This Week in eCommerce: Big Retailers vs Small Business; How To Optimize Design & Social Media To Your Advantage

Southern Fried eCommerce

Howdy and welcome back! On the latest episode of the Southern Fried eCommerce podcast, Jay and Emily take on the latest eCommerce happenings from big box retailers to social advertising. Our special guest on this week's podcast is none other than our Content Specialist/SEO Guru Jessica Richmond. The group team up to talk big box retailers and how making smart decisions with your user experience and marketing can have a big impact on your business.
We begin the podcast with a rundown of our most recent blog posts at EYStudios. These are:

• Common Mistakes That Doom Small Business Websites
• Southern Fried eCommerce Episode 17 Recap

We then begin our deep dive into this week's top articles:

• eCommerce Design is Critical (but Misunderstood)
  • https://www.practicalecommerce.com/ecommerce-design-is-critical-but-misunderstood
• Walmart U.S. President and CEO John Furner on the ‘next normal’ for the retail industry
  • https://nrf.com/blog/retail-leadership-in-action-with-walmart-ceo
• Adobe is Betting on An OMnichannel Future With Its New Tech for Retailers
  • https://www.forbes.com/sites/joanverdon/2022/01/18/adobe-is-betting-on-an-omnichannel-future-with-its-new-tech-for-retailers/?ss=retail&sh=3600a8e57637
• Digital ad spending outlook blows past previous forecasts
  • https://www.emarketer.com/content/digital-ad-spending-outlook-blows-past-previous-forecasts

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