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Ideation to Transformation: PR as an Activation for Personal and Business Transformation
Manage episode 364435950 series 3479381
Ashley Graham에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Ashley Graham 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
In this episode, Ashley discusses how PR can be used as a tool for personal and business transformation. PR is more than just getting media coverage or managing a crisis communications occurrence. It is about telling stories and shaping perceptions, and when seen in that light, it can be a powerful tool for personal and business growth.
Ashley provides examples of how PR can be used in personal development journeys and social impact advocacy work, and how businesses can use PR to communicate their values, mission, and commitments. The episode includes a workshop on the Transformation PRocess, a proven methodology that bridges the gap between industry leaders, visionaries, and organizations, to their PR proposition, and their ideal clients or audience. The Transformation PRocess includes Ideation, Creation, Implementation, and Transformation phases, which help clients develop, curate, and implement impactful messages that attract public recognition and long-term brand empowerment.
The episode's main takeaways include:
- PR is about telling stories and shaping perceptions, making it a powerful tool for personal and business transformation.
- PR can be used to help individuals become thought leaders and advocates for social issues they care about.
- Businesses can use PR to establish their reputation as responsible and sustainable organizations.
- The Transformation PRocess is a proven methodology that can bridge the gap between a client's PR proposition and their ideal clients or audience.
The episode's call-to-action encourages listeners to explore how they can use PR to achieve personal and business growth and create social impact and advocacy. To learn more about how PR can be used for personal and business transformation, check out the articles at TheConsciousPublicist.com!
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