Episode 29 - Elyse's Corner: Drug Advertising Intro To Clinical Research podcast

Debbie and Elyse에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Debbie and Elyse 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

Intro to Clinical Research »
Episode 29 - Elyse's Corner: Drug Advertising

18h ago 1:04:40

MP3•에피소드 홈

In this episode, we’re back in Elyse’s corner, with the marvellous shiny rocks, which today will go unpolished! Instead, we’re talking about direct to consumer advertising for prescription and over the counter drugs - the history of it, and why does it happen in such a limited number of places worldwide?

Remember, you can get in touch with us via clinical.research.intro@gmail.com. Please feel free to send questions, comments and compliments for Elyse to read out on the pod. It’s fun to make Debbie squirm!

Credit to our friend Sam Winnie for their awesome and cute music. Check out their work at https://www.samwinnie.com/

References -

Direct-To-Consumer Prescription Drug Advertising: Trends, Impact, And Implications

Pharma and healthcare industry advertising in the U.S. - statistics & facts

Ad spending in dietary supplements category

How advertisers are building up their cannabis ad budgets

Manufacturer Spending on Direct-to-Consumer Advertising for Pharmaceutical Products

AMA press release Nov 2015

Advertising and the promotion of medicines in the UK

29 에피소드