Episode 165 - 6 eCommerce Conversion Crimes to Avoid with Quinn Zeda

eCommerce Evolution

Brett Curry에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Brett Curry 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

3y ago 44:51

MP3•에피소드 홈

Every website is leaking sales and conversions somewhere. While I love talking about driving more traffic, sometimes the best thing you can do for your business is improve your conversion rate. In this episode, I interview the founder of Conversion Crimes, Quinn Zeda and we discuss the most common eCommerce conversion crimes she sees. If you fix even a few of these you’ll see a meaningful improvement in your website performance. Here’s a look at what we discuss:

Understanding visual hierarchy and the metaphor of volume knobs
Creating a process of testing and iteration vs. launching a full site overhaul
Using customer intel to create marketing breakthroughs
Keys to better navigation and menu structure
How to not confuse or overwhelm your visitors
Using action colors
Plus more!

278 에피소드