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Selling Longevity & Finding Purpose After 50 with Jay Croft
Manage episode 496164056 series 2569773
Chris Liddle에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Chris Liddle 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
In this episode of Chasing Common Ground, I sit down with Jay Croft — a journalist-turned-fitness content strategist helping gyms serve adults over 50. We talk about his new book Selling Longevity, why older clients are the future of fitness, and how life pivots can lead to deeper purpose.
We cover:✅ Why gyms struggle to serve adults 50+✅ The turning point after the fall of print journalism✅ Money trauma & reinvention in midlife✅ The real power of showing up in person✅ How slow, simple effort builds success✅ Why fitness marketing needs to evolve — now
🎯 Get the Book – Selling Longevity→ Waitlist: https://app.automaticmembers.com/v2/preview/UuzHhBPi80OtaYwI3VmV→ Amazon: https://a.co/d/gnDxg7N
🔗 More from Jay Croft→ Website: https://www.primefitcontent.com→ Podcast: https://pod.link/1532395738→ Instagram: @primefitcontent→ LinkedIn: Jay Croft
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