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26. Is My Website Pretty But Useless?
Manage episode 324113520 series 2989524
I see it all the time–an absolutely stunning website that has no strategy. It looks amazing on the outside, but as soon as I dig a little deeper, I start to identify all the signs that it’s not effectively converting clients.
In today's episode, I share how I got started in this business after being guilty of having a pretty but useless website in my last business. I also run through the common strategy mistakes I was making to hopefully save you from making the same mistakes.
While website strategy can seem overwhelming, it’s actually more important than the copy and design. Both of these pieces will easily manifest themselves once a strong strategic foundation is in place.
In today’s episode we covered:
- How I got started with my business after having a pretty but useless website
- Why website strategy is so important
- What a pretty but useless website means
- Common mistakes pretty but useless websites make
- Why your website needs a strong strategic foundation
- Why strategy is even more important than copy and design
- How copy and design will flow from a strong strategy
Thanks so much for listening! Don’t forget to connect with me and let me know what you would like to hear in future episodes over on Instagram!
For the Show Notes, head over to stripeddogcreative.com/podcast
46 에피소드
Manage episode 324113520 series 2989524
I see it all the time–an absolutely stunning website that has no strategy. It looks amazing on the outside, but as soon as I dig a little deeper, I start to identify all the signs that it’s not effectively converting clients.
In today's episode, I share how I got started in this business after being guilty of having a pretty but useless website in my last business. I also run through the common strategy mistakes I was making to hopefully save you from making the same mistakes.
While website strategy can seem overwhelming, it’s actually more important than the copy and design. Both of these pieces will easily manifest themselves once a strong strategic foundation is in place.
In today’s episode we covered:
- How I got started with my business after having a pretty but useless website
- Why website strategy is so important
- What a pretty but useless website means
- Common mistakes pretty but useless websites make
- Why your website needs a strong strategic foundation
- Why strategy is even more important than copy and design
- How copy and design will flow from a strong strategy
Thanks so much for listening! Don’t forget to connect with me and let me know what you would like to hear in future episodes over on Instagram!
For the Show Notes, head over to stripeddogcreative.com/podcast
46 에피소드
모든 에피소드
×1 45. Three Website Tweaks You Can Make Today to Get a Client 9:48
1 44. How Client Research Can Help You Create an Irresistible Service with Melissa Harstine 27:08
1 43. Sales Funnel Strategies to Get More Clients with Lindsay Sims 25:51
1 42. How Dubsado Can Help You Scale with Ease (and Change Your Life) 28:03
1 41. Secrets to Outsourcing Successfully with Michelle Thompson 32:29
1 37. How to Successfully Run Instagram Ads with Jenny Singh 30:31
1 36. Five Reasons Why Simple Websites Are Actually the Most Effective 14:39
1 35. SEO Tips You Can Implement Today to Improve Search Results with Stephanie Long 17:48
1 34. Why I Use Showit and Squarespace as a Website Designer 14:31
1 33. How to Use PR to Become an Industry Expert with Kristin Marquet 18:56
1 32. How to Strike a Balance Between Storytelling and Selling on Your Website 13:26
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