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Sarah Williams에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Sarah Williams 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
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Maximize the Value of Your Small Audience

26:08
 
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Manage episode 400874302 series 2872971
Sarah Williams에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Sarah Williams 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

Building an audience of people who are interested in your subscription box is crucial. You can’t have a successful launch - and a successful business - without an audience. But you don’t need a huge following with tens of thousands of followers if you have a small audience filled with the RIGHT people.

I’ve built two multi-million dollar businesses and neither one has a huge number of followers. I don’t need hundreds of thousands of followers because the followers I do have are the right people for each of my businesses. They’re engaged, they’re interested in me and what I offer, and most of them buy from me.

The secret to finding subscription box success with a smaller audience is to maximize the value of your audience, no matter the size.

Subscription box success - or success in any online business - doesn’t come from having a large number of followers who don’t engage with you and your business and don’t buy anything. Instead, success comes from having an engaged audience filled with your ideal customers.

Finding and building an audience filled with your right people starts with remembering your why. What drove you to start a subscription box in the first place? Those people who you wanted to serve with your subscription box? Those are the people you need to attract. Those are the people who will engage with you and your business.

I have some practical ways you can attract and engage an audience filled with your right people:

  • Be known for something. What are you the expert at? What makes you happy?
  • Show up. Get in front of your audience and go LIVE consistently.
  • Serve before you sell. What value are you providing to your audience?
  • You don’t have to be everywhere, but you do need to be consistent. Don’t try to do all the things! Pick a few that you are good at and can be consistent with.
  • Love on your people! Help your audience feel seen and heard, and they’ll keep coming back.

Join me for this episode as we talk about why a large following isn’t necessary for subscription box success and how you can maximize the value of your small audience.

Join me and our AMAZING community inside Launch Your Box!

Join me in all the places:

Are you ready for Launch Your Box? Our complete training program walks you step by step through how to start, launch, and grow your subscription box business. Join today!

  continue reading

217 에피소드

Artwork
icon공유
 
Manage episode 400874302 series 2872971
Sarah Williams에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Sarah Williams 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

Building an audience of people who are interested in your subscription box is crucial. You can’t have a successful launch - and a successful business - without an audience. But you don’t need a huge following with tens of thousands of followers if you have a small audience filled with the RIGHT people.

I’ve built two multi-million dollar businesses and neither one has a huge number of followers. I don’t need hundreds of thousands of followers because the followers I do have are the right people for each of my businesses. They’re engaged, they’re interested in me and what I offer, and most of them buy from me.

The secret to finding subscription box success with a smaller audience is to maximize the value of your audience, no matter the size.

Subscription box success - or success in any online business - doesn’t come from having a large number of followers who don’t engage with you and your business and don’t buy anything. Instead, success comes from having an engaged audience filled with your ideal customers.

Finding and building an audience filled with your right people starts with remembering your why. What drove you to start a subscription box in the first place? Those people who you wanted to serve with your subscription box? Those are the people you need to attract. Those are the people who will engage with you and your business.

I have some practical ways you can attract and engage an audience filled with your right people:

  • Be known for something. What are you the expert at? What makes you happy?
  • Show up. Get in front of your audience and go LIVE consistently.
  • Serve before you sell. What value are you providing to your audience?
  • You don’t have to be everywhere, but you do need to be consistent. Don’t try to do all the things! Pick a few that you are good at and can be consistent with.
  • Love on your people! Help your audience feel seen and heard, and they’ll keep coming back.

Join me for this episode as we talk about why a large following isn’t necessary for subscription box success and how you can maximize the value of your small audience.

Join me and our AMAZING community inside Launch Your Box!

Join me in all the places:

Are you ready for Launch Your Box? Our complete training program walks you step by step through how to start, launch, and grow your subscription box business. Join today!

  continue reading

217 에피소드

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