Content Strategy: Takeaways from Social Media Marketing World 2016

This Old New Business with Jeff Korhan

Jeff Korhan and Jeff Korhan interviews leading business growth experts.에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Jeff Korhan and Jeff Korhan interviews leading business growth experts. 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

8+ y ago 31:34

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Frank Kenny has twice been a guest on the show. This week he graciously interviews me to discover and share the top takeaways from Social Media Marketing World 2016, which was hosted in San Diego, CA last week.

Now that Social Media Marketing World has grown to over 3,000 attendees from around the world, one might imagine it would be difficult to get results. However, with over 200 volunteers, hundreds of educational sessions, and many networking opportunities, just a little planning made it possible for me to accomplish my objectives.

The key was having a strategy and following it. And that is also my top takeaway from the event.

Content strategy isn't sexy, but it is indeed what everyone was talking about at this event. Listen to the audio as Frank and I discuss ideas from dozens of presenters, including one strategy everyone can implement: Taking the 3% Challenge.

Show Notes

For detailed show notes and relevant links to useful social media productivity tools, go to Content Strategy: Takeaways From Social Media Marketing World 2016

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