenshot teaser - look forward to chatting soon!
Until next time, good luck partnering!
Aaron Howerton
www.linkedin.com/in/aaronhowerton
www.partneropspartner.com
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