Google’s Robby Stein on AI and the Future of Search | special

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Google’s VP of Search, Robby Stein, joins us for an in-depth look at the future of search.

Having first joined Google in 2007, Stein has since led teams at Instagram and Artifact, co-founded Yahoo-acquired startup Stamped, and returned last year to oversee Google Search. He’s now driving the company’s generative AI products, designed to help people “search effortlessly.”

This week, Google expanded its AI-powered search tools into more languages — including Hindi, Indonesian, Japanese, Korean and Brazilian Portuguese.

And back in July, it rolled out AI Mode in the UK, offering conversational answers instead of the traditional list of links.

We ask:

How are Google’s latest AI updates changing search?
Why launch now, and how long have these developments been in the works?
What are the most popular searches right now — and how detailed can results get?
What does the future of search look like?
How can website owners and publishers adapt to this new model?
Why was it so important to add more languages?
And how accurate — and safe — is AI Mode really?

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