최고 Local SEO 팟캐스트 (2025)

1
Your MedSpa Can Rank #1 on Google—Here's How | Medical Spa SEO | Ep. 123 15:13

1d ago15:13

15:13

We unpack proven strategies to make your medical spa impossible to miss in online searches, focusing on how to dominate top spots on Google while attracting more clients and filling your appointment books. Episode webpage: https://propelyourcompany.com/med-spa-seo/ Send in your questions. ❤ We'd love to hear from you! 🎉 Live Webinar: How AI Is Rede…

1
Do Citations Still Matter for Local SEO? What You Need to Know - 235 22:42

4d ago22:42

22:42

How Local Listings Still Drive Rankings and How to Use Them for Better Visibility You’ve probably heard that citations are outdated, but don’t fall for it. In this episode of Local SEO Tactics, we break down exactly why citations still matter in 2025 and how they influence your local search visibility, especially for Google Business Profiles (GBPs)…

1
How AI Search Is Reshaping Small Business Marketing with Pete Kleinjan 1:06:58

6d ago1:06:58

1:06:58

Why AI Search Transforms Small Business Marketing Pete Kleinjan joins Jesse Dolan to talk about how AI search is reshaping and impacting small businesses’ visibility in local search and Google search. Learn to optimize content, leverage AI tools, and monitor metrics to attract qualified leads. Ideal for small businesses, these insights boost your d…

1
Don’t Offer Local SEO Until You See This Strategy 16:08

14d ago16:08

16:08

Learn how to grow a successful local SEO agency without contracts, gimmicks, or generic hacks. For more 👉https://www.sterlingsky.ca/starting-local-seo-agency/ Joy Hawkins shares proven strategies for lead generation, acquisitions, niche focus, and hiring experienced talent. Get practical insights from real lessons and mistakes—perfect for SEO pros …

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LLMS.txt: The Secret Map for Teaching AI to Understand Your Website 14:03

15d ago14:03

14:03

The LLMs.txt file is revolutionizing how websites interact with AI models by providing a curated list of key URLs that helps AI tools better understand website content. This emerging standard addresses a critical challenge in the age of generative AI, where language models often access information differently than traditional search engines. • Plai…

1
How to Decide: Blog Post or Website Page? [Propel Playback] 11:45

6d ago11:45

11:45

Are you ready to start adding content to your website, but unsure where it should go? No need to stress. We’ll walk you through the ins and outs of website content placement that makes sense, has intuitive navigation, and contributes to your SEO (search engine optimization) goals. Today we’ll go over: What your fixed website pages are used for What…

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5 Common Google Business Profile Mistakes That Tank Your Local Search | Ep. 122 12:34

9d ago12:34

12:34

In this episode of The Clinic Marketing Podcast, we’re tackling the five most common Google Business Profile mistakes that keep clinics hidden from potential patients—and showing you exactly how to fix them. You’ll get quick, actionable tips to improve visibility in nearby searches, attract more patients, and stay ahead of the competition—no fluff,…

1
Mastering Google Reviews for SEO Success and Local Trust - 234 21:46

11d ago21:46

21:46

How to Earn, Use, and Leverage Reviews to Climb the Rankings and Convert More Customers What’s the one SEO tactic that boosts your Google Business Profile ranking and increases customer conversions? Google Reviews. In this episode of Local SEO Tactics, we dive into why reviews are a direct ranking factor, how to earn them ethically, and the insider…

1
This Simple 5-Minute Website Update Will Improve Your Local SEO [Propel Playback] 5:16

13d ago5:16

5:16

A simple five-minute website update could be the key to boosting your clinic’s visibility on Google and attracting more local patients. In this episode of The Clinic Marketing Podcast, we’ll reveal a quick, free, and proven SEO strategy that helps Google recognize your clinic’s location—improving your rankings in both organic search and the local p…

1
Search Smarts: SEO vs. AEO What’s the Difference and Why It Matters 3:51

13d ago3:51

3:51

Is your website ready for the shift from search engines to answer engines? In this episode of Search Smarts, Bob Brennan breaks down the difference between SEO (Search Engine Optimization) and AEO (Answer Engine Optimization) and why both matter more than ever in 2025. Learn how zero-click searches, featured snippets, and voice assistants are chang…

1
Stop sending your ad traffic to your homepage—it's costing you patients (and how landing pages can fix it) | Ep. 121 8:13

16d ago8:13

8:13

Stop throwing money away on ads that lead nowhere! In this episode, we tackle a common question that could be costing your clinic thousands in wasted marketing dollars: What's the difference between website pages and landing pages, and when should you use each? Episode webpage and show notes: https://propelyourcompany.com/landing-pages-for-promos/ …

1
Beyond SEO: Understanding AEO, GEO, and AIO in the AI-Powered Digital World 8:37

16d ago8:37

8:37

The digital search landscape is rapidly evolving beyond traditional SEO as AI reshapes how content gets discovered and consumed. We explore the key differences between traditional search engine optimization and newer strategies like Answer Engine Optimization (AEO), Generative Engine Optimization (GEO), and AI Optimization (AIO). • Traditional SEO …

1
Is SEO Really Dead? The Rise of AIO and What It Means 19:15

16d ago19:15

19:15

Artificial Intelligence Optimization (AIO) is fundamentally changing online visibility, with 13% of Google queries already showing AI overviews rather than traditional search results. We explore what still works, what doesn't, and how to get your content recognized and cited by AI systems in this new search landscape. • Technical excellence remains…

1
Invisible Online? GEO Is Your New Survival Strategy 17:06

17d ago17:06

17:06

The digital landscape is undergoing a profound transformation. Millions of online searches now end without a single click as AI-generated answers satisfy users' needs instantly. For brands and marketers, this shift represents both an existential challenge and a remarkable opportunity. Welcome to the age of Generative Engine Optimization (GEO) – whe…

1
Answer Engine vs. Generative Engine: Navigating the AI Search Revolution 13:16

17d ago13:16

13:16

The ground is shifting beneath our feet in the search landscape. What once was a straightforward game of keywords and backlinks has transformed into something far more complex – an AI-mediated information ecosystem that demands new strategies and understanding. This episode dives deep into the critical difference between Answer Engine Optimization …

1
Becoming the Answer: The Rise of AEO 9:55

17d ago9:55

9:55

Remember scrolling through endless blue links to find answers? Those days are rapidly disappearing as answer engines transform how we access information. When you ask a question today—speaking to your phone or typing into a search box—you often get the answer immediately, without clicking anywhere. Answer Engine Optimization (AEO) represents the cr…

1
Backlinks Gone Wrong: The Comedy of Linking Fails 23:55

17d ago23:55

23:55

Dive deep into backlinks—the often misunderstood backbone of SEO success. In this captivating episode, we explore the evolution of link building and the drastic shifts in how quality, rather than quantity, dominates search rankings today. Discover the core elements that make a backlink invaluable, focusing on relevance and trust flow, and learn how…

1
How to Optimize Your Google Business Profile (GBP) for Maximum Local Visibility 25:08

18d ago25:08

25:08

Essential Tips and Tools to Rank Higher in the Map Pack and Get More Calls, Clicks, and Customers If you're a local service business and not showing up in the Google Map Pack, you're missing out on essential leads. In this episode of Local SEO Tactics, we break down everything you need to know about optimizing your Google Business Profile (GBP) fro…

1
#1 SEO Website SEO Tip for Clinics with Multiple Locations [Propel Playback] 10:24

20d ago10:24

10:24

Are you ready to take your clinic's SEO to the next level? In this episode, we share our #1 SEO website secret for boosting your online presence and attracting more patients to each of your clinic's multiple locations. How? It's all about optimizing your website's location pages. Your location pages can be powerful digital ambassadors for each offi…

1
Search Smarts: Voice Search Optimization Tips 7:10

20d ago7:10

7:10

Voice search is everywhere. People are asking Google and Siri questions all day long. In this short Search Smarts episode, Bob Brennan shares real-world tips to help your website show up when people use voice search. Learn how to use natural, conversational keywords, build helpful FAQ sections, and improve your site’s speed and mobile-friendliness.…

1
Top 5 Local SEO Tools That Drive Real Results 9:18

22d ago9:18

9:18

In this episode, we reveal essential SEO tools to help you boost your rankings, optimize content, and track progress effectively. Discover Local Falcon's ranking insights, how to generate content ideas with Scraper, optimize click-through rates, and track local SEO performance across different locations. We also dive into Ahrefs for link-building a…

1
Website Refresh vs. Redesign: What Your Clinic Really Needs | Ep. 120 13:23

23d ago13:23

13:23

Ready to supercharge your clinic’s website? Discover whether a complete website overhaul or targeted facelift is the key to more patient bookings. You'll uncover: The tell-tale signals that point to “redesign” versus “refresh” How fast-acting content and SEO tweaks can lift traffic (and patient calls) in weeks Why cookie-cutter clinic website conte…

1
12 Powerful SEO Tools Every Local Business Needs to Dominate Google in 2025 25:15

25d ago25:15

25:15

Boost Your GBP, Drive Local Traffic, and Skyrocket Visibility with These SEO Tools Tired of guessing what actually works in local SEO? In this episode of the Local SEO Tactics podcast, Bob Brennan reveals 12 powerful SEO tools that local businesses can use right now to dominate Google in 2025. Whether you're trying to crack the local 3-pack, boost …

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Limited-Time Replay: AI Search Strategies for Clinics — Future-Proof Your Practice’s Findability 0:45

25d ago0:45

0:45

Live Webinar Replay: How AI Is Redefining Search for Clinics — and What You Must Do Next > https://propelyourcompany.com/ai-search Sign up now to watch it on-demand (available for a limited time). Send in your questions. ❤ We'd love to hear from you! 🎉 Live Webinar: How AI Is Redefining Search for Clinics — and What You Must Do Next 🎥 Watch the fre…

1
How To Create A Google Business Profile Page 26:29

26d ago26:29

26:29

Leverage Your Google Business Profile For Local Success A Google Business Profile boosts business visibility by showcasing your brand in Google Maps and local search results In this episode we cover key insights to properly setup your Google Business Profile: Set up a Google Business Profile with a verified physical address to appear in Google Maps…

1
Why Mobile Healthcare Providers Need Different SEO Strategies [Propel Playback] 10:14

27d ago10:14

10:14

Mobile healthcare providers face unique SEO challenges without a fixed location to anchor their online presence. This episode explores tailored strategies for mobile massage therapists, chiropractors, and other traveling healthcare professionals to improve their local search visibility despite not having a traditional brick-and-mortar practice. Epi…

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How Blogging Can Boost SEO & Bring in More Patients | Ep. 119 11:24

30d ago11:24

11:24

"Does blogging actually help a clinic book more patients?" As a healthcare provider, you've probably wondered if spending time creating blog content is worth the effort when platforms like Instagram and TikTok seem to dominate the information landscape. The answer might surprise you. Learn how to transform your posts into patient-booking machines. …

1
How Many Online Listings Does Your Clinic Really Need? A Case Study [Propel Playback] 10:53

1M ago10:53

10:53

Online listings or citations are crucial to a clinic's online presence. But how many listings does your clinic truly need for effective SEO? Let's dive into the world of citations, uncover the facts, and review a case study. We’ll look at how online listings affect your website ranking on Google and how they affect your Google Maps (Google Business…

1
How Large Language Models Are Changing Digital Marketing With Adam Chronister 51:54

1M ago51:54

51:54

Why Large Language Models Revolutionize Digital Marketing Adam Chronister reveals how large language models, AI, and search engines transform digital marketing. Learn to leverage ChatGPT, automate tasks, and build a multi-channel brand to boost visibility. Perfect for local businesses, these insights enhance your digital marketing strategy. Key Epi…

1
Why Google and Your Audience Hate Your AI Content & The Five Step Framework to Turn It Around | Ep. 118 17:23

1M ago17:23

17:23

Struggling with AI-generated content for your healthcare practice? You're not alone. Google isn't against AI content—it's against lazy implementation that lacks the human touch patients need when making healthcare decisions. This episode tackles the critical balance between leveraging AI's efficiency and maintaining the authenticity your patients d…

1
Game-Changing Local SEO Rank Tracking Tool Beta Launch 16:54

1M ago16:54

16:54

Join the Beta to Track Local & National Keyword Rankings with Precision We're excited to unveil a brand-new beta tool designed to help businesses monitor their keyword rankings across specific local areas and even at the national level. Whether you're DIYing SEO or working with an agency, this tool gives you the insights you need to track your prog…

1
Clinic Bio Blueprint: Write a Professional Bio That Converts Visitors into Patients [Propel Playback] 8:04

1M ago8:04

8:04

Struggling to write a professional bio that truly represents you? In this episode of The Clinic Marketing Podcast, we break down the essential elements of an effective bio and why it’s one of the most important parts of your website. Whether you’re a chiropractor, massage therapist, acupuncturist, or any other healthcare professional, a well-writte…

1
Using Google Trends For SEO Insights 30:23

1M ago30:23

30:23

Why Google Trends Boosts Your SEO Strategy Learn how Google Trends uncovers search insights to enhance your SEO in this episode. Discover ways to time content, target regions, and track brand popularity for better rankings. Perfect for business owners and marketers, these tips make Google Trends a must-use tool for driving traffic. Key Episode Take…

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SEO for Chiropractors: What Actually Works in 2025 | Ep. 117 17:58

1M ago17:58

17:58

If you're a chiropractor trying to improve your website traffic and get more patients through Google, this episode is for you. Discover where most clinics go wrong with SEO — and the four key areas you should be focusing on instead. Episode Webpage & Show Notes: https://propelyourcompany.com/seo-for-chiropractors-what-works/ Send in your questions.…

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How to Optimize Photos for Your Google Business Profile [Propel Playback] 13:00

2M ago13:00

13:00

How to Optimize Photos for Your Google Business Profile: Google Maps Local SEO Strategy for Chiropractors, Physical Therapists, & Clinics Google Business Listings Today, we’re diving deep into a crucial strategy for local SEO that can easily get overlooked. Optimizing the images in your Google Business Profile is a massive win for your local SEO ca…

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The #1 Local SEO Blueprint to Dominate Your Market 16:08

2M ago16:08

16:08

Struggling with content that doesn’t rank? Learn the overlooked SEO tactics that actually work—like using real stories, strategic link building, and smarter review strategies. We break down case studies that prove results: 350% traffic gains, 57% more conversions, and top rankings in Google. Watch to fix what’s holding your SEO back.…

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Google’s New AI Mode Is Here: What It Means for SEO | Ep. 116 14:58

2M ago14:58

14:58

In this episode, we break down what Google’s new AI Mode is, how it’s reshaping search results, and what it means for your clinic’s local visibility. If you rely on SEO or Google Business Profile traffic to bring in patients, you can’t afford to miss this. Learn what actions to take now to stay competitive and show up in AI-powered search results. …

1
Leveraging Informational Queries for AI and Google Search With Victor Perez 1:15:08

2M ago1:15:08

1:15:08

Why AI and Google Search Are Game-Changers for Your Business Tune in to learn how AI and Google Search are redefining marketing with Victor Perez’s expertise. Discover how informational queries fuel leads, optimize for AI platforms, and track conversions. Tailored for local businesses, these insights will help you dominate AI and Google Search, con…

1
The Truth About Local SEO And Why It’s Not Just "Regular SEO" [Propel Playback] 10:47

2M ago10:47

10:47

This episode explores the differences between traditional and local SEO and local SEO. Learn how Google’s algorithms impact search results and provide insights into optimizing your online presence for local visibility. • Understanding what SEO is • Differentiating traditional SEO from local SEO • Importance of local intent in searches • How to reco…

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Internal Linking: The Easiest Way to Boost SEO Without More Content | Ep. 115 12:53

2M ago12:53

12:53

Internal linking is a simple yet powerful strategy to improve your clinic's SEO and website performance without spending money. By strategically connecting pages throughout your website, you can boost visibility, enhance user experience, and help Google better understand your site's content and structure. 📌 Episode webpage and show notes: https://p…

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Google’s new review feature: what you need to know [Propel Playback] 10:07

2M ago10:07

10:07

Today, we’re diving into a super actionable strategy to help boost your Google reviews quickly and easily. If you’re a clinic owner, chiropractor, physical therapist, acupuncturist, or any local business looking to stand out in search results, stick around—you won’t want to miss this! So, what’s the big news? Google now lets you create a QR code th…

1
What Makes Google Choose You? 28:30

2M ago28:30

28:30

The digital landscape is shaped by an almost incomprehensible statistic: billions of searches happen on Google every single day. This vast ocean of queries represents incredible opportunity for those who understand how to navigate the complex world of search engine optimization. We dive deep into the mechanics of SEO, breaking down how search engin…

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Avoid This #1 Mistake That Gets Google Reviews Deleted | Ep. 114 11:16

2M ago11:16

11:16

Reviews can make or break your local rankings, build trust with potential patients, and drive more people through your doors. But here’s the catch: if you’re not careful about how you get those reviews, Google could remove them—or worse—wipe out your entire review history. So today, we’re going to talk about how to get more Google reviews the right…

1
How You Can Implement AI Into Your Business Today! - 230 13:44

2M ago13:44

13:44

Simple Ways Small Business Owners Can Start Using AI In this episode, host Bob Brennan shares two powerful and easy ways to implement AI into your small business: AI voice answering and AI chat integration. Using real-world examples from his own business, HelperTech, Bob demonstrates how AI can automate customer service, boost bookings, and deliver…

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Best Website Platform: WordPress, Squarespace, Wix, or Something Else? [Propel Playback] 23:40

2M ago23:40

23:40

Selecting the perfect website platform for you and your business is a personal quest. And with so many to choose from, how do you know which platform will work best for your unique needs? Popular website platforms, including WordPress, Wix, Squarespace, and others, each have their own strengths. From WordPress's famed SEO capabilities and customiza…

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The Ultimate Checklist to Boost Your Google Business Profile 6:56

2M ago6:56

6:56

One hidden setting in your Google Business Profile could be killing your local rankings. This video breaks down the key profile fixes—from choosing the right category to adding UTM codes and managing reviews—that can boost visibility fast. Stick around for the final tip that could quietly give you the edge. Drop a comment with what surprised you mo…

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How to Rank for “Near Me” Searches in Your Area | Local SEO | Ep. 113 14:33

2M ago14:33

14:33

Today, we're diving into how clinic owners can optimize for "near me" searches to capture high-intent local patients actively seeking healthcare services in their area. Millions of daily searches like "chiropractor near me" or "acupuncturist near me" represent valuable opportunities to connect with patients ready to book appointments. The big quest…

1
Why Is Web Design Important? 23:02

2M ago23:02

23:02

How Web Design Powers Your Business’s Success We’re unpacking why is web design important, revealing how to craft a website that turns browsers into buyers. Discover tips to create bold CTAs, design a gripping first impression, and make content easy to skim. Tailored for small business owners, these ideas will help your site convert more leads, mak…

1
What Is Local SEO? 22:35

3M ago22:35

22:35

Why Local SEO Builds Your Community Connection We’re diving into what is local SEO, sharing how to shine in searches like “repair shop in [your city].” Learn to craft a Google Business Profile that shines, weave local flavor into your website, and join community directories. Perfect for small business owners, these ideas will help you become a loca…

1
What Is SEO Writing? 21:59

3M ago21:59

21:59

Why SEO Writing Matters for Your Business In this episode, we dive into what is SEO writing, breaking down how to create content that ranks high and engages customers. Learn SEO writing in plain English, with practical tips to target keywords, match search intent, and structure content for success. Whether you’re a business owner or marketer, this …

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