150. Michael Byrne - From Deep Sleep to Bright Mornings: The BIA Smart Sleep Mask
Manage episode 413902673 series 2799447
Do you struggle to sleep soundly and wake up energized? Meet the Bía Smart Sleep Mask! Today, Leigh Ann is speaking with Michael Byrne, co-founder of Bía, to discuss the extensive research and engineering behind the product. The mask features unique technologies including neurofeedback, neural music, and a sunrise alarm, aiming to help users fall asleep faster, stay asleep, and wake up feeling refreshed. With features like 100% blackout design, contactless sensors, and customizable sound experiences, the Bía Smart Sleep Mask is presented as a revolutionary step in sleep technology. Michael talks about what inspired the Bía, the personal and business challenges of bringing such a product to market, and so much more.
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