Episode 82 - Cross-Selling, Up-Selling, Line Extension and Other Powerful Growth Levers with Michael Jackness of EcomCrew

eCommerce Evolution

Brett Curry에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Brett Curry 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

6y ago 46:59

MP3•에피소드 홈

Michael Jackness is the President & CEO of Terran.com - owner of multiple commerce brands including tactical.com, wildbaby.com, icewraps.com, color it and more. He’s also the host of the EcomCrew podcast and is a fantastic trainer and speaker. I got to hang out with Mike recently at an event and I was reminded of why so many people in the eComm space look up to him. He’s a brilliant marketer and eComm store owner. In this podcast, we dive into some of the most powerful growth levers available to commence merchants today and how to best use them.

What are Mike’s tips and advice online extension? How important is it, and how and when should store owners consider it?
Mike’s favorite tips for cross-selling & upselling because “you win or lose by what you do on the backend.”
The most under-leveraged assets Mike sees in his students’ businesses?
Favorite growth levers to pull when tasked with growing an eComm biz.
Some of your favorite recent marketing wins from Mike’s many eCommerce companies
Underutilized growth tips for Amazon.
How important is User Generated Content (UGC) and how to get it.

327 에피소드

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