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Bonus Episode: Preparing for the Future: AI and Data in Digital Marketing with Udayan Bose
Manage episode 425906882 series 2470924
Udayan Bose is the Founder & CEO of NetElixir, has been driving success for retail businesses online for nearly 20 years.
With a focus on the digital retail space, NetElixir uses proprietary technology, strategic growth models, and expert campaign management services to deliver exceptional results for their 600+ retail clients worldwide.
Udayan's determination has earned NetElixir partnerships with industry leaders like UPS, Google, and Bing.
Udayan is also a regular lecturer at top universities and has been featured in prestigious online journals such as The New York Times, Forbes, AdWeek, and more.
In This Conversation We Discuss:
- [00:44] Intro
- [02:01] Recounting early success with first innovation
- [02:33] The power of the internet through experimentation
- [03:25] Helping retail Ecommerce brands grow predictably
- [04:58] Making search work with mathematical precision
- [06:33] Meeting key players in ecommerce success
- [07:45] Building strong client partnerships
- [08:23] Recalling Google's milestone with Google Shopping
- [09:35] Envisioning the future with generative AI
- [11:24] Strategizing amid changing data landscapes
- [12:33] Adapting to the new era of restricted data sharing
- [13:13] Strategizing with limited data access
- [14:25] Walled gardens for integrated social commerce
- [15:49] The era of retail media networks
- [17:14] Exploring AI's role in future data access
- [18:11] Preparing for diminished data availability
- [18:57] Mastering rapid adaptive experimentation
- [20:15] Leveraging AI for predictive customer insights
- [21:22] Democratizing SEO and SEM with free tools
- [23:06] Supporting SMBs with innovative solutions
- [24:50] Discovering who links to your site
- [25:35] Humbling moments: OpenAI's impact on tech giants
- [27:03] The impact of disruptive innovation
- [28:19] ChatGPT's impact on business strategies
- [29:49] Crafting effective prompts for ChatGPT
- [30:34] Leveraging AI skills for competitive advantage
- [31:31] Navigating the age of abundance with AI
Resources:
- Subscribe to Honest Ecommerce on Youtube
- Ecommerce digital marketing agency in Princeton, New Jersey netelixir.com/
- Follow Udayan Bose linkedin.com/in/netelixirudayanbose/
If you’re enjoying the show, we’d love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!
411 에피소드
Manage episode 425906882 series 2470924
Udayan Bose is the Founder & CEO of NetElixir, has been driving success for retail businesses online for nearly 20 years.
With a focus on the digital retail space, NetElixir uses proprietary technology, strategic growth models, and expert campaign management services to deliver exceptional results for their 600+ retail clients worldwide.
Udayan's determination has earned NetElixir partnerships with industry leaders like UPS, Google, and Bing.
Udayan is also a regular lecturer at top universities and has been featured in prestigious online journals such as The New York Times, Forbes, AdWeek, and more.
In This Conversation We Discuss:
- [00:44] Intro
- [02:01] Recounting early success with first innovation
- [02:33] The power of the internet through experimentation
- [03:25] Helping retail Ecommerce brands grow predictably
- [04:58] Making search work with mathematical precision
- [06:33] Meeting key players in ecommerce success
- [07:45] Building strong client partnerships
- [08:23] Recalling Google's milestone with Google Shopping
- [09:35] Envisioning the future with generative AI
- [11:24] Strategizing amid changing data landscapes
- [12:33] Adapting to the new era of restricted data sharing
- [13:13] Strategizing with limited data access
- [14:25] Walled gardens for integrated social commerce
- [15:49] The era of retail media networks
- [17:14] Exploring AI's role in future data access
- [18:11] Preparing for diminished data availability
- [18:57] Mastering rapid adaptive experimentation
- [20:15] Leveraging AI for predictive customer insights
- [21:22] Democratizing SEO and SEM with free tools
- [23:06] Supporting SMBs with innovative solutions
- [24:50] Discovering who links to your site
- [25:35] Humbling moments: OpenAI's impact on tech giants
- [27:03] The impact of disruptive innovation
- [28:19] ChatGPT's impact on business strategies
- [29:49] Crafting effective prompts for ChatGPT
- [30:34] Leveraging AI skills for competitive advantage
- [31:31] Navigating the age of abundance with AI
Resources:
- Subscribe to Honest Ecommerce on Youtube
- Ecommerce digital marketing agency in Princeton, New Jersey netelixir.com/
- Follow Udayan Bose linkedin.com/in/netelixirudayanbose/
If you’re enjoying the show, we’d love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!
411 에피소드
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