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Strategic TV Advertising For B2B Marketers
Manage episode 296031557 series 2901019
James Rostance에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 James Rostance 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Connected TV , or CTV for short is how nearly the majority of us watch or consume television.
Previously, television advertising only really suited B2C brands.
But CTV offers advertisers the ability to target customers in a way which traditional linear broadcast television never could.
With online advertising becoming more crowded by the day, CTV offers the opportunity for more focused attention in a relatively uncluttered space.
So if you’re up for exploring new possibilities, you may well find that incorporating a television advertising campaign into your marketing mix might not sound as crazy as it previously would have.
This week with live from Sarisota, Florida with Hamid Qayyum!
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You can connect with Hamid Qayyum here:
https://www.stirista.com/
https://www.linkedin.com/in/hamidq/
Are you a B2B marketer? Connect with me on Linkedin:
https://www.linkedin.com/in/jamesrostance/
And if you're interested in getting the edge in B2B marketing, check out my free eBook on the hottest new concept... Story Selling Case Studies:
https://casestudies.uk
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