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1. Interview with McKinsey's former senior partner and head of marketing

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Manage episode 245706509 series 2567164
FIRMSconsulting.com and StrategyTraining.com에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 FIRMSconsulting.com and StrategyTraining.com 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

One of the great privileges of our unique network is that we have access to some of the most eminent former partners like Kevin Coyne and Bill Matassoni. We adopt their insights when designing our case training and strategy training programs. Our goal at Firmsconsulting is to allow our members access to the partners from whom we seek advise.

This is an exclusive interview that Bill Matassoni had with Firmsconsulting where he shared some counter-intuitive concepts you will not hear anywhere else.

Bill Matassoni was the partner who was involved in developing and implementing the McKinsey philosophy that helped the firm pull ahead of BCG in the 1980s and 1990s. He was thereafter the partner who led BCG’s efforts to overtake McKinsey.

  continue reading

10 에피소드

Artwork
icon공유
 
Manage episode 245706509 series 2567164
FIRMSconsulting.com and StrategyTraining.com에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 FIRMSconsulting.com and StrategyTraining.com 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

One of the great privileges of our unique network is that we have access to some of the most eminent former partners like Kevin Coyne and Bill Matassoni. We adopt their insights when designing our case training and strategy training programs. Our goal at Firmsconsulting is to allow our members access to the partners from whom we seek advise.

This is an exclusive interview that Bill Matassoni had with Firmsconsulting where he shared some counter-intuitive concepts you will not hear anywhere else.

Bill Matassoni was the partner who was involved in developing and implementing the McKinsey philosophy that helped the firm pull ahead of BCG in the 1980s and 1990s. He was thereafter the partner who led BCG’s efforts to overtake McKinsey.

  continue reading

10 에피소드

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