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You need to know these GTM trends (with Chris Walker)
Manage episode 455076614 series 3380698
Mikkel Plæhn, Toni Hohlbein, and Mikkel Plaehn에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Mikkel Plæhn, Toni Hohlbein, and Mikkel Plaehn 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
2025 is around the corner - and we asked Chris Walker about his predictions for the next years. Will we see more efficiency? Growth? How will AI transform teams? And much much more.
- (00:00) - Introduction
- (03:17) - Has anything changed?
- (05:03) - Understanding the Core Problems
- (07:06) - The C suite
- (12:03) - Wrong KPIs
- (14:40) - No, we aren't more efficient
- (19:00) - AI and Market Efficiency
- (22:03) - Building Customer-Centric Software
- (24:12) - The Real Cost of Software and Market Growth
- (24:52) - Predictions for Marketing Teams
- (27:03) - Challenges in AI Adoption
- (29:24) - Data's Role in AI and Marketing
- (30:37) - Future Trends and Predictions
- (34:40) - The Art and Science of Go-to-Market Strategy
- (35:56) - RevOps and Go-to-Market Operations
- (37:48) - Customer Success and Account Management
- (40:51) - Key Ingredients for Success in 2025
This episode is brought to you by by Everstage - the highest rated Sales Commissions Platform on G2, Gartner Peer Insights, Trustradius with over 2,000+ customer reviews. Some of their customers include leading brands like Diligent, Wiley, Trimble, Postman, Chargebee etc.,
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