))
12.4 The Book Release vs. Book Launch Debate: The Difference and the Value
Manage episode 367857098 series 2947974
Stephanie Feger에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Stephanie Feger 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Ready, set, launch! That’s a phrase that builds momentum. It’s a phrase that indicates that the countdown is on. You prepare, you get ready, then you run. Launching… book launching included… is much like that.
Release on the other hand has phrases like just release the tension and release the hounds come with a whole different energy and purpose. It’s like you just open the flood gates and let it go. And, as you can expect it, a book release is the same way.
Launch versus release is a constant battle I help authors better understand on the regular. They aren’t quite sure the difference between the two and there is one; a big one! This episode walks you through the difference between book release and book launch as it pertains to marketing a forthcoming book that maybe you’re in the process of writing.
My fourth book, Emergence: Living Lessons from the Soil, is the inspiration for this season. Learn more about our self-publishing support solution as well if you could use some support.
Marketing should emPower you, not be the bane of your existence. (I see you, author... and I know that you likely despise the word and all that comes with it!) You’ve found your one-stop-shop for marketing insights from an author who has been there, done that, and knows exactly what you need. The emPowered Author Podcast is the deep-dive, share all the good stuff marketing podcast for nonfiction authors who know the power of marketing and want innovative, out-of-the box strategies and tactics that are realistic, attainable and impactful. It's hosted by me, Stephanie Feger, who happens to be the author of several books and the owner and chief strategist of the emPower PR Group, a boutique marketing solution for nonfiction authors. If you'd like to explore how we could help you, take advantage of our 15-minute chit-chats for some focused marketing insights and learn more about our offerings.
Also, follow the emPower PR Group on social: Facebook, Twitter, Instagram and LinkedIn.
102 에피소드
공유
