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Tahryn Bolt에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Tahryn Bolt 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
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202. You Think Your Offer’s a “No-Brainer” – Here’s Why No One’s Buying It

10:39
 
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Manage episode 486529824 series 2921498
Tahryn Bolt에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Tahryn Bolt 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

One of the phrases I hate hearing in the online space is “this offer is a no-brainer.”

Now I’m not just being a hater because I do believe in the concept of a “no-brainer” offer – it should be an easy decision for your ideal clients to buy.

BUT the reason I hate the term is because what I see 99% of the time is people slap that label on their offer – and then stop there. They don’t explain why it’s a no-brainer offer or why it’s a no-brainer for their ideal client – that’s lazy messaging.

Because here’s the dog's honest truth…

If your audience doesn’t instantly understand why your offer matters to them, right now – they won’t buy, no matter how well-priced, well-structured, or “value-packed” YOU think it is.

It’s not about you or what you think is valuable – it’s about your ideal client and what motivates them to buy.

So in today’s episode of the How I Do Content Podcast I’m going to tell you the real reason your “no-brainer” offer isn’t selling – and what to do about it.

Let’s dive in!

Watch my free mini-training “Make Your Offer the One”

In 12-minutes I’ll walk you through the messaging shifts you need to stop relying on “it should be obvious” and start communicating your offer in a way that makes the right people want it now.

It’s fast. It’s practical. It’ll change the way you sell.

Get instant access at https://thesocialbolt.com.au/the-one/

Want more?

Background Music is Copyright Free. You're free to use this music in your videos.
Track: Harry Potter Theme Song
Music promoted by Chayatori Records
Video Link: https://youtu.be/WY8-lVlLhWE

  continue reading

219 에피소드

Artwork
icon공유
 
Manage episode 486529824 series 2921498
Tahryn Bolt에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Tahryn Bolt 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

One of the phrases I hate hearing in the online space is “this offer is a no-brainer.”

Now I’m not just being a hater because I do believe in the concept of a “no-brainer” offer – it should be an easy decision for your ideal clients to buy.

BUT the reason I hate the term is because what I see 99% of the time is people slap that label on their offer – and then stop there. They don’t explain why it’s a no-brainer offer or why it’s a no-brainer for their ideal client – that’s lazy messaging.

Because here’s the dog's honest truth…

If your audience doesn’t instantly understand why your offer matters to them, right now – they won’t buy, no matter how well-priced, well-structured, or “value-packed” YOU think it is.

It’s not about you or what you think is valuable – it’s about your ideal client and what motivates them to buy.

So in today’s episode of the How I Do Content Podcast I’m going to tell you the real reason your “no-brainer” offer isn’t selling – and what to do about it.

Let’s dive in!

Watch my free mini-training “Make Your Offer the One”

In 12-minutes I’ll walk you through the messaging shifts you need to stop relying on “it should be obvious” and start communicating your offer in a way that makes the right people want it now.

It’s fast. It’s practical. It’ll change the way you sell.

Get instant access at https://thesocialbolt.com.au/the-one/

Want more?

Background Music is Copyright Free. You're free to use this music in your videos.
Track: Harry Potter Theme Song
Music promoted by Chayatori Records
Video Link: https://youtu.be/WY8-lVlLhWE

  continue reading

219 에피소드

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