Episode 166 - Virality and Growth with TikTok and SnapChat Ads

eCommerce Evolution

Brett Curry에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Brett Curry 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

3y ago 1:04:14

MP3•에피소드 홈

You want low CPMs (like the early days of Facebook)? You want massive engagement from eager shoppers? Are you looking for a little virality to go with that? Then you need to consider TikTok and SnapChat ads. I’ve had more clients and other agency friends ask about TikTok and Snap ads in the last few weeks than I can ever remember before. Both platforms are still in their infancy from an ads standpoint (with SnapChat being more established than TikTok). Both still offer tremendous opportunities for first adopters who are willing to learn the platforms.

Today I’m bringing on two experts, Madison Grover VP of Social from Pouch, and Anders Piiparinen CEO from Wallaroo Media. They’re giving us a crash course on what we need to know about TikTok and Snap ads.

Why you should build TikToks and NOT ads
How creating consistently great content on TikTok can have a compounding or “resurfacing” affect
How to repurpose TikTok content on other platforms
Why you can’t repurpose YouTube or IG content on TikTok
Understanding key TikTok metrics
The basics of a solid Snap ad
How to drive conversions from TikTok and Snap

278 에피소드

#Business News #Contentmarketing #Conversionoptimization #Ecommerce #Onlinemarketing #Onlinetrafficgeneration #Paidsearch #Brett Curry #News #E-Commerce #Tech #Industries #Entrepreneur #Business #PPC #SEO