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Markéta Kabátová, spoluzakladatelka uLab, exGooglerka a PPC profík, vede podcast s diskuzí o tíživých otázkách marketingového oboru a PPC reklamy. Se svými hosty sdílí výsledky kampaní, zkušenosti, úspěchy i nezdary. Navzájem se motivují a přemýšlejí, kam se posunout a kde vidí budoucnost své práce.
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PPC Unleashed

Xavier Mantica

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Welcome to the PPC Unleashed Podcast, where I talk about some the most important topics in pay-per-click advertising and Google Ads. This show is my attempt to document my PPC journey as a Google Ads expert by sharing all the learnings, best practices, strategies, tips and hacks I’ve picked up over my first 6 years working as a paid search marketing professional, and managing millions of dollars in Google Ad spend across hundreds of accounts and dozens of industries.
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The podcast that has been called “your go-to if you don’t make it to the #ppcchat [live discussions], and even if you do”! Join this weekly roundup of the experts giving you very practical & up to date Paid Media advice but also sharing frustrations on the latest industry updates as well as tactics issues we are all facing as chatted through on the #PPCChat Twitter discussion on Tuesdays 5PM GMT. We talk about ways to improve customer growth, bring value to your businesses, and how to focus ...
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PPC Town Hall

Frederick Vallaeys

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Host Fred Vallaeys, Co-founder of Optmyzr, is joined by PPC experts for a panel discussion on the latest hot topics in the search marketing world. Topics range from updates to Google, Bing, Facebook, and Amazon Ads, to changes in online search behavior, or changes in the business world. Learn what the experts are seeing in the industry, how they're reacting to make the most of the opportunity, and what they think the future holds.
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PPC Marketing es un programa de Podcasting de Marketing Online donde aprendes online cómo funciona la publicidad de pago por clic, la analitica digital y a trabajar plataformas como Google AdWords, Facebook Ads y Youtube Ads para aprovechar todo su potencial. Sígueme y cada semana conoce los mejores trucos y consejos para incrementar clientes, ventas y conversiones con tus campañas de marketing digital.
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Vitamin A - Deine Dosis Amazon PPC

Florian Nottorf, Anna Waag & Alex Vorbeck | ADFERENCE

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Vitamin A ist das Amazon Advertising Update für jeden Seller und Vendor: Der erfolgreichste deutschsprachige Podcast über Trends, Neuigkeiten, Tipps & Tricks für bessere Amazon PPC Kampagnen. Deine Dosis Amazon PPC verabreichen dir die drei leidenschaftlichen PPC-Heads Florian Nottorf (ADFERENCE CEO), Anna Waag und Alex Vorbeck (Customer Onboarding Specialists). Sie sagen: Werbung ist ein lebenswichtiger Baustein eines gesunden Amazon Accounts. Vitamin A ist Amazon Advertising Wissen in Vita ...
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PPC with YRV Dynamics

CEO and Founder of YRV Dynamics, Yousaf Yunes

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Yousaf Yunes, the CEO and Founder of YRV Dynamics has established himself in the realm of Pay-Per-Click (PPC) advertising with a focus on continuous growth and client satisfaction. Under his leadership, the agency has experienced multiple years of growth. His reputation for excellence is further highlighted by his Top Rated Plus status on Upwork, ranking him in the top 3% of all contractors on the platform. This recognition is supported by a 100% job satisfaction score from over 21 PPC clien ...
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PPC Academy

Demetrius Brown

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Learn all of the inside agency secrets to increase your PPC using online ads! Want exclusive training and lessons? Check our our PPC Academy Course here: https://marketingautomation.thinkific.com/courses/ppc-ads-academy
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Alles is video! En alles is content! Maar wat moet je weten? Joost en Joost zijn al 20 jaar contentmakers en proberen kaf van koren te scheiden in deze podcast. Ontspannen op de bank in ons kantoor praten zij je bij, samen met collega's uit de contentmarketing.
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Welcome to the Google Ads Podcast by Guided PPC! Tune in to the ultimate podcast for everything Google Ads, where we bring you live Google Ads Q&A sessions, share insightful Google Ads case studies, and interview top industry experts. Whether you’re a beginner looking to learn the basics or a seasoned professional seeking advanced strategies, our podcast is designed to help you master Google Ads. Stay updated with the latest trends, tips, and real-world examples that will elevate your advert ...
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A quirky PPC podcast for the latest news and trends in paid marketing. Tune in to hear the best tips and tricks from leading paid search and paid social campaigns. Support this podcast: https://podcasters.spotify.com/pod/show/bryenn/support
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Still looking for the best PPC services from a best PPC company in India? Look no further than SEO service in India because when it comes to Return on Investment and Return on Ad Spend, we help you reach your goals within the planned budget. So, reach us and help your business grow in its future PPC campaigns.
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PPC Rockstars is your ticket to the juiciest tips, tactics, and techniques on all-things PPC, straight from the industry's foremost paid marketing thought leaders. We're shaking the entire PPC tree, tackling both search and social landscapes, even retargeting and third party data audience modeling. Tune in weekly for killer interviews packed with online advertising best practices and trusted campaign optimization techniques that scream. That's all right here, on PPC Rockstars.
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Understanding Amazon PPC Listing Optimization (https://myteamz.co.uk/listing-optimisation/) In the dynamic landscape of e-commerce, mastering the art of Amazon PPC (Pay-Per-Click) listing optimization is the key to staying ahead of the curve. With millions of products vying for attention on Amazon's platform, the need to strategically position your listings for maximum visibility and profitability has never been more critical. Enter MyTeamz, your trusted partner in navigating the complexitie ...
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PPC News [iPod/iPhone]

The Property Podcasting Corporation

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"For the latest up-to-date information on Colorado’s newest developments, financial news, and highlights of the Property Podcasting Corporation programs then join me, Amie Mackenzie, for the PPC News."
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PPC News [Apple TV]

The Property Podcasting Corporation

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"For the latest up-to-date information on Colorado’s newest developments, financial news, and highlights of the Property Podcasting Corporation programs then join me, Amie Mackenzie, for the PPC News."
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Season 2 - In the next season of the PPC Ponderings Podcast, we're talking to people we don't know... but who know PPC! Kirk loves chatting with new friends, and we wanted to share his conversations with the world as it pertains to PPC knowledge. Our objective is to have short interviews with smart people so we can get you one super tactical thing per episode you can change in your PPC process today. Season 1 - While many PPC Podcasts are in interview format, we'll be taking more of an inves ...
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SEO Services in India specializes in innovative below the line marketing solutions, catering to business to business (B2B) and business to consumer (B2C) segments. Incorporate in June’15; SEO Service in India is established by Direct Marketing Experts with over 5 years of experience in transforming businesses with actionable data-driven insights across SMEs, Large Corporates & MNCs. SEO Service in India focuses on Digital Marketing, Search Engine Marketing, Social Media Marketing Solutions, ...
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Law Firm PPC | A Weekly Law Firm Marketing Podcast

Jason Rothman: PPC For Lawyers Expert

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Law Firm PPC For Lawyers is a weekly podcast about Google Ads, Facebook, and other online marketing strategies for law firms. Every week Jason will be giving advice about how to get more clients from Google Ads, Facebook, and other digital marketing strategies. He'll also be answering questions. Thanks for listening, enjoy the show, and good luck with your law firm marketing campaigns!
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Welcome to the I Need I New Info where we are helping business and marketing strategy with digital marketing tips and we apply it into our clients business so that they can never miss any e sales order lead from internet and we also provide a website development services so that if someone has a traditional business we can take into online. And here is the the things we are providing 1.PPC 2.Web development 3. Content marketing 4. Email marketing 5. Social media marketing 6. Business listing ...
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show series
 
In this episode, Michael and Andy Craig from AdHabit talk about how conversion rate affects your ACOS on Amazon. They explain unit session percentage, why listing optimization matters, and how price testing can help. Andy shares tips for small brands to improve their conversion rates and beat the competition. Tune in for simple, actionable advice t…
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In this episode of PPC Unleashed, I dive deep into replicating John Moran's insane strategy of intentionally breaking conversion tracking to manipulate Google's ad algorithm. Following John's method, I saw a 3x increase in clicks and a significant drop in average CPC, resulting in a massive boost in search impression share and top position rates. H…
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Uvažovali jste někdy nad tím, jestli by se vám vyplatilo inzerovat na Microsoft Ads? V této epizodě podcastu se Markéta Kabátová podělí o to, jak se rozhodnout a na co si dát pozor. Stačí 10 minut a nakrmíte svůj mozek! 🧠 🍔 Odkaz na blog: https://www.ulab.rocks/blog/cz/
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PPC novinky 22. července 2024 https://www.jonloomer.com/first-conversion-vs-all-conversions-for-meta-ads-attribution/ https://www.clairejarrett.com/to-skag-or-not-to-skag-the-google-ads-dilemma/ https://proficio.cz/vyuzivate-pri-rizeni-svych-shopping-kampani-v-google-ads-vsechna-dostupna-data-co-takhle-data-z Chceš podpořit vznik PPC Podcastu a zís…
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Hast du dich auch schon mal gefragt, was in einem guten Amazon Werbeaccount nicht fehlen darf? Oder was die größten No-Gos sind? Diese Fragen beantworten dir Alex und Tobias Dziuba, der Gründer von AdsMasters, in dieser Episode. Sie teilen nicht nur ganz viele spannende Insights aus der Praxis, sondern räumen auch alle gängigen Irrtümer aus dem Weg…
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In this video, Yousaf Yunes, CEO and Founder of YRV Dynamics, provides a detailed walkthrough of Google Shopping Campaigns, including how to connect them to various platforms like Google Ads, Google Analytics, and Google Merchant Center. Yousaf explains the concept of Pmax Shopping Campaigns and the importance of setting up feed ads correctly. Addi…
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#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon) Q1 Have you ever been micromanaged in your PPC work? Q2 What are the most annoying or frustrating ways in which you’ve been micromanaged in your PPC work? Q3 Do you have anything in your prospecting process that helps you screen for potential micromana…
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Watch the video version here: In this episode, our Co-founder & CEO, Frederick Vallaeys sat down with Cory Lindholm to dive deep into the world of PPC data analysis.Cory kicked things off by covering the essentials. Then, he walked through the process of performing an analysis to uncover valuable insights about seasonality, how your accounts are pe…
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En ocasiones, queremos revisar el rendimiento de las campañas de Google Ads. Ingresamos a la plataforma y realmente no sabemos qué informes, tenemos que revisar cuáles métricas, porque nos encontramos con un montón de pestañas, con un montón de opciones que dispone la plataforma, con un mar de datos.Definitivamente. Por eso la recomendación es tene…
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In this episode, Michael and guest Mike Frekey from IG PPC discuss aligning team goals and maximizing Amazon PPC performance using data tools. How do you ensure everyone is on the same page? The answer lies in leveraging Brand Analytics and Search Query Performance. Want to know how these tools can supercharge your PPC strategy? Michael and Mike Fr…
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In this episode, Michael teams up with Mansour Norouzi from Incrementum Digital to dive into the nitty-gritty of performing a market pulse check. They’ll break down the tricks of analyzing market trends, conversion rates, and key Amazon tools to uncover why your sales are dipping. From interpreting Category Insights and Product Opportunity Explorer…
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In this video, Yousaf explains the intricacies of setting up phone call ads campaigns, focusing on the Google ads component and the importance of structuring campaigns as lead campaigns. Yousaf demonstrates the process step by step, emphasizing the need for clarity and specificity in campaign settings. Yousaf Yunes is CEO and Founder of YRV Dynamic…
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Interview with YouTube Creator: Jaden Camacho-White His channel can be found in this YT link: https://www.youtube.com/@jcDUBSS Jaden Kamacho White is a YouTube content creator and entrepreneur who has transformed his passion for digital media into a larger movement, inspiring and educating fellow creators. He heads the YouTube channel JC Dubs, whic…
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In dieser Classic-Episodehaben wir anlässlich des Prime Days etwas ganz Besonderes für dich: Mareike und Florian begrüßen gleich 5 hochkarätige Gäste aus dem Amazon PPC Universum. Unsere Gäste Ronny Marx von intomarkets, Christian Otto Kelm von Amalyze, Florian Vette von Movesell, Alexander Swade von Thrasio und Daniel Zemitzsch von Finc3 Commerce …
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PPC novinky 4. července 2024 https://adalysis.com/blog/should-you-remove-redundant-keywords/ https://navolnenoze.cz/novinky/pruzkum-2024/ https://hanakobzova.cz/ppc-novinky-cerven-2024/ https://blog.seznam.cz/2024/06/od-srpna-bude-nutne-aby-reklamni-kody-v-skliku-zahrnovaly-parametr-consent/ https://www.vitousladislav.cz/blog/41-vedeni-ppcckaru-s-m…
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Welcome back to PPC Unleashed! In Episode 4, we're diving deep into a real-life Google Ads audit. Join us as we walk you through the step-by-step process of auditing an account, highlighting the key findings and actionable recommendations to optimize ad performance. Tune in now to get expert insights and practical tips for auditing and optimizing y…
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In this solo episode, Michael shares unique insights on low ACOS accounts and the secrets behind their success. He'll dive deep into the power of negative keyword management, something you won't hear anywhere else. Have you struggled with managing your keywords? Understanding how to use negative keywords can make a big difference. By the end of thi…
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#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon) Q1 What are the KPIs that you are most often asked to track? Q2 What are the KPIs that you are most often asked to optimize toward? Q3 What KPI(s) do you think are the most important to track and/or optimize toward and why? Q4 What KPI do you think is …
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Jak vypadá spokojený PPCčkař? Jak se vyhnout vyhoření? A jak zlepšit výkon kampaní, aniž byste se přihlásili do reklamního účtu? Mé pozvání přijal Michal Horňák, Head of Programmatic z agentury Effectix. Michal začínal jako klasický PPCčkař, ale brzy povýšil na teamleadera a následně na Head of Programmatic a nyní vede několik PPC a RTB týmů u nás …
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Josh Sanabria, CEO of GoArchitect, discusses his urban planning and technology company that works with government and property owners. They focus on planning facilities and capital expenditures, using big data to analyze finance and enrollment. Go Architect is privately owned and bootstrapped, without venture funding. They have developed partnershi…
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Eine der wohl meist unterschätzten Strategien auf Amazon: Low Bid Catch All. Dabei stellt es das ultimative Sicherheitsnetz für dein PPC Setup dar. Florian und Anna erklären dir, was es mit dieser Strategie auf sich hat und wie du mit dieser Herangehensweise pro Kampagnentyp günstig Impressionen und Klicks einkaufst. Denn wir alle wissen: Kleinvieh…
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En ocasiones, queremos revisar el rendimiento de las campañas de Google Ads. Ingresamos a la plataforma y realmente no sabemos qué informes, tenemos que revisar cuáles métricas, porque nos encontramos con un montón de pestañas, con un montón de opciones que dispone la plataforma, con un mar de datos. Definitivamente. Por eso la recomendación es ten…
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Watch the video version: https://www.youtube.com/watch?v=4uGrZIy7-GQ Matthieu Tran-Van is an independent Google Ads specialist who provides search engine advertising services to clients with a lifetime managed ad spend of $350 million.In this session, he shares 7 automations that helped boost his clients' results and saved him from burnout.Timestam…
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Demand Gen campaigns, formerly known as Discovery campaigns, are a lesser-known type of Google ad that incorporates Gmail and YouTube. They are a good strategy for warming up campaigns and driving traffic to a website. Demand Gen offers different ways to target ads on YouTube, including Google search, Google partners (YouTube), and display. Lookali…
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Yousaf discusses the importance of mentorship and professional development in PPC (pay-per-click) advertising in this conversation. He emphasizes that passing certification exams is just the beginning and that practical experience and ongoing learning are crucial for success. He encourages listeners to join his WhatsApp group for support and advice…
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In this episode, Michael and Laura from Envision Horizons will talk about balancing technical and creative strategies in Amazon PPC. They will reveal how to combine data-driven tactics with creative approaches to boost your Amazon ads. They will also discuss the challenges and solutions of integrating these two aspects. Additionally, they will shar…
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Today, we're diving deep into a shocking revelation about Google Ads. Last week, the Perpetual Traffic YouTube channel released a mindblowing video in which Google Ads expert John Moran exposed how Google Ads inflates CPCs, and the incredible strategy he devised to combat this. In this episode, we cover: -An in-depth reaction to John Moran's discov…
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#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon) Q1: What are your general thoughts on bidding on brand terms in search? Q2: Are there any situations or circumstances when you think it is an absolute MUST to bid on brand terms? Q3: Are there any situations or circumstances when you think it is an abs…
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V dnešní epizodě bude Markéta Kabátová řešit otázku lead gen kampaní. V jakém případě se vyplatí vést na landing page a kdy je naopak lepší vést instant form na Metě nebo Linkedinu? Stačí 10 minut a nakrmíte svůj mozek! 🧠 🍔 Odkaz na blog: https://www.ulab.rocks/blog/cz/lead-gen-kampane/
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Der Targeting Tab ist ein versteckter und oft übersehener Game Changer in der Amazon Ads Console, den viele Seller nicht kennen. Florian und Alex wollen das ändern. Sie geben dir einen tiefen Einblick in dieses Amazon “Tool” und erklären dir nicht nur, wo du den Targeting Tab findest und was die Hauptfunktionen sind, sondern geben dir noch hilfreic…
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Testing is a fundamental principle of digital marketing, crucial for optimizing ad performance and driving continuous improvement. Proper testing allows business owners to systematically evaluate different variables, such as ad copy, headlines, images, and audience segments, to determine what resonates best with their target audience. Testing allow…
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Add to Cart abandonment is when a user adds products to their cart but doesn't complete the purchase. This often happens when users are already logged in to the site. Mobile devices have the highest rate of cart abandonment, while desktop has the lowest. Guest checkout is recommended to capture sales from users who don't want to be tracked or remar…
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The conversation revolves around Yousaf discussing Meta Blueprint and its application in the real world. The speaker discusses the importance of understanding what to do after passing the Meta Blueprint test and how it can help in establishing a successful agency. The speaker shares personal experiences and emphasizes the need for case studies, tes…
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Yousaf Yunes highlights the significance of mentorship and education in the PPC industry. He introduced a WhatsApp PPC group formed with YRV Dynamics, providing a safe space for friends to learn and ask PPC questions. Facilitated by Yousaf, this group offers direct access to his expertise. He stresses the importance of certification and mastering P…
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In this episode, Michael talks with Emma from Marketing by Emma about how to make your product photos on Amazon better. They discuss why having great pictures can help increase sales, common mistakes to avoid, and easy tips to improve your listings. Emma shares her thoughts on how good images can strengthen your brand and why it’s important to foll…
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PPC novinky 21. června 2024 https://www.searchenginejournal.com/small-ppc-budget/198583/ https://www.ppchero.com/how-to-get-the-most-from-your-roas-campaigns/ https://www.jonloomer.com/qvt/how-i-approach-remarketing-now/ https://www.vitousladislav.cz/blog/brand-vs-performance-s-milanem-formankem/ Chceš podpořit vznik PPC Podcastu a získat přístup k…
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In this episode of PPC Unleashed, we dive deep into the essential skill of conversion tracking and attribution—the cornerstone of successful pay-per-click marketing. Whether you're a beginner or a seasoned pro, enhancing your ability to track and attribute conversions will significantly boost your overall marketing and business success. Here's what…
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#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon) Q1 Have you heard about Google Ads moving a set of advertisers off of credit card billing? If so, what are your thoughts on this? Q2 How is your overall trust in ad platforms these days? What influences your trust in an ad platform? Q3 Which platforms …
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V lednu se nám v uLabu podařilo během 45 dnů zvýšit obrat Elongy o 2 000 000 Kč a vyprodat jejich sklad! A za první 3 měsíce jsme vyrostli na obrat 5 000 000 Kč. V dnešní epizodě Markéta Kabátová prozradí, jak a díky čemu se podařilo tak rychle vyrůst a také se podělí o klíčové body, které jim značně v růstu pomohly. Stačí 10 minut a nakrmíte svůj …
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Um im Amazon PPC Game seiner Konkurrenz immer einen Schritt voraus zu sein, musst du immer up-to-date bleiben. In den letzten 6 Monaten hat Amazon wieder einmal fleißig an seinen Werbeplattformen geschraubt und einige neue Features und Updates veröffentlicht. Florian nimmt fünf dieser Änderungen einmal genauer unter die Lupe. PS: Speziell mit Fokus…
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In this episode, Michael talks with Abe Chomali from XP Strategy about the key aspects of Amazon PPC. They explore why it's important to know the basics, common mistakes to avoid, and practical tips for improving your campaigns. Abe shares his own experiences, discussing how culture affects PPC success and why it's crucial to keep up with changes i…
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Welcome to the first episode of PPC Unleashed! In this episode, we dive into the different levels of Google Ads expertise, from Beginner to Master. Are you just starting out or are you a seasoned pro? Understanding where you stand can help you identify the skills you need to develop to advance in your career. 0:00 Intro 0:29 Google Ads Levels Break…
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Asia Murphy, a web developer and SEO specialist, shares her journey in digital marketing and how she expanded her services. She started with blogging and became an editor for multiple publications. She then became an SEO technical writer, writing 1500-word articles within 24 hours. Asia realized the importance of web development and coding, which l…
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#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon) Q1: Have you heard and/or read about Google automatically pausing “low activity keywords”? Q2: Do you have any or many keywords in your accounts that meet this criteria? If so, do you have a lot or not that many? Q3: What are your thoughts on Google au…
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