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Nicole Gibson에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Nicole Gibson 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
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The Secret of Branding: Why Emotions Drive Decisions & Build Brands. Clinton Barnes

38:55
 
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Manage episode 389018359 series 3522742
Nicole Gibson에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Nicole Gibson 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

In this episode of The Global Affair, we dive deep into The Secret of Branding with Clinton Barnes, founder of The Connected, an evidence-based branding agency. Clinton reveals how emotions are the driving force behind most decisions, helping brands create lasting, purpose-driven connections. With a unique background rooted in social justice, Clinton shares the psychology behind brand-building, emphasizing distinctiveness and authenticity as key to standing out in today's competitive market.
He also debunks myths about negative word of mouth and explains why positive experiences are the ultimate tool for building brand loyalty. Whether you're a business owner, marketer, or simply curious about branding, this episode will provide you with the insights you need to build an unforgettable brand that resonates emotionally with your community.
____________
📲 Join inTruth Beta Waitlist: 📲 https://intruth.io/beta/
🔴 Subscribe to The Global Affair Podcast: https://www.youtube.com/@TheGlobalAffairPodcast?sub_confirmation=1
____________
🌏 Follow Nic on Social Media:
➡︎ Linkedin: https://www.linkedin.com/in/nicolegibson-visionaryentrepreneur/
➡︎ X: https://x.com/nicgibson_
➡︎ Instagram: https://www.instagram.com/nicgibson_/
➡︎ Facebook: https://www.facebook.com/nicolegibson.unifier/
____________
🎙️ Follow The Global Affair Podcast on:
➡︎ Instagram: https://www.instagram.com/theglobalaffairpodcast/
____________
💥 Follow Clinton Barnes on:
➡︎ Website: https://brandguy.co/
➡︎ Instagram: https://www.instagram.com/clintonplus/
____________
📖 Resources
➡︎ https://www.theconnected.agency/

Support the show

  continue reading

59 에피소드

Artwork
icon공유
 
Manage episode 389018359 series 3522742
Nicole Gibson에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Nicole Gibson 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

In this episode of The Global Affair, we dive deep into The Secret of Branding with Clinton Barnes, founder of The Connected, an evidence-based branding agency. Clinton reveals how emotions are the driving force behind most decisions, helping brands create lasting, purpose-driven connections. With a unique background rooted in social justice, Clinton shares the psychology behind brand-building, emphasizing distinctiveness and authenticity as key to standing out in today's competitive market.
He also debunks myths about negative word of mouth and explains why positive experiences are the ultimate tool for building brand loyalty. Whether you're a business owner, marketer, or simply curious about branding, this episode will provide you with the insights you need to build an unforgettable brand that resonates emotionally with your community.
____________
📲 Join inTruth Beta Waitlist: 📲 https://intruth.io/beta/
🔴 Subscribe to The Global Affair Podcast: https://www.youtube.com/@TheGlobalAffairPodcast?sub_confirmation=1
____________
🌏 Follow Nic on Social Media:
➡︎ Linkedin: https://www.linkedin.com/in/nicolegibson-visionaryentrepreneur/
➡︎ X: https://x.com/nicgibson_
➡︎ Instagram: https://www.instagram.com/nicgibson_/
➡︎ Facebook: https://www.facebook.com/nicolegibson.unifier/
____________
🎙️ Follow The Global Affair Podcast on:
➡︎ Instagram: https://www.instagram.com/theglobalaffairpodcast/
____________
💥 Follow Clinton Barnes on:
➡︎ Website: https://brandguy.co/
➡︎ Instagram: https://www.instagram.com/clintonplus/
____________
📖 Resources
➡︎ https://www.theconnected.agency/

Support the show

  continue reading

59 에피소드

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