Ep. 18: Aileen Suzara (Pt. 2) - Farmer, Collaborator, & Chef on Resistance, Decolonizing Food, & Dirty Socks

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<div class="span index">1</div> <span><a class="" data-remote="true" data-type="html" href="/series/the-agile-brand-with-greg-kihlstromr">The Agile Brand with Greg Kihlström®</a></span>

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The Agile Brand with Greg Kihlström®

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17 hours 전17h ago

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주마다+

Stay curious. Stay agile. Marketing technology, AI, and CX insights from top brands and martech platforms fill every episode, focusing on what leaders need to know to build customer lifetime value and long-term business value. The Agile Brand with Greg Kihlström® features executives and thought leaders from top brands and platforms discussing the trends driving the industry forward, like first-party data strategies, artificial intelligence, consumer data privacy, omnichannel customer experience, and more. The Agile Brand is hosted by Greg Kihlström, advisor and consultant to leading brands, speaker, entrepreneur, and best-selling author. It provides a fresh perspective on the continually evolving dynamic between brands and the audiences they serve.

8년 전 46:15

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If this is the first time you’re tuning in, you might want to check out the previous episode as this is part two of a two-part series with the ever-impressive Aileen Suzara, farmer, writer, collaborator, educator, and natural chef. Aileen has been recognized many times for her work not only in addressing some of the most pressing food issues affecting us today but also for strengthening relationships in her community in the process. She founded Sariwa - which means “fresh” in Tagalog - to gather community and celebrate Filipino cuisine through pop-ups, catering, and workshops. In the last episode, we covered her background and how she’s managed to integrate the many parts of her life into one cohesive story. We also covered some basic techniques to become a self-sufficient cook and her mindsets in both growing and cooking food.

In this episode, we delve a bit deeper into Sariwa and Aileen's dream to integrate food into the healthcare space. We also take a philosophical look into the theme of “Resistance” (resistance to healthy food, “inauthentic” food, etc.), maintaining presence and sanity, and the things that keep us from achieving our dreams. Like I said, this was one of my most enjoyable episodes to record and edit and I highly suggest you listen to the end as Aileen has some pretty sage advice that applies not just to food but to life itself.

34 에피소드

#Food #Cooking #Foodcultures #Foodhistory #Foodindustry #Foodwriting #Paolo Espanola #Arts #Farm

Hidden Apron Radio

Ep. 18: Aileen Suzara (Pt. 2) - Farmer, Collaborator, & Chef on Resistance, Decolonizing Food, & Dirty Socks

Hidden Apron Radio

published 8년 전

MP3•에피소드 홈

34 에피소드

#Food #Cooking #Foodcultures #Foodhistory #Foodindustry #Foodwriting #Paolo Espanola #Arts #Farm

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Hidden Apron Radio

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Ep. 33: Reflections on Breaking Bread and Boundaries (A Recap of Sorts) 1:06:17

5 years 전1:06:17

나중에 재생

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1:06:17

After a year’s worth of writing, editing, reflecting, then editing some more, we’ve finally finished our 33rd episode, four years after we had first launched this podcast and a year after we had published our last episode. This is a long overdue reflection of sorts tying every one of our last 32 episodes. Across them all, we’ve gathered the underlying truths that not only relate to food but also the experience of being. This was the most challenging episode we’ve recorded not only because we wanted to give justice to the generous wisdom our guests have shared but because they themselves come from such varied backgrounds: farmers, tech startup founders, writers, educators, activists, and everyone in between. In this episode, we go surface three broad themes that hold all our episodes, if not all of Hidden Apron, together: - Food is never just Food. - Our problems are real and difficult, but the fundamental solutions have always existed. - It all starts with “Why” and the stories we tell ourselves. We also include snippets of past episodes and they’re quite a trip back in time when many of our guests (and us!) were in different stages in our lives. You’ll find a full listing of past episodes in the show notes below if you’d like to take a deeper dive with a guest who’s whetted your appetite. Given that this is a season closer of sorts, we’d be remiss in not thanking everyone who’s been along for this side project of a side project. From being one of the thousands of downloads, to providing us with valuable feedback, to one of those who’ve shared your own stories as a guest, maraming maraming salamat! ----- For more information including notes to the show, please visit hiddenapron.com/podcast .…

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Ep. 32: The New Filipino Kitchen Authors Pt. 3 - Alexa Alfaro and Dalena Benavente on Navigating “Half”-Lives with Full Faith 1:07:14

6 years 전1:07:14

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1:07:14

This is the third installment in a special series of conversations with fellow authors of the recently published cookbook and anthology, "The New Filipino Kitchen" (available on Amazon) that features Filipino cooks, writers, and thinkers all across the globe. We take a peek into how they view the world and their cuisine. For this “Halfsies” edition (all 3 of us are of mixed heritage, me being Chinese-Filipino and Alexa and Dalena being half Caucasian), we feature: - Alexa Alfaro (for another round!), an Alaska-born Milwaukeean who, after a 10-week trip to the Philippines, was inspired to open her city’s first Filipino Food Truck “Meat on the Street” with her younger brother in 2014. This involved dropping out of her Engineering degree but weeks from graduation. Since then, the pair have opened a brick-and-mortar slinging their famous BBQ sticks and pork adobo to the masses. - Dalena Benavente , born and raised as one of the only Filipinas in the Southern state of Tennessee. She has worked as a recipe developer and product tester for Kraft, filmed with Paula Deen, and hosted numerous cooking segments on a variety of radio and TV channels. She is also an accomplished author with her memoir “Asian Girl in a Souther World”. We talk about: - The realities of straddling racial and cultural lines and what it’s like to go “back home” to the Philippines. - The ways we balance being relatable to our many communities without diluting who we are. - Balancing the expansion of your business while serving your Home Team and your "Day Ones”. - Balancing affordability/access with charging what you think you’re worth. - Staying sane be it in the Food Truck business or trying to balance a day job with the side hustle. There’s a lot of nuance in these conversations that I think often gets overlooked in favor of simpler narratives so if you’re also a Halfsie or find yourself straddling multiple worlds, “jobs”, and identities, give this episode a listen. ---- For more information including notes to the show, please visit hiddenapron.com/podcast .…

Hidden Apron Radio

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Ep. 31: The New Filipino Kitchen Authors Pt. 2 - Katrina and Kristina Villavicencio and Alexa Alfaro on Expectations from Family to Food 1:13:17

6 years 전1:13:17

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리스트

1:13:17

This is the second installment in a special series of conversations with fellow authors of the recently published cookbook and anthology, "The New Filipino Kitchen" (available on Amazon) that features Filipino cooks, writers, and thinkers all across the globe. We take a peek into how they view the world and their cuisine. For this East Coast edition, we feature: Katrina and Kristina Villavicencio , co-creators of the Washington DC Supper Club Timpla along with their friends Aniceto and Paolo. Their simple vision of introducing modern Filipino cuisine to the city has grown to incorporate storytelling, design, and art to educate others about Filipino culture. Their combined experiences in food service (Kristina) and art (Katrina) make them a versatile team that is able to explore multiple facets of the Filipino culture. Alexa Alfaro , an Alaska-born Milwaukeean who, after a 10-week trip to the Philippines, was inspired to open her city’s first Filipino Food Truck “Meat on the Street” with her younger brother in 2014. This involved dropping out of her Engineering degree but weeks from graduation. Since then, the pair have opened a brick-and-mortar slinging their famous BBQ sticks and pork adobo to the masses. If I had to pick a single word for today’s show, it would be: Expectations. Be it: Expectations around Filipino food (looks, tastes, methods, and costs). Expectations around our age and the need to balance respectful obedience and forging our own path. Expectations around the immigrant experience and the constant theme of sacrifice. Expectations around gender; something we don’t get to cover much on this show. I’m glad we talked about this topic in the wake of the #MeToo movement and the fortuity that a majority of the co-authors I’ve been touring with and are getting the much-deserved spotlight (seeing as immigrant women are the keepers of cuisine) are female. Of note to me was how we can think about our relationships with women in and out of the kitchen and where we draw the line between demanding excellence at work and abuse. ---- For more information including notes to the show, please visit hiddenapron.com/podcast.…

Hidden Apron Radio

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Ep. 30: The New Filipino Kitchen Authors Pt. 1 - Joanne Boston, Chef Robert Menor, Chef Rodelio Aglibot on Kollaboration, Konfidence, and Filipino Kuisine 1:06:49

6 years 전1:06:49

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1:06:49

This is a special episode that is the first in a series of conversations with fellow authors of the recently published cookbook and anthology, "The New Filipino Kitchen" (available on Amazon) that features Filipino cooks, writers, and thinkers all across the globe. We take a peek into how they view the world and their cuisine. For this West Coast edition, we feature: Joanne Boston (previously featured in Episode 2!), the founder of JBKollaborations, a company that creates events promoting Filipino Food at the local and national level. Joanne has been a part of the local food scene in the Bay Area for years and has written for places like CBS San Francisco and the San Francisco Chronicle. She’s also a full-time student and works as a medical reimbursement specialist during the day. Robert Menor , aka Adobo Loko. Born in Montana and raised in Little Manila, Stockton, CA, Chef Rob is a mestizo (half Filipino and Mexican). He’s cooked in restaurants in places like Chicago, Ohio, and all over California, bringing his unique take on Filipino food. He’s also quite the hip hop head and “remixes” his foods to straddle the diverse experiences he’s had throughout his life. Rodelio Aglibot , aka the Food Buddha. A true industry vet. Besides opening, working in, and with several critically-acclaimed restaurants from California to Chicago to Rome, Chef Rod has hosted his own TV Show also called the Food Buddha (he talks and looks like one…if Buddha was a boisterous Filipino). He’s been featured in the Today Show, Good Morning America, Ellen DeGeneres, Food & Wine, Bon Appetit, Chicago Tribune…the list goes on forever! Chef Rod is truly a foodie’s foodie. We explore views that span the culinary gamut and proved again just how diverse our cuisine is. While we spend a good amount of time on Filipino Cuisine and Culture and what this book means to us, we also take a broader look at things: How to inspire others, pass on knowledge, and organize communities, all while staying sane and, How knowing your own history empowers you to break through subconscious barriers. ---- For more information including notes to the show, please visit hiddenapron.com/podcast.…

Hidden Apron Radio

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Ep. 29: Mary Cleaver - Local Food Pioneer on “Dirty” Food, Building Sustainable Businesses, and the Goddess of Smaller 1:20:33

6 years 전1:20:33

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1:20:33

Today’s guest - in our own backyard here in NYC - is Mary Cleaver, founder of the Cleaver Co. and proprietor of the just recently reincarnated Green Table Restaurant in Chelsea Market and Table Green in Battery Park. Mary has been living and breathing Local Food since the 80s long before it was cool at a time when it was even scoffed at for being “dirty”. Her restaurant, the Green Table has thrived since 2003 and just this past summer has relocated to a different space (now known as Cleaver Counter) within the Chelsea Market. Many describe her company, which also provides catering and event services as one of the most - if not the most - rigorous of its kind as a B Corporation, i.e. a business that adheres to higher standards of social and environmental performance, transparency, and accountability. She’s one of the most influential people not just in the local food movement but in the entire food industry as someone who’s effects you’ve probably felt, even if you aren’t familiar with her name as she hasn’t pursued what many others do: a fancy Instagrammable space, a cooking show, or a loud, male chef. In this episode, we talk about the many facets of Local Food. Not just why it’s important but why and how did we get to where we are today where we’re even discussing Local Food. We talk about the history of American Agriculture and how the industry has evolved throughout the years. This isn’t a rant against Industrial Ag but rather a clear look at why things may be the way they are and where we can go from here: - What should we be asking of our producers? - How can we as individuals shop better? - How do we cut through the noise of food marketing? - How can we leverage our (under)used power as Consumers and what are the quickest wins we can achieve today? We also talk about her business seeing as it’s been a stalwart despite being in such a challenging industry in an equally challenging city: - Staying relevant through the good (and bad) times - Recognizing the God of Big but also worshipping the Goddess of Smaller by taking a Values-driven approach to Growth Bonus, we also talk about that time she took a weekend trip to New Orleans to get married. If there was ever someone today I would listen to when it comes to what it would take for us to eat in a way that’s good for us, our communities, our planet, AND our businesses…it’s Mary. Please enjoy this conversation with Mary Cleaver. ---- For more information including notes to the show, please visit hiddenapron.com/podcast.…

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Ep. 28: Isabel Moura - The Traveling Polyglot on Learning Languages, the Necessity of Mistakes, and Things Lost in Translation 1:16:41

7 years 전1:16:41

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Today, I talk with Isabel Moura (full disclosure: she is also my Portuguese professor), who, during my visit to Brazil, introduced me to foods beyond the stereotypical açai bowl and grilled meats. She's a popular teacher on the Language Learning Community Platform iTalki where I met her and has over ten years of experience teaching and learning languages. We: - Demystify some of the misconceptions around language-learning (no you don’t have to rely on memorization), - The systems one can use to make language learning not only efficient and effective but also personal, - How one can create environments to learn a language even if they don’t have the resources to travel often or take intensive courses, and - How they can apply their newfound skills abroad Portuguese may have been the language I have dedicated the most time on but I cannot overstate just how much more delicious my experiences in food have been abroad just by learning some essential phrases. That’s because the real food of a place is often in the homes and markets, hidden in plain sight in front of us tourists and I’m really excited to be taking this rather different look at food in today’s episode. Então, senhoras e senhores, por favor, aproveite minha conversação com Isabel. ---- For more information including notes to the show, please visit hiddenapron.com/podcast.…

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Ep. 27: Cynthia Glanzberg of One Tea - On Tea and Travel in the Time of Tribes 1:32:22

7 years 전1:32:22

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1:32:22

Today’s guest is Cynthia Glanzberg who I first met behind the counter of a tea house on a cold, snowy New York night. We chatted tea and travel for hours and I learned about how she left a solid marketing job to hop from country to country learning about the world of tea for more than a year. She has since returned and started her company, One Tea, that sources unique teas from all over the world and creates experiences akin to a roaming tea house. She’s worked with yoga instructors, sculptors, candle makers, and yes, yours truly in an attempt to create more connections between people through the humble tea leaf while also educating them about a beverage that has deep cultural ties in many countries. We first talk about Traveling: how to pull off long-term international travel, checking your privilege and traveling responsibly, working abroad, the value of relationships on the road, and getting comfortable with discomfort. We then do a deep dive into tea: what is it, how does one navigate the sometimes confusing terminology, and the questions to ask when buying it. We also talk about how tea can really bridge the gaps between people and their tribes by creating shared spaces. Tea can be as varied and rich as wine, even if it comes from the same plot of land and so if you’re looking for something that fuels a good conversation or Netflix binge session that isn’t alcoholic and is shared by more people around the world as the #1 consumed beverage, this episode is for you. ---- For more information including notes to the show, please visit hiddenapron.com/podcast.…

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Ep. 26: RG Enriquez aka “Astig Vegan” - On Plant-based Creativity, Lessons from the Newsroom, and Keeping Filipino Food’s Soul 1:27:02

7 years 전1:27:02

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1:27:02

Today’s episode may seem like an oxymoron: Filipino Vegan Food. There’s no way around it, today’s topic can be a bit touchy to some. There’s a lot to unpack with the “V" word and I’ve seen conversations range from moralizing, purely economical, to downright bizarre. One things for sure though, the words “Vegan" and “Filipino", at first glance, seem like they’d be about as good a match as unripe mango and shrimp paste. Then you realize that shit’s actually really good! Today we have on the show RG Enriquez, the creative mind and cook behind “Astig Vegan”, one of the coolest Vegan Filipino resources online. Astig, by the way, is Filipino slang for kickass, and RG definitely lives up to the name. A former newsroom correspondent, RG’s road to a plant-based cuisine, which she’s been on for 12 years now, was a surprising one as there was no magic moment where she saw pictures of dying baby cows and swore off meat forever. She describes it as a gradual shift in palate and today, she’s helping many others taste the Filipino food they love - but made with plants - through her YouTube channel, blog, and live cooking demos. We talk about her transition to a vegan lifestyle and why it’s actually given her more room to be creative with her cooking while exposing her to new flavors, her surprising sources of support and pushback, and some of her strategies for how to tell the story of your food, especially one that has so much cultural meaning to it that proposing a vegan version sometimes invites a violent reaction. RG is passionate about keeping the Filipino soul in Filipino Food and her inviting and compassionate nature embodied in her tagline “Kain na, Let’s eat”, is why I think she’s as successful and well-loved today. This one’s for everyone who's always wondered what it’s like to be transition into a plant-based lifestyle but also for those looking to invite more people to their dining tables. ---- For more information including notes to the show, please visit hiddenapron.com/podcast.…

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Ep. 25: Allison Kopf of Agrilyst - The Inefficiency Killer on Focusing on the Right Things, Creating “Magical” Products, and Using Data to Feed the World 1:00:45

7 years 전1:00:45

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1:00:45

I first met our guest Allison Kopf, founder of Agrilyst, years ago at a Food Tech event and I’m especially excited about our conversation because it’s a close melding of the two worlds I live in: my day job at an enterprise software company and my main hustle in the world of food. Agrilyst is a software that allows indoor farmers to analyze data that’s pulled into sensors - everything from temperature, light, CO2 - in one, integrated platform. This then allows them to bring more stability into their operations and subsequently improve their profitability. You might think: “Wait what? Aren’t we already doing that?”. Not really. Keeping in mind that most farmers are still tracking things by hand without much data-driven analytics or are keeping data in separate silos, that most farms are barely profitable with long investment horizons, and that we definitely have significant challenges to fix in the coming years when it comes to what we eat, Agrilyst is both necessary and timely. Everyone should give this a listen whether you’re “just” a software engineer or a hardcore foodie. Besides talking about Agrilyst - and even if you didn’t care about food (which I doubt since you’re listening to this show) - Allison’s mindset is one we can all learn from. Trained as a physicist, she approaches problems with critical thought and for those who hate inefficiencies, she says that the thing that gets her out of bed every day is the opportunity to fix inefficiencies. Nowadays when it’s easy to fall into the trap of a sensationalist story, people like Allison who are able to take a look at the data and apply principles from one field to another provide a refreshing conversation. We talk about identifying problems to fix and driving focus, creating “magical” products that people will love, why indoor farming is necessary in helping create a food system for the future, and how you can apply skills you’ve learned in one area of your life to a seemingly disparate area. Again, whatever your background is, this interdisciplinary episode is a must if you’re interested in solving real problems in the world, food or otherwise. For more information including notes to the show, please visit hiddenapron.com/podcast .…

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Ep. 24: Chef Lenny Russo - the Philosopher Chef on an Open Mind, Finding Common Ground, and Choosing to Evolve 55:38

7 years 전55:38

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55:38

Chef Lenny Russo is a forty year veteran of the food & beverage industry, a member of the U.S. Department of State American Chef Corps, participating chef at World Expo Milan 2015, author of "Heartland: Farm Forward Dishes of the Great Midwest", founder and owner of the seminal Heartland Restaurant in St Paul, MN, six time James Beard Award finalist nominee for Best Chef Midwest, and is currently the Executive Chef at The Commodore Bar & Restaurant in St. Paul, MN. Chef Lenny's name has become synonymous with the local food movement in the Midwest and he has spent a majority of his career championing issues important to our food by contributing the remaining time he has when not in the kitchen to the St. Paul Chamber of Commerce, the MN Organic Advisory Task Force, the Ramsey County Food and Nutrition Commission, and many other organizations tackling the biggest challenges our food systems face. Chef Lenny's philosophy was evident in his cooking as he would change his menu every day at Heartland based on what the farmers brought him that morning, ensuring only the best possible ingredients were used. For the most part, Chef Lenny’s accomplishments as a chef have been widely covered internationally and a quick Google search will show he’s been written up numerous times in various food publications. However, most don’t get to hear about his other experiences and interests. He studied Philosophy and Literature in college, worked at an architecture firm, and was even a clinical psychologist before heading to the kitchen for good and so for this episode, we delve into the other aspects of his multi-faceted life. We definitely talk about his early days in the kitchen and his approach to food but we also talk about: Food and Family as non-monetary “Wealth” The need to have a healthy sense of skepticism but also an open mind when trying to leave the world a better place The challenges but necessity of finding common ground especially during these polarized times Relinquishing control and having the a sense of confidence that in turn allows others to pursue their best selves Evolution as a Choice It’s very easy to pigeonhole Chef Lenny into the "Chef Box" but as he once mentioned, he’s not JUST “The Local Food Guy”. Give this one a listen all the way to the end if you’re serious about helping heal this world because I guarantee you this episode will leave you inspired, thought-provoked, or at the very least, just a little bit more inquisitive.…

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Ep. 23: Lina Goh & John Ng of Zen Box Izakaya - An Accountant and an Architect on the Wisdom of Ramen, Being an Underdog, and Internet Romance 1:08:55

7 years 전1:08:55

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1:08:55

Lina Goh and John Ng, who run Zen Box Izakaya, the only Japanese-style pub of its kind in Minnesota, met many years ago in an online chat room long before Tinder was but a twinkle in many a lonely single’s eye. A long-distance romance blossomed into a move from San Francisco to Minnesota where they opened Zen Box Japanese Eatery, a quick lunch service spot in the iconic Minneapolis Skyway. At the time, they specialized in Bento boxes and have since shifted their focus towards traditional izakaya fare (think small, shareable plates) as well as Chef John’s specialty: Ramen. This episode is chockful of info as Lina and John shared not only their insights into starting restaurants but also their backgrounds as non-Japanese lovers of food trying to establish a misunderstood cuisine in the land of 10,000 lakes and how they’ve applied their accounting/architecture background to their business. We talk about how they conducted their initial research, designed that first menu by creating a balance between the traditionally Japanese and the local palate, their approach to learning and education, and their much lauded community work with the MN Restaurant Assoc. and the St. Paul Culinary College. Even if you aren’t interested in practicing the fine art of ramen or think Japanese food is defined by your local deli’s sushi counter, this episode has a lot to teach in terms of business ideas and more importantly, their wisdom on the beauty of taking chances, falling in love with your work, and the process of learning rather than being married to an outcome. Tanoshinde kudasai …please enjoy my conversation with Lina and John. ---- For more information including notes to the show, please visit hiddenapron.com/podcast .…

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Ep. 22: AC Boral - Pop-up Chef on Finding Family, Identity, and Self-Care 1:12:39

7 years 전1:12:39

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1:12:39

Chef AC Boral (Long Beach, CA) is the creator of the RICE & SHINE Pop-up Brunch Series. Previously a graphic designer, AC began hosting his popular brunches on the West Coast featuring Brunch classics with a Filipino-American flair as a way of introducing guests to the feelings and flavors he grew up with. From RICE & SHINE (Filipino-American Brunch Party) to Naks Tacos (exploring the culinary connection of the Philippines and Mexico) to concept menus like a Wu Tang Clan tribute dinner, AC has fed thousands across the country and center around the Family and our shared identities as diners. In this episode we talk about: * His thoughts on Filipino-American cuisine and how food relates to identity, * How to find inspiration from mentors andfamily, * The nuances of creating a brand and identity by experimenting with various concepts, * Using food to educate folks on culture, and * The darker side of cooking including the importance of self-care in dealing with the grueling physical and mental challenges. Grab a steaming bowl of white rice, plop some Longganisa and Egg on it, douse it all with Vinegar and enjoy my convo with Chef AC Boral.…

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Ep. 21: Jabber Al-Bihani - “Activist” Engineer and Dinner Host on Healing Divisions, Refugee Stories, and Doing You 1:31:36

8 years 전1:31:36

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1:31:36

Our guest is Jabber Al-Bihani who started his journey as an engineer and during a trip to Barcelona, took part in a commonplace but nevertheless transformational experience of breaking bread with complete strangers. He’s sought to recreate that experience since then through Komeeda (based on the Spanish word for “Food"), where he gathers people of varying backgrounds to share stories and food at pop-up dinners at local restaurants. The particular dinner where I met Jabber was part of a series called “Displaced Kitchens” which featured newly settled refugees who cooked recipes of their homeland while sharing the struggles they’ve faced. With immigration being a very relevant topic, these dinners - Jabber’s form of “activism” as he calls it - have served to humanize the refugee and connect Americans to people they would normally only hear about on TV. We cover a lot of ground in this episode and many of these topics are definitely hard to discuss without getting too political. Jabber talks: - Starting Komeeda and how food has helped heal our deeply divided society, *Listen in particular to his story of the time a Black Lives Matter Activist sat down to share a meal with a Trump Supporter. - Giving back and helping when things seem overwhelming; how to channel your energy and create change if marching in the streets isn’t your cup of tea, - His experiences balancing between a conservative upbringing and a rapidly changing world, - And the importance of questioning your own beliefs. Most importantly we talk about just being and doing “you”, which is all we can really strive to do. Listen up and we hope you enjoy this episode! More information can be found at hiddenapron.com/podcast, contact us at hiddenapron@gmail.com, or catch us on Instagram @hidden_apron.…

Hidden Apron Radio

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Ep. 20: Seth Syberg - Coconut Jerky Maker, Programmer, and All-Around Dilettante On the Programmer's Brain, Launching New Products, Working in the Philippines, and Accidental Entrepreneurship 1:23:19

8 years 전1:23:19

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1:23:19

OH SNAP! We just hit our TWENTIETH episode! Didn’t think we’d make it this far? Well neither did we! To the hundreds of you who have been downloading our episodes, thank you so much for tuning in. We hope that these episodes are at the very least, educational, and hopefully, as inspirational to you as they were to us. This week’s episode highlights the many things that characterize Hidden Apron: tangents and twisting paths, serendipity and “success”, and not entirely being sure where the delicious roads of our lives will lead. Our guest for today is Seth Syberg, who caught my attention at a Food Tech Connect event here in NYC with his story of how he founded, ran with, and grew his company Cocoburg. Cocoburg produces what they call the world’s only raw, vegan, paleo, gluten-free, soy-free, Coconut Jerky, which by the way, is sourced, handled, and produced in the Philippines! They operate under the motto: “Just Eat Real Food". Now, you may be thinking: "OK, Seth’s probably some hipster, warrior vegan who bikes everywhere and wears Vibrams, hellbent on changing how people eat. Well, there’s some truth to that. He does describe his diet as "vegan-ish", bike competitively, and wants to use Cocoburg to offer people healthier snacking options BUT, he also spent two decades in the world of tech doing everything from app/database development, programming, and even teaching. He describes himself as a complete dilettante having done things like become a car mechanic, a woodworker’s apprentice, a CTO for an e-commerce platform for small farms, and with this current venture, an entrepreneur, a label he himself did NOT realize applied to him until a year into running his company. Now his product is in Whole Foods, retailing nationwide, and is creating lasting change for his partners in the Philippines. It’s a longer episode filled with a lot of unexpected turns. We talk about: - A programmer’s approach to recipe testing and building a business, - How testing for failure actually led to massive success, - The dilemma of educating consumers a product they’ve never heard of, - Product development and the challenges of operating in the Philippines, - Using business for good, - And just what the hell even is Coconut Jerky? Seth is a great example of how there are many, many roads to your destination and you don’t have to fit the textbook formula for your given field. Play a little! Give this one a listen, and again, thank you for keeping us rollin' on this unexpected ride of a podcast. More information can be found at hiddenapron.com/podcast, contact us at hiddenapron@gmail.com, or catch us on Instagram @hidden_apron.…

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Ep. 19: Doha Salem & James Anunciacion - Ramadan Special on Dietetics, Rituals, and Compassionate Eating 1:32:55

8 years 전1:32:55

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1:32:55

This episode is a very special, timely, and quite unique one as rather than talking about the consumption of food, we’ll do a full 180 and talk about the abstinence from it! Many of you might be aware that we are nearing the end of Ramadan, the Muslim holy month of fasting, and so we are joined not by one, but TWO guests! First, we have Doha Salem, a clinical dietitian currently with North Memorial Medical Ctr., MN. She’ll cover many oft-overlooked parts of Ramadan specifically around the nutritional components of fasting: - The physiology during a fast - The benefits and risks - Preparing, observing, and exiting a fast safely - Mental preparation If you are very familiar with Ramadan but never thought about its effects on your health or perhaps you’re thinking of going into a similar type fast, give this deeper dive a go. Right after her is a friend of mine James Anunciacion, a husband, father, currently working in the field of Planning/Logistics for General Mills, and who actually began observing Ramadan well into his adult years. James also accomplished the amazing feat of getting himself through a lifestyle transformation program a few years back, losing over 50 lbs. in just 6 months. We talked about: - Ramadan's cultural, mental, and spiritual meaning for him - Balancing it with the demands of a job and a growing family - Physical fitness - Ramadan as a teachable moment For those who think that Ramadan is a time to be lazy and eat a ton of greasy food when the sun sets, definitely give his talk a listen. Listening to both Doha and James’s stories will give you a unique and varied perspective on Ramadan. Ramadan Mubarak! More information can be found at hiddenapron.com/podcast, contact us at hiddenapron@gmail.com, or catch us on Instagram @hidden_apron.…

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