No-fluff conversations about the video strategies sales professionals use to build trust, convert leads, and generate referrals.
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Creating and delivering better experiences for our customers is the single most important thing we can do today. Learn how Sales, Marketing, and Customer Success leaders create internal alignment, achieve desired outcomes, and exceed customer expectations in a personal and human way. The Customer Experience Podcast explores this challenge at various stages of growth as we all work together on the customer journey from acquisition to advocacy. Each episode features topics like: personal touch ...
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Podcast by Alex Wood & Robb Reck
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ABOUT OUR HOST An accomplished professional speaker, Javed S. Khan has been a featured keynote at hundreds of conferences, meetings and seminars having spoken to more than 8,000 organizations. In addition to his speaking business, he is the founder of EMpression: a marketing services company that works with highly motivated entrepreneurs and organizations – developing and managing marketing programs with a purpose that catch people’s attention, and over the long-term generate results through ...
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265 - 8/5 - Gadalia Montoya Weinberg O'Bryan, CEO and founder at Dapple Security
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Gadalia Montoya Weinberg O'Bryan, CEO and founder at Dapple Security is our feature interview this week, interviewed by our own Frank Victory. News from Southwest Airlines, Alterra Mountain Company, Vail Resorts, Botdoc, Crowdstrike, LogRhythm, Red Canary, Lares, Webroot and a lot more. Support us on Patreon! Fun swag available - all proceeds will …
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264 - 7/8 - Mary Writz, SVP Product Management at Red Canary
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Mary Writz, SVP of Product Management at Red Canary is our feature interview this week. News from Tattered Cover, Arrow Electronics, PhotoPacks.ai, Ping Identity, Lares, LogRhythm and a lot more. Support us on Patreon! Fun swag available - all proceeds will directly support the Colorado = Security infrastructure. Come join us on the new Colorado = …
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263 - 6/10 - Guy Sereff, Partner at Michael Best
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Guy Sereff, Partner at Michael Best is our feature interview this week. News from Arapahoe Community College, Guild, Katilyst, LogRhythm, Ping Identity, Red Canary and a lot more. Support us on Patreon! Fun swag available - all proceeds will directly support the Colorado = Security infrastructure. Come join us on the new Colorado = Security Slack c…
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262 - 5/6 - Randall Frietzsche, CISO at Denver Health
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Randall Frietzsche, CISO at Denver Health is our feature interview this week. News from the Brown Palace, Ibotta, Pax8, Red Canary, Optiv, zvelo and a lot more. Support us on Patreon! Fun swag available - all proceeds will directly support the Colorado = Security infrastructure. Come join us on the new Colorado = Security Slack channel to meet old …
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News from Stanley Hotel, Boom Supersonic, Ibotta, Red Canary, Optiv, LogRhythm, Webroot and a lot more. Support us on Patreon! Fun swag available - all proceeds will directly support the Colorado = Security infrastructure. Come join us on the new Colorado = Security Slack channel to meet old and new friends.Sign up for our mailing list on the main …
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260 - 3/11 - Doug Hudson, Security Business Executive
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Doug Hudson is our feature interview this week. News from American Ninja Warrior, Vinyl Media Pressing, Ball Aerospace, Techstars, Colorado Public Defender’s Office, Invictus Systems,Todyl, Red Canary, Ping Identity, zvelo and a lot more. Support us on Patreon! Fun swag available - all proceeds will directly support the Colorado = Security infrastr…
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Merlin Namuth is our feature interview this week, interviewed by Debbi Blyth. News from Kingdom Wealth Exchange, Lightship Energy, Foundry Group, Coalfire, Ping Identity, Red Canary and a lot more. Support us on Patreon! Fun swag available - all proceeds will directly support the Colorado = Security infrastructure. Come join us on the new Colorado …
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258 - 1/8 - Dr. Erik Huffman, Director of IT at BombBomb
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Dr. Erik Huffman, Director of IT at BombBomb is our feature interview this week, interviewed by Frank Victory. Check our Erik’s Ted Talk here. News from ACI Learning, VF Corp, Red Canary, Ping Identity, Optiv, Secure64 and a lot more. Support us on Patreon! Fun swag available - all proceeds will directly support the Colorado = Security infrastructu…
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Oh nelly… this is a what we’ve all been waiting for. Robb vs. Alex in a battle to the… er… audience vote? Listen in as Alex and Robb square off to debate the assertion “Profit motives of vendors make security harder for CISOs.” This debate was aired during the SecureWorld Pacific Virtual Conference on December 13th. Make sure to stick around to the…
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256 - 12/4 - Richard Mac Namee, Director of the Cybersecurity Center at MSU
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Richard Mac Namee, Director of the Cybersecurity Center at MSU is our feature interview this week, interviewed by Frank Victory. News from DISH, Ping Identity, Broadcom, Coalfire, zvelo, LogRhythm and a lot more. Support us on Patreon! Fun swag available - all proceeds will directly support the Colorado = Security infrastructure. Come join us on th…
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255 - 11/13 - CISO Debate Webinar: Will increased regulation improve security outcomes?
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This is a special episode. On November 9th Robb moderated a CISO Debate Webinar with Christine Vanderpool (CTO of Florida Crystals) and Adam Glick (CISO for PSG), on the topic of “Will increased regulation improve security outcomes?” This session was recorded and is being shared here, for you to enjoy, share and mock. Have fun!You can check out a v…
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254 - 11/6 - Douglas Brush, Founder @ Accel Consulting
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Douglas Brush, Founder and Court Appointed Neutral of Accel Consulting is our feature interview this week, interviewed by Frank Victory. News from Xcel Energy, Guild Education, National Cybersecurity Center, Coalfire, Red Canary, Zvelo and a lot more. Support us on Patreon! Fun swag available - all proceeds will directly support the Colorado = Secu…
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271. Leveling Up Customer Interactions via Genuine Care w/ Angela Alea
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Doing what's right for your customer is what's right. It’s that simple. Angela Alea, President and Chief Revenue Officer at LASSO shares valuable insights on the importance of teaching and learning in conversations, removing friction for a seamless customer experience, and the significance of feeling understood and cared for. In this conversation w…
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270. Establishing and Evolving a Chief Experience Officer Role w/ Saira Taneja
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Solving for multiple stakeholders is the essence of human-centered design. Our latest guest is Saira Taneja, a seasoned professional who has journeyed from the realms of corporate strategy to her current role as Chief Experience Officer at Cover Whale, a leading insurtech company specializing in the commercial auto industry. Together we explore the…
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269. Creating Unique, Authentic, and Local Experiences w/ Rina Johnson
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As a leader, it starts with you. It starts with how you show up, in knowing what you want to be and how you want to be perceived. It's setting a tone for your team. How do you ultimately desire to show up, professionally and personally? Our latest guest, Rina Johnson, is the VP of Marketing of Patelco Credit Union, a financial cooperative with a mi…
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268. Experiencing You: Creating a Lasting Impression w/ Melissa Wright
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How do people experience you? Yes, generosity might mean giving up a resource or money, but when we speak of radical generosity, it's flipping the script into being a true giver, and making people and things better than when you found them. Our latest guest, Melissa Wright, Chief Sales & Marketing Officer at American Pacific Mortgage, explains the …
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253 - 10/9 - Darren Weiner, President @ CSA Colorado
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Darren Weiner, President of Cloud Security Alliance Colorado is our feature interview this week, interviewed by Frank Victory. News from Maxar, University of Colorado, Ping Identity, LogRhythm, Coalfire, Red Canary and a lot more. Support us on Patreon! Fun swag available - all proceeds will directly support the Colorado = Security infrastructure. …
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267. Self-Service vs Human Touch: Balancing Customer Sentiment w/ Michelle Randall
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This call may be recorded for quality assurance purposes. We’ve all heard it, but what does it really mean? A happy, engaged and empowered agent leads to a happy, engaged and empowered customer. In this episode, we meet with four-time Chief Marketing Officer in B2B and B2B2C SaaS, Michelle Randall. She currently serves as CMO at Playvox, a company …
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This is a special episode. On September 19th Alex and Robb participated in the closing keynote at SecureWorld Denver. This panel was recorded and is being shared here, for you to enjoy, share and mock. Have fun!Support us on Patreon! Fun swag available - all proceeds will directly support the Colorado = Security infrastructure. Come join us on the …
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266. Driving Innovation Through Equity, Equality, and Justice w/ Anna Dewar Gully
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70% of people in the world deeply care about inequality and would like to see a more equal, fair and just world, but simply don't know how to get there. Our latest guest, Anna Dewar Gully, Co-Founder and Co-Chief Executive Officer at Tidal Equality, is fierce in the pursuit of passion, and admittedly obsessed with innovation. Together we explore th…
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265. Human Connection and Emotional Impact in EX and CX w/ Joey Coleman
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The first 100 days are a make or break window that's critical to customer experience, and ultimately to customer lifetime value. We're living in an era where humans are dying for connection. They're dying for proof that they're relevant. They're dying for proof that they are making a contribution and having an impact. Our latest guest Joey Coleman …
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251 - 9/4 - Brandon Stewart, CEO @ Nereus Systems
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Brandon Stewart, CEO at Nereus Systems is our feature interview this week, interviewed by Frank Victory. News from Teriyaki Madness, DISH, Echostar, Ball Corp, Blazy Susan, Ping Identity, Coalfire, and a lot more. Support us on Patreon! Fun swag available - all proceeds will directly support the Colorado = Security infrastructure. Come join us on t…
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264. Personalizing the Path to Homeownership w/ Brian Vieaux
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How do we become trusted advisors to people who aren’t quite ready to buy, borrow, or transact? Professionals in these spaces are often looking to remove the human with apps, tools and bots, but is that the pathway to a positive and productive CX? In this episode we dive into the world of data sharing, consumer control, and the future of the mortga…
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263. Creating Human Connection within a Global Ecosystem w/ Naomi Wheeless
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The chance to have an interaction with an actual human being leads to a positive emotional resonance, which leads to more referrals and online reviews. That human connection is invaluable in strengthening how people perceive the entire brand. In this episode, we meet with Square’s Global Head of Customer Success, Naomi Wheeless, a remarkable leader…
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262. Building a More Trusting and Human Internet w/ Aaron Painter
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Fact: 99% of deepfake audios can be used to break into someone's account that’s voice-based. As the digital environment gets noisier and more polluted, trust becomes even harder to build. Identity and verification go a long way to increasing safety, security, confidence and trust. Aaron Painter is the CEO of Nametag, the world's first identity veri…
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261. Showing Your Work in the Age of AI w/ Ethan Beute
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Caution: be thoughtful about what you and your team outsource to generative AI, and what you continue to do yourself. When it comes to human and machine, the best solution is “both/and”, not “neither/or”. The dreaded follow up email isn’t just about the bullet pointed takeaways; it's not just about the summary. That follow up is about YOU. It's abo…
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Patrick Walsh, CEO and founder at IronCore Labs is our feature interview this week. News from Casa Bonita, Koelbel and Company, CyberGRX, Lares, Coalfire, Red Canary and a lot more. Support us on Patreon! Fun swag available - all proceeds will directly support the Colorado = Security infrastructure. Come join us on the new Colorado = Security Slack…
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260. Building the Cisco CX Org from Scratch w/ Andrew Carothers
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It's the customer's perception of their experience with a company that matters. And in particular, the customer's perception of their ability to obtain business value. Customers are quick to switch to other brands, to competitors, that they feel are going to be easier to do business with and get them to business value faster. We talk with Andrew Ca…
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259. Best Practices for Win-Loss Analysis w/ Scott Varner
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Why are you winning? Why are you losing? What’s happening to your customer? How do they feel about it? These are simple, yet important questions that can be answered by one tried and true system. We talk with Scott Varner, Enterprise Team Lead at Clozd, which provides world-class services and technology for win-loss analysis. Today we go beyond the…
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258. Honesty, Humanity, and Storytelling in B2B Marketing w/ Anthony Butler
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Your mom told you honesty is the best policy, and guess what — she was right. A long-term strategy of honesty is not only good business and good marketing… It's good for the soul. Today we talk with Anthony Butler, CEO, Chief Storyteller & Author of Primal Storytelling at Can-Do Ideas, who shares his passion for connecting with his audience through…
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News from Cherry Cricket, Ball Corp, Boom Supersonic, Casa Bonita, Optiv, Red Canary, SSO, zvelo, LogRhythm and a lot more. Support us on Patreon! Fun swag available - all proceeds will directly support the Colorado = Security infrastructure. Come join us on the new Colorado = Security Slack channel to meet old and new friends.Sign up for our maili…
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257. Creating Customer Continuity in B2B SaaS w/ Adam Ferris
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Most of human suffering is related to an unwillingness to have difficult conversations. Today we discuss how communication, authenticity and a “Team Sport'' culture lead to fulfillment and increased revenue. We speak with Friendbuy’s VP of Revenue, Adam Ferris, about his approach to holding the customer accountable and giving them what they want wh…
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Can this technology support a principle that I believe in? This is a critical question — but one that’s not asked often enough in our race to evaluate, acquire, and implement new tools into our businesses. We talk with Dermot Buffini, CEO of Buffini & Co. who shares the importance of excellence. When you’re making a business decision, are you putti…
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255. The Power of Human Connection in B2B Sales w/ Jessica Herrala
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No matter what spectacular tech is introduced to the world, the human race will always be connected by relationships—and without the human connection between salespeople and buyers, deals won’t get closed. Salespeople are not commodities—they are real, living, breathing manifestations of company success. This is what today’s guest, Jessica Herrala,…
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248 - 6/12 - Chelsea Kelleher, Privacy & Security Attorney
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Chelsea Kelleher, Privacy & Security Attorney is our feature interview this week, interviewed by Janelle Hsia. News from Fluid Truck, Guild, Red Canary, Ping Identity, LogRhythm, Optiv and a lot more. Support us on Patreon! Fun swag available - all proceeds will directly support the Colorado = Security infrastructure. Come join us on the new Colora…
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254. Embracing a Psychology-Based Sales Approach w/ Jeff Shore
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You can’t multiply your way out of complexity — first, you have to simplify. In today’s increasingly oversaturated market of substandard marketing and customer service, it’s getting more and more difficult to come out on top. Where most people try to win with complexity, our guest today focuses on the foundation: customer experience. Jeff Shore is …
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253. The North Star of Legendary Customer Experience w/ Danielle Lipari-Mareth
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A home is one of the most significant, important purchases people make. But that doesn’t mean the process is easy. And unfortunately, it’s not always the most enjoyable. Building and buying a new home can be an extremely stressful experience. But it doesn’t have to be! Today we speak with Danielle Lipari-Mareth, Vice President of Sales and Marketin…
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252. Selling on Video: Beyond the Excuses w/ Chris Bogue
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First the radio star, now video has killed the bland sales pitch. In today’s world of sales, people are much less inclined to answer calls from unknown numbers and are highly unlikely to open their door to a stranger. Good news: cold-calling and door-to-door sales can be replaced with video. Chris Bogue, Owner of Chris Bogue Communications, joins t…
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251. Investing in Brand, Affinity, and Owned Media w/ Anthony Kennada
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In scaled-up business, we must always find ways to create and maintain a relational experience. In a more intimate, relational business, we’re looking for ways to scale our reach and impact. Traditional outbound prospecting tends to create noise and pollution. And today, even inbound marketing’s seeing diminishing returns. Fortunately, there is a m…
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Larisa Thomas, CISO at Nox Health is our feature interview this week. News from Bandimere, Orbit Fab, Maxar, True Anomaly, Red Canary, Coalfire, Zvelo, LogRhythm and a lot more. Support us on Patreon! Fun swag available - all proceeds will directly support the Colorado = Security infrastructure. Come join us on the new Colorado = Security Slack cha…
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250. The Process to Drive Revenue with Video Messaging w/ Ethan Beute
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Humanize your customer experience and drive revenue with The BombBomb Method. As our lives and work get more digital, we’re experiencing more disconnection from our teams, partners, prospects, and customers. Close that gap and drive real revenue by adding video messages to your outreach. But don’t do it ad hoc, at random, or one off. Learn to map t…
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249. Generating Leads (and $25M) from Customer Success w/ Trina Dunham
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Generating two million dollars in net new revenue - in the first year of a new lead gen program. In year two? 10 million.In year three? 25 million! Is it a new sales and marketing initiative? Nope. This came from the customer success organization. Today’s guest … will share that story - as well as other insights for CS teams and revenue leaders. In…
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248. Shifting a Culture to Customer-Centricity w/ George Essama
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Imagine trying to create meaningful change in a complex environment AND against a prevailing culture. More specifically, try convincing an entire company to become more customer-centric by starting within your own team. Today you’ll get that story and it’s an award-winning effort. In this episode, Ethan speaks with Georges Essama, Head of Customer …
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247. Building Trust in High-Stakes Environments w/ Scott Mann
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If you want people to follow you, buy from you and believe in you, especially in competitive high stakes environments you need to lead from the rooftop. In this episode, we're thrilled to welcome retired US Army Green Beret and Lieutenant Colonel, Scott Mann. Scott is a leadership coach, keynote speaker, author, and founder of several organizations…
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246. The Power of Personalization in B2B Sales w/ Samantha Stone
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Have you ever noticed that many B2B websites are good at educating but bad at transacting? Do you recognize that even buyers of complex solutions across longer sales cycles still expect a B2C-type customer experience? Today's guest, Samantha Stone, the author of Unleash Possible: A Marketing Playbook That Drives Sales, has built her career at the i…
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246 - 4/3 - Chris Rothe, Co-Founder and CTO at Red Canary
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1:08:42
Chris Rothe, Co-Founder and CTO at Red Canary is our feature interview this week. News from Keystone, Sweater Ventures, TiLT, MSU Denver, Monarch Casino, Red Canary, Ping Identity, Secure64 and a lot more. Support us on Patreon! Fun swag available - all proceeds will directly support the Colorado = Security infrastructure. Come join us on the new C…
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245. Winning Through Relationships in the Digital Era w/ Rivers Pearce
49:36
49:36
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49:36
Businesses that have historically been built face to face. Personally. Even working by referral only. That’s what we’re exploring today with our guest - a sales and marketing leader who’s done e-commerce and digital marketing work for Fortune 500 level brands and who’s developed a deep expertise in the real estate and prop-tech industries.Ethan spe…
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Trust is the currency of sales.Where there’s more trust there are more sales. And trust is the result of selling from the heart. In a world of empty suits, today’s guest is leading a movement of authenticity, integrity, and trust inside the sales profession.Larry Levine is the bestselling author of Selling from the Heart, co-host of the Selling fro…
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Joe McComb, CISO at Holland & Hart is our feature interview this week, interviewed by Frank Victory. News from Carvana, Denver International Airport, DISH Networks, Coalfire, Ping Identity, Red Canary LogRhythm and a lot more. Support us on Patreon! Fun swag available - all proceeds will directly support the Colorado = Security infrastructure. Come…
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243. Community: The Last Great Marketing Strategy w/ Mark Shaefer
1:03:21
1:03:21
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1:03:21
When it comes to building communities, many marketers are stricken with questions and fear — What if you lose control of the community? What happens when you no longer control the narrative? What will become of the unknown?On this episode, we’re joined by Mark Schaefer, Marketing Strategist, Author, Professor and Keynote Speaker. In his recent book…
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