Player FM 앱으로 오프라인으로 전환하세요!
Social media is dead... now what?
Manage episode 417304680 series 2910823
Having completed their Kickstarters, Dave and Brad review the promotional outreach that delivered the biggest results and make a shocking discovery. Traditionally, social media platforms were the biggest drivers of Kickstarter pledges. But in 2024 they barely made the top ten. That raises an important question: If we can't rely on social media to deliver a Kickstarter pledge — and if it's increasingly difficult to build an audience there — why are we using it?
ON TODAY'S SHOW
- Kickstarter post mortem
- Social media is dead... now what?
You get great rewards when you join the ComicLab Community on Patreon
- $2 — Early access to episodes
- $5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.
Brad Guigar is the creator of Evil Inc and the author of The Webcomics Handbook. Dave Kellett is the creator of Sheldon and Drive.
358 에피소드
Manage episode 417304680 series 2910823
Having completed their Kickstarters, Dave and Brad review the promotional outreach that delivered the biggest results and make a shocking discovery. Traditionally, social media platforms were the biggest drivers of Kickstarter pledges. But in 2024 they barely made the top ten. That raises an important question: If we can't rely on social media to deliver a Kickstarter pledge — and if it's increasingly difficult to build an audience there — why are we using it?
ON TODAY'S SHOW
- Kickstarter post mortem
- Social media is dead... now what?
You get great rewards when you join the ComicLab Community on Patreon
- $2 — Early access to episodes
- $5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.
Brad Guigar is the creator of Evil Inc and the author of The Webcomics Handbook. Dave Kellett is the creator of Sheldon and Drive.
358 에피소드
모든 에피소드
×플레이어 FM에 오신것을 환영합니다!
플레이어 FM은 웹에서 고품질 팟캐스트를 검색하여 지금 바로 즐길 수 있도록 합니다. 최고의 팟캐스트 앱이며 Android, iPhone 및 웹에서도 작동합니다. 장치 간 구독 동기화를 위해 가입하세요.