))
Creating a Better Cereal While Giving Back: Parker Brook Founder & CEO, Lovebird Foods
Manage episode 438361409 series 3280610
Eva Yazhari and Beyond Capital Fund에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Eva Yazhari and Beyond Capital Fund 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Parker Brook is a veteran of Big Food, helping bring an array of household-name brands to countless consumers around the world. While working for one of the world’s largest food conglomerates, he hoped to have the opportunity to create change from within; however, it became apparent that profit would always being the driving force behind every decision.
He knew there was a better way. That’s when Parker branched off on his own, launching Lovebird Foods as an alternative to ultra-processed breakfast foods. Tune in as Eva and Ed talk with Parker about his journey to build a better cereal.
Some key takeaways from the episode:
- How Parker’s background in Big Food led to him questioning what food actually is (2:13)
- What it actually takes to launch a food company from the ground up (5:32)
- Why clean ingredients matter to Parker (hint: they’re better for the planet as well as for our bodies) (10:13)
- What the term ultra-processed means in food production (13:34)
- Parker’s thoughts on making healthy food more accessible for families around the world (17:33)
- Why eating healthy can actually cost you fewer dollars as well as fewer calories (19:52)
- Why Parker has committed to donating 20% of Lovebird’s profits to fight childhood cancer — and how that pledge holds him accountable (21:02)
- Inquiring minds want to know: Parker reveals the top industry secret involved in making cereal shapes (37:26)
112 에피소드
공유
