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Are Paid Ad's or SEO Better for Helping Professionals?
Manage episode 485603402 series 3664385
Mary Walker에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Mary Walker 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Are you wondering whether you should invest in SEO or paid ads to grow your private practice or service-based business? In this episode, we break down the differences between the two—and why the best answer might not be either/or.
We’ll simplify digital marketing jargon and explain:
- What SEO is (and how it builds long-term visibility)
- What paid ads are (and why they deliver quick results)
- How each method shows up on platforms like Google, Facebook, and Instagram
- When to use one vs. the other—or both
💡 Whether you’re a trauma therapist, speech pathologist, coach, or other helping professional, this episode gives you the insight to:
- Build a strategy based on your current goals and budget
- Avoid keyword cannibalization (a common mistake that wastes money)
- Use SEO and ads together in a smart, synergistic way
Plus, I share real-world examples, practical tips for beginners, and encouragement for those who feel overwhelmed by digital marketing.
Key takeaway?
👉 Think of SEO as your engine and ads as the fuel. Done right, they can work together to create sustainable, strategic growth.
🔗 Tune in now and let’s simplify your marketing—one episode at a time.
#FromKeywordsToConnections #HelpingProfessionals #SEOvsAds #PrivatePracticeMarketing
16 에피소드
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