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Ever wished your email subscribers could take a break without hitting that dreaded unsubscribe button?
I've got just the hack for you! In this episode of Unbox the Inbox, I'm sharing a game-changing strategy we embraced at BusterBox to combat email list churn. Imagine a snooze button—not for your morning alarm, but for your email list.
This innovative feature gives subscribers the freedom to pause emails for two or four weeks, keeping them connected without overwhelming their inbox. You'll learn how to implement this flexible approach using ActiveCampaign, complete with step-by-step automation instructions to seamlessly manage subscriber preferences.
Join me, Gary Redmond, as I guide you through creating dedicated snooze pages and the automation magic behind applying tags to subscriber profiles. This strategy isn't just about reducing unsubscribe rates; it's about nurturing long-term relationships with your audience while ensuring they receive emails on their terms.
Whether you're a subscription business veteran or just starting, this clever tweak is bound to enhance your email marketing efforts. Tune in to discover how this approach has transformed our strategy at BusterBox and how it can make a significant difference for your business too!
63 에피소드
Unbox the Inbox | Email Marketing for Subscription Businesses
Ever wished your email subscribers could take a break without hitting that dreaded unsubscribe button?
I've got just the hack for you! In this episode of Unbox the Inbox, I'm sharing a game-changing strategy we embraced at BusterBox to combat email list churn. Imagine a snooze button—not for your morning alarm, but for your email list.
This innovative feature gives subscribers the freedom to pause emails for two or four weeks, keeping them connected without overwhelming their inbox. You'll learn how to implement this flexible approach using ActiveCampaign, complete with step-by-step automation instructions to seamlessly manage subscriber preferences.
Join me, Gary Redmond, as I guide you through creating dedicated snooze pages and the automation magic behind applying tags to subscriber profiles. This strategy isn't just about reducing unsubscribe rates; it's about nurturing long-term relationships with your audience while ensuring they receive emails on their terms.
Whether you're a subscription business veteran or just starting, this clever tweak is bound to enhance your email marketing efforts. Tune in to discover how this approach has transformed our strategy at BusterBox and how it can make a significant difference for your business too!
63 에피소드
플레이어 FM은 웹에서 고품질 팟캐스트를 검색하여 지금 바로 즐길 수 있도록 합니다. 최고의 팟캐스트 앱이며 Android, iPhone 및 웹에서도 작동합니다. 장치 간 구독 동기화를 위해 가입하세요.