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CULTURE CLASH: Taylor + Travis, Summer I Turned Pretty, AI Strategy (Ep. 010)
Manage episode 504435354 series 3578796
Michelle Pualani & Joanna Newton, Michelle Pualani, and Joanna Newton에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Michelle Pualani & Joanna Newton, Michelle Pualani, and Joanna Newton 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
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When Taylor and Travis broke the internet, brands couldn’t resist — but should they have? Plus: what “The Summer I Turned Pretty” teaches about episodic hype, and why AI still can’t kill your creativity.
What You’ll Learn:
- Why brands win (or lose) when they jump on cultural moments
- What “The Summer I Turned Pretty” nailed about community engagement and content pacing
- How AI shifts marketing jobs — and why your creativity still matters more than code
Timestamps:
05:45 – Taylor + Travis engagement: brand reactions and backlash
12:30 – Should every brand jump on viral trends?
18:15 – The Summer I Turned Pretty: Easter eggs, episodic release, and fan frenzy
22:40 – Competition marketing: Team Jeremiah vs. Team Conrad
27:15 – Why AI can’t replace creativity (yet)
32:45 – OpenAI’s $300K job post and what it signals for marketers
References & Resources:
- Taylor Swift
- Travis Kelce
- Jenny Han
- The Summer I Turned Pretty (Prime Video)
- Motion App
- OpenAI / ChatGPT
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