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This is the audio version of the Beyond Social Media Show, a weekly video podcast broadcast live on YouTube. Co-Hosts B.L. Ochman and David Erickson address all aspects of advertising, marketing, public relations and media in an irreverent, fast-paced style. The Beyond Social Media Show follows the following format: * Worst marketing stories of the week * Best marketing stories of the week * Shiny new tools * The Daily Numbers Each episode is 30-45 minutes long. Video of each episode is post ...
 
Hello, I am a senior at the University of North Texas. I am an aspiring PR professional working on a podcast for my PR communication class. These professionals attended 8th Annual Celebrate Mayborn at UNT. I received their insights on the profession along with their educational experience that led them to where they are now.
 
Some stories require a little more – a little more discussion, more context, more depth and breadth. That’s the idea behind “Behind the Blue” – a new weekly podcast created by UK Public Relations and Marketing. It is designed to explore through probing interviews the in-depth the stories that make UK the university for Kentucky and that have impact across the institution, the Commonwealth and, in some cases, the world.
 
Public Relations stands as one of the most misunderstood, misinterpreted areas of business and organizational management. With Fletcher Marketing PR Founder and CEO Kelly Fletcher and Senior Strategist Mary Beth West, we’re here to turn around PR’s own bad PRess, cut through the nomenclature, and demystify public relations as the best pathway to create, grow and amplify the roots of positive management, communications, culture and careers -- for success that matters.
 
Get relevant news and advice about public relations, corporate communications, social media and marketing each month from Arik Hanson and Kevin Hunt. Arik is a solo marketing and communications consultant in Minneapolis/St. Paul and Kevin leads corporate communications content and channels at General Mills.
 
The PR Playbook is a podcast focused on helping you elevate your brand using modern public relations strategy and tactics including paid/earned media, digital marketing, social media and other forms of marketing. Episodes come from my personal experiences over the past 18 years in high-tech public relations and as an agency owner for the past nine years. This podcast is dedicated to offering you actionable advice and tools that you can apply to your internal comms programs ASAP. Improve your ...
 
Der LinkedINspiration Podcast ist für Berater, Trainer, Coaches, Experten und alle, die mithilfe von LinkedIn ihr Business und ihre Personal Brand auf die nächste Eben bringen möchten. Wenn du lernen willst, wie man sich authentisch und professionell selbst vermarktet, „viralen“ Content kreiert, seine „Follower“ versechsfacht, täglich organisch hochwertige Leads generiert, seine Sichtbarkeit erhöht, kostenfreies Public Relations erhält und sich als Vordenker darstellt, dann wirst du eine Men ...
 
Marhaba and welcome to the Matrix Green Pill, where real people connect to bring you stories of change, inspiration, and achievements.The podcast weaves an incredible journey of diverse innovators, entrepreneurs, and influencers who are shaping the future of the region in their own unique way!Tune in every Wednesday for intriguing conversations and actionable tips.
 
Public Relations, Misinformation and the Fight for Truth In “Hyped,” two award-winning public relations and marketing executives pull back the curtain on public relations and how its misuse is leading to an increasingly chaotic and polarized world. The hosts share real-world stories and first-hand accounts that put a microscope on the impact misinformation is having on society and how we can use public relations for good. In our time of fake news, conspiracy theories and disinformation campa ...
 
The essential PR podcast for budding PR professionals. Bringing you expert tips for working in public relations and finding your niche. Each episode I chat to top PR specialists and industry insiders to delve into their chosen sector and provide practical advice on mastering key PR tasks and guidance on professional development. Hosted by Brooke Burns and featuring a collection of clever peeps. www.theprpod.com
 
The podcast "Law Firm Marketing Catalyst" aims to fuel revenue growth through thought-provoking interviews with forward-thinking lawyers, law firm management, and legal marketers who bring fresh perspectives and innovative approaches to marketing. Your host, Sharon Berman, founded Berbay Marketing & Public Relations more than two decades ago. Since then, the firm has implemented programs for both plaintiff and defense firms across a range of practice areas and industries.
 
The PR & Law Podcast looks at the issues of the day through a public relations and legal lens, sharing insights and practical advice for businesses, entrepreneurs, in-house counsel, and communications pros. It's recorded live each week from Hong Kong and Toronto. We also love to take questions! Whether it's about employment law, PR, or anything else, just tag us on social media with #PRLawPod and we'll answer your question on the show. The podcast is published each week on Sunday afternoon E ...
 
Hosted by Shari Bayer of Bayer Public Relations, “All in the Industry" is a show dedicated to the behind-the-scenes talent in the hospitality industry. Each week, Shari invites experienced and dedicated restaurant/hospitality professionals to share their story and expertise. Shari also tips off each episode with a PR tip, features a speed round game, industry news discussion, solo dining experience, and the final question, wherein Shari asks for a question from the current guest to the next, ...
 
Marketing Ludzkim Głosem to podcast prowadzony przez Łukasza Wołka, CEO agencji Abanana i firmy Eura7, który wraz ze swoimi gośćmi porusza wiele zagadnień współczesnego marketingu, mówiąc o nich językiem prostym, zrozumiałym także dla laika. Jego gośćmi są profesjonaliści - czynni praktycy, dla których świat marketingu nie ma tajemnic, sami bowiem tworzą narzędzia i rozwiązania oraz - co oczywiste - stosują je. Dzięki nim dowiesz się, jak sprawić, by marketing internetowy, media społeczności ...
 
Join us on each episode as hosts Ken and Sam unpack trending marketing topics in ten minutes or less with interviews from local Milwaukeeans and Boelter + Lincoln’s in-house topic experts as they discuss strategies and executions in advertising, public relations and the digital space.
 
The only way Rosie and Chris Ramsey can have a conversation without being interrupted by a toddler or ending up staring at their phones is by doing a podcast. They’ll be chatting all about life, relationships, arguments, annoyances, parenting, growing up and everything in between. Each week they will answer questions from the public and a secret celebrity.
 
Marketing has its good points and bad points and depending on how it’s used can either build or destroy brands and companies. May the Best Brand Win will look at what’s happening each week in marketing, branding and public relations and discuss the good, bad and the really, really ugly. Guests will include marketing executives from leading companies, agencies and even some celebrities. Marketing is an ever-changing topic and you’ll want to be sure to tune in so you know the very latest and b ...
 
If you’re tired of seeing your competition in places you would love to be mentioned or featured, this is where you will learn to dominate media platforms. So get ready to become a Media Maven on your website, social media, on the local and national news, in newspapers, in magazines, in online articles, in blogs, as a contributor, on podcasts, on the radio, and more. Christina Nicholson shares her media expertise so you can boost your authority and skyrocket your visibility. Learn how to hand ...
 
Food Freedom Radio envisions a food system respectful of water, soil, planet and people. We work towards a historic transformation. How do we move from food production being a source of economic, social and ecological destruction? How do we move towards a food system which is a source of clean water, healthy soil, and a toxin-free environment? Host Laura Hedlund. Laura earned a certificate in Urban Farming from PRI Cold Climate, helped to start a community garden in 2008 which is now part of ...
 
The 1 in 10 podcast is a podcast that analyses One Nation Conservatism, Politics and Political reform in 10 minute bites. Political discourse in chunks that stimulate the mind before it gets tired.It is primarily focussed on UK politics, but not exclusively. One Nationsim and political reform are potentially important word wide.The host of the One in Ten Podcast is Martin Curtis. Martin is a longstanding member of the Conservative Party and has held many different political posts. He spent t ...
 
Listen to the SHSMD Podcast - Rapid Insights: for Health Care Strategy Professionals in Planning, Business Development, Marketing, Communications and Public Relations. In each episode we cover health care marketing tips, suggestions and best practices for health care marketers.
 
Connect is de podcast die gaat over Public Relations, Communicatie en Content Marketing en alles wat daar tussenin valt. Elke aflevering is er een bijzondere gast aan het woord. Connect is een initiatief van PR- en Content Marketingbureau Coopr.
 
The Black Eye is the podcast that peels away the public relations veneer of sport and more, to reveal some ugly truths. Hosted by award winning journalist and author, Ewan MacKenna, each episode will deal with a subject from a perspective seldom seen on the front and back pages. Our mantra of ‘truthful, not neutral’ means this might not be for diehard fans who want yet more celebration of their favourite but highly flawed celebrity. But that’s okay with us.
 
The Real Estate Marketing Masters Mix Podcast is designed for real estate professionals of all levels of experience to amp up their strategies for increasing business and revenue for the long term. It's everything from tips for branding your business to accelerating the sale to securing more listings to managing your database even more effectively, and all points in between. The goal is to provide actionable strategies that you can use today to achieve your goals. Dave Kohl has been providin ...
 
This is Steve Lubetkin’s primary blog (formerly “Lubetkin’s Other Blog”), where he comments on journalism, communications, and public relations issues of importance, and encourages a dialogue with readers. Steve is a veteran public relations practitioner and a long-time national leader in the Public Relations Society of America. The podcast features seminar programs and interviews about communications, journalism, and other public relations topics.
 
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show series
 
During episode 334, co-hosts BL Ochman & David Erickson discuss how Snapchat is shelling out one million dollars a day to get users to adopt its TikTok clone, Spotlight, as well as: Match.com's match made in hell Barbie's new role as a digital influencer Taco Bell's potato CEO Ben & Jerry's new doggie desserts NFL quarterbacks Aaron Rogers, Patrick…
 
The international pandemic has upset how PR people usually pitch the media. Listen to how pros Kristine Maloney and Cristal Steuer of TVP Communications successfully navigated the multiple hurtles caused by the pandemic. Hear about the numerous requirements reporters had to accept a pitch: early mornings, etc. They also talk about identifying trend…
 
In this episode we're talking about how to optimize your social media account for press opportunities. We're speaking with blogger Karimah Henry, founder of Crafting a Fun Life, who's now a go-to media resource for local news stations. And get this: she's snagged magazine covers and television placements WITHOUT having thousands of social media fol…
 
Our episode guest is Jeffrey J. Fox, founder of Fox & Company Marketing Consultants and author of 11 bestselling books. For more than 25 years, Jeffrey has been helping clients grow revenues and increase gross margins. Five things you’ll learn from this episode: Some of the mistakes top marketers make How to improve your marketing, storytelling, an…
 
My first guest episode of People buy People in 2021 features a discussion with Simon Francis, Founding Member of Campaign Collective and past Chair of PRCA Council. We talk about social impact, the need for collaboration, the need to work closer with business organisations and government, plus the upcoming COP26 in Glasgow. LOTS to discuss and ther…
 
My good friend Lisa Simone Richards is chatting with me about race. She’s one of many people I have open conversations with, and because I know some people are in a position where they don’t have a Lisa in their life or they’re afraid to ask questions, I recorded one of our weekly chats for all to hear. It’s not meant to school anyone on racism or …
 
WhatsApp has won the title of biggest #PRfail of 2021! The popular chat app, owned by Facebook, created its own crisis when it sent a sloppy notification to two billion people that sparked an exodus from the service. Cam provides some important context and explains what went wrong, with lessons about how poorly-executed communications can lead to a…
 
Discover how to turn a vague campaign brief into a comprehensive PR proposal and budget. If you've just started working as a freelance publicist or have been tasked with managing new business proposals at your agency, this episode will provide you with a succinct overview of what a client will expect from a campaign proposal and budget. Allira Carr…
 
A fire side chat with media & public relations experts covering topics from CES 2021 to the current state of the media. Listen to this informative one hour presentation that was recorded during our PR Essentials Summit event. Anthony Ha: senior writer at TechCrunch, where he covers media and advertising, writes the Daily Crunch newsletter, and co-h…
 
The pandemic has changed the way we do everything, especially the way we pitch. It’s important to note that the media landscape has changed quite a bit in the last year. In this podcast I’ll talk about the changes that the media has gone through in 2020 and what to expect when pitching the media this year (at least for now) and best practices. Supp…
 
Dave and Scott examine the how and why of the strategy used by social media company Pinterest to cancel a large office space lease. Hear some ways that both Pinterest and the landlord involved could see financial benefit for years to come because of the $89.5 million dollar cost of a cancellation. This is a situation that could happen to tenants an…
 
On this week's maternity leave edition of the podcast Chris & Rosie bring you some of the QFTP's that didn't make the first cut! They involve a a windy Dad, a shopping disaster and some jacket potato discussion. There's also a cameo from a certain member of the Ramsey clan! See acast.com/privacy for privacy and opt-out information.…
 
LEXINGTON, Ky. (Jan. 14, 2021) – In the fall of 1970, a young man from southern Indiana enrolled at the University of Kentucky. Over 50 years later, Keith Elkins remains a part of the Lexington and Kentucky media scene. In this edition of the ‘Behind the Blue’ podcast, Carl Nathe talks with Elkins, a 1974 graduate of UK, about his family ties to Ke…
 
Our January 2021 episode includes: The PESO Model (1:25) Guest: Gini Dietrich, Spin Sucks (7:40) Spotlight: Dairy Queen employee on TikTok (19:15) How employee comms can help fight change fatigue (22:05) Digital marketing trends for 2021 (24:25) Listener question: How should brands approach social media during breaking/developing news? (26:40) LINK…
 
On today's episode of All in the Industry®, Shari Bayer's guest is Leo Robitschek, Vice President of Food and Beverage at Sydell Group. Working alongside Sydell since 2010 as NoMad’s Managing Partner of F&B and Bar Director at Make it Nice, Leo has been responsible for developing and leading the cocktail programs and teams at all NoMad properties. …
 
What you’ll learn in this episode: Factors that were changing the media industry, even before the pandemic; How the pandemic has accelerated the changes already underway; How to break through the clutter; and The changes law firm marketers and PR pros are facing. About Aly Crea: With extensive experience in media relations and an astute ability to …
 
About Ritu & Rinky Pamnani Ritu and Rinky are twins that are taking Dubai by storm. These gals are social media influencers, content creators, and YouTubers who are passionate about fashion, beauty, and luxury living. “We love creating content together and showing our lives as twins. Even as kids, we had very creative minds and loved to explore eve…
 
"Viele Leute besuchen täglich mein Profil. Findest du, es wäre richtig, mir dann auch die Profile dieser Menschen anzuschauen, die mein Profil besucht haben? Wirkt das gut? Wäre das clever? Oder ist das unnötig? Was sagst du dazu, Dr. Nat?" - Irmeli Diese Frage beantworte ich heute. Undbedingt reinhören! LINKS Folge mir auf LinkedIn: https://linked…
 
In today’s podcast, Will gives his reaction to events local (the third act of vandalism on his office) and national (the violent insurrection last week at the Capitol). What do events like these mean for us as a society in general and for police unions in particular? This is a no-holds-barred episode, and we’d love to hear your opinion — positive, …
 
Learn what makes a story newsworthy with our host, Jason Mudd. Jason is the managing partner of Axia Public Relations. Five things you’ll learn from this episode: What the 10 elements of news are How you can proactively address the timeliness of your news What consequences could be considered newsworthy Why human interest is almost always local How…
 
You can get a lot of value from a Facebook group - both by being active in one to grow your brand or by starting and growing your own Facebook group. In this episode, Cait Scudder, a business coach for female entrepreneurs is sharing how she uses Facebook groups to grow business by growing relationships. For her, it all goes back to the purpose of …
 
Happy New Year! It's great to be back to kick off 2021 -- and already there's no shortage of topics to discuss. While the storming of the US Capitol dominated coverage last week, Ewan focused on some news that flew under the radar: Google staff are unionizing. Actually, that's not entirely true, but a group of staff at the search engine giant has t…
 
During episode 333, hosts BL Ochman interviews her co-host David Erickson for the inauguration interview episode of the Beyond Social Media Show. In addition to co-hosting this podcast, David is principal of his digital marketing consultancy e-Strategy Media, serving clients with strategic counsel and execution of content production and audience bu…
 
Dave and Scott details a few of the ways to advertise and market properties toward an ethnic audience, specific income levels, and relocations without worry. These techniques apply to social media (paid or otherwise), print and online advertisements, PPC, mailers and flyers. Find out how your content does not ever need to single anyone out as long …
 
Even though no one wants to admit it, it seems that erasing 2020 from our lives is not happening sooner than later. Some say that with the emergence of new strains of the virus popping up around the world, we can brace ourselves for another year inside. Listen to this podcast to hear the five major areas that will support your growth and make sure …
 
What race-specific effects does the size of a police force have? Will Aitchison talks about a recent study published by the National Bureau of Economic Research that addresses this question. Cases covered this month: Whether Bargaining Should Be In Public Is Not Mandatory For Bargaining, Lincoln County v. Public Employment Relations Commission, 475…
 
LEXINGTON, Ky. (Jan. 7, 2021) – What will the future of energy storage look like? Whether it be batteries for electronic devices like cell phones, laptops, tablets, and smart watches, or for electric cars and hybrid vehicles, or for units that play an integral role in the operations of major power plants, researchers at the University of Kentucky’s…
 
About Souleymane Ghani Souleymane Ghani is a 37-year-old athlete/superhuman who has a passion for pushing himself to the limit. He moved to Dubai from Togo in 2016 and started his sales associate position at Puma Middle East. Around the same time that year, he really got into running. In the month of November 2020, Ghani decided to challenge himsel…
 
Was mache ich mit der letzten Podcastfolge in 2020 oder mit der ersten in 2021? Lessons Learned 2020? Goodbye 2020? Ziele für 2021? Ich fand alles irgendwie nicht so irre... Und ich hatte das Gefühl, das alle das machen. In dieser Podcastfolge gehe ich auf jeden Monat einzeln ein und teile meine Highlights mit dir. Unbedingt reinhören! LINKS Folge …
 
Hello and Happy New Year! Another year, another lockdown... Welcome to the first episode of People Buy People in 2021. I wanted to kick off with a quick summary of what's on and an invitation to those of you in PR and communication, to join #PRsUnite on 13th and 27th January at 3pm. It's a global Zoom call for people in PR and communication who wan…
 
Our episode guest is Ken Jacobs PCC, CPC, owner and principal of Jacobs Consulting & Executive Coaching. Ken is an experienced certified coach who helps corporate (and agency) leaders, senior executives, and managers in public relations, marketing, advertising, and/or related communications functions. He focuses on helping others achieve and surpas…
 
In this episode, I’m talking while I’m trying to get in my 10,000 steps for the day. The idea for this episode just came to me yesterday when I was chatting with my mom about why some people with business ideas succeed and other people don’t. It really just comes down to two things. In this episode, I’m sharing those two things and elaborating on h…
 
Law enforcement around the nation have public relations programs. This podcast interviewed Flathead County Montana Undersheriff Wayne DuBois about their 4 1/2 day Public & Media Relations training session. Wayne outlines why this program is held, how it benefits his Montana County and the overall benefits to his community. Listen to this very infor…
 
Did you know Social Media is part of the PR mix? Social media is a critical part of customer acquisition and communication today. That’s why it’s important to factor that in when developing your PR strategy, as it relates to earned versus paid relationships. Often the content that comes from your social media posts, can also be leveraged for PR. To…
 
If the target market for your brand is diverse and has a specific influence with different cultures, then you can’t come up with a mainstream marketing strategy and expect it to work. Today we will interview, Elizabeth Barrutia, Founder and CEO of Barú Marketing + Media, a multicultural marketing agency. With a 20-year career in general and Hispani…
 
Do you wonder how, when or if you should be using influencer marketing? If you are a brand that wants to leverage influencer marketing or has wondered about why a program didn’t work, this interview is for you. Today, I’m speaking with Laura Knapp, a strategic digital and influencer marketing professional of more than a decade. Laura is the CEO and…
 
Have you ever wondered how “experts” get their status? Do you consider yourself an expert in something? If you’ve trained in something or established a career, there is no reason why you shouldn’t be the expert in your field, it’s all about being visible, saying interesting things and getting exposure. There are stepping stones to every part of the…
 
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