E39: On a Mission to Digitally Transform MEA Businesses
Manage episode 404589841 series 3555870
Ankur Gattani에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Ankur Gattani 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
We Indians take great pride in our business acumen, right? Well, Ankit Bansal, leading SellThru in Dubai, is a prime example. They're pioneering CRM, Marketing Automation, and SEO solutions in the region, bridging the gap between customers and partners.
- (01:49) - Agency to Client and Back Again
- (06:30) - Building Bridges: Integrated CRM, Marketing Automation, and SEO
- (08:21) - Exploring the Diversity and Expertise Across the Marketing Agency Landscape
- (13:02) - Understanding the Lay of the Land
- (14:58) - Evaluating Retention Maturity: Rating UAE & KSA
- (20:08) - Comparing UI/UX Standards: Legacy Brands versus Digital-First Innovators
- (21:55) - Balancing Internal Talent and External Expertise in Legacy Orgs
- (24:22) - From Bold Investments to Half-Hearted Attempts
- (28:16) - Fostering Customer Loyalty in Finite Markets
- (31:00) - Data - The Key to Retention Success
- (36:47) - MarTech Investment: Stack Selection, Overpayment, and Underutilization
- (39:43) - 3 Avoidable Mistakes in Stack Building
- (42:12) - Exploring Client Pitches, Pricing, and ROI in CRM and Retention Marketing
- (46:12) - Deciphering ROI Expectations and Benchmarks in Client-Agency Dynamics
- (49:50) - Balancing Cost and ROI: Navigating Tool Selection in Marketing Budgets
- (52:56) - Elevating Business Impact: Transformative Tales from the Agency Trenches
- (55:32) - Strategic Talent Magnetism: Fueling Growth in CRM and Retention Marketing
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