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From Lazy Marketing to Smart Strategy: AI’s True Potential
Manage episode 509884713 series 3124493
Jennifer Shore and Unreal Digital Group에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Jennifer Shore and Unreal Digital Group 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
In this episode of Get Real, Cari and Dana sit down with AI expert, trainer and advisor Nicole Leffer for a candid conversation on how to actually get value from tools like ChatGPT and Gemini.
Nicole’s path has been anything but linear, going from national magazine editor to chocolate startup founder turned SaaS marketer. Now she’s now helping marketing teams get smart about how they prompt, plan and execute with AI, allowing them to get the most from their tools, time and talent.
In this episode we explore:
- The difference between using AI for speed vs. strategy
- Why foundational marketing knowledge is more important than ever
- How “zennials” may have the edge when it comes to AI adoption
- What not to let AI agents do (like mess with your Instacart account)
Plus, Nicole shares her favorite personal use cases (travel recs and house hunting tips included), and what she’s keeping an eye on as AI capabilities evolve.
Fun, fast and full of real talk—just how we like it.
26 에피소드
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