This is Why Your Marketing Funnel is Broken — And What to Do Instead

The Ryan Sullivan Show

Business Marketing Ryan R. Sullivan Im On Podcasting Education

Ryan R. Sullivan에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Ryan R. Sullivan 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

3M ago 12:08

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The marketing funnel is dead, or at least it’s not what it used to be.

In this episode, I break down why traditional funnel thinking no longer fits the way people actually make buying decisions today.

Gone are the days of direct and immediate action. Buyers aren’t moving in a straight line, they’re bouncing between podcasts, LinkedIn posts, YouTube videos, and newsletters before they ever raise their hand.

These people aren’t in funnels, they’re in your marketing ecosystem – and I explain how these differ from funnels and why they’re better at booking calls, getting clients and retaining them.

📌 Jump In Here:

0:00 - Funnels and ecosystems

1:20 - Why the traditional thinking is dead

2:30 - “Slow marketing”

4:59 - What “the ecosystem” does

7:30 - What the buyer wants

8:07 - Last thoughts

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#Business #Marketing #Ryan R. Sullivan #Im On #Podcasting Education