From Zero to Hero: How Katie Johnson Built a Thriving Property Management Agency

PM Collective - The ART of property management

Travel with us on an incredible journey as we follow the inspiring tale of Katie Johnson, a bold entrepreneur who transformed adversity into opportunity. Battling health issues and financial constraints, Katie leveraged her determination and the support of mentors to launch her property management business. She shares her story to inspire and guide those contemplating the leap into business ownership.
Despite her initial financial limitations, Katie found innovative ways to get her business off the ground. She cleverly converted her car into a mobile billboard, created a strong brand image, and harnessed social media to build a following. Listen closely as Katie details the resources she utilized, such as grants and mentorship programs, and emphasizes the importance of having a strong support network.
Learn from Katie's experiences, including her decision to hire a Business Development Manager and her focus on investing in quality marketing materials. Katie further discusses how strategic partnerships led to business expansion and why taking calculated risks can result in growth and success. As we wrap up, Katie emphasizes the crucial role of mentorship and generously offers her guidance to anyone in need. So, tune in for this motivating conversation that proves that with the right mindset and resources, nothing is impossible.

This weeks sponsor is On Tap Plumbing & Gas - 24/7 Plumbing servicing all of Perth from Mandurah to Two Rocks.
www.ontapplumbinggas.com.au
6206 6888

MCG Quantity Surveyors are a favourite for property managers to help their clients maximise their cash flow through tax depreciation

I love how they place a strong emphasis on industry leading education and data releases that they share with our community and because they support the property industry so much, it is a no brainer to use them for all your tax depreciation jobs.
www.mcgqs.com.au

Todays Sponsor is MyConnect: They reward you generously for every successful connection we receive from your office. We also regularly run campaigns and exclusive events to reward our partners for their ongoing support.
Working seamlessly with popular trust softwares, the process is easy for property managers who can reap the benefit.
www.myconnect.com.au

챕터

1. Starting a Property Management Business (00:00:01)

2. Starting a Property Management Career (00:08:01)

3. Support and Networking for Small Businesses (00:16:02)

4. The Journey of Branding and Marketing (00:22:07)

5. Lessons Learned in Business (00:27:02)

6. Expanding Business Through Strategic Partnerships (00:36:18)

7. Supporting Small Business Growth and Mentorship (00:47:14)