Do You Really Need A Lead Magnet For List Building?
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Manage episode 299056301 series 2926623
The money is in the list.
We have heard it before.
We know how important it is to build a list as it is one of the most important assets in your business.
The traditional way of building a list is by offering a lead magnet. This means you give your audience something for free in exchange for an email.
But....do you really need to build a lead magnet or is there a better way??
One of the greatest marketers manages to build a list with a 60% opt-in rate without a lead magnet. Pretty cool uh?
I'm sharing it all in this episode.
Hit play and listen.
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