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Insta-Innovation: Harnessing Meta's Instagram for Business Growth in 2024
Manage episode 423499178 series 3553591
Matt Mckay에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Matt Mckay 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
In today's episode of 'Business Bytes: Social Media Uncovered,' we explore the dynamic world of Instagram, a platform boasting over a billion active users and owned by Meta, formerly known as Facebook. We discuss Instagram's strategic shift from being a photo-sharing app to a video-centric platform, influenced by the rising popularity of short-form video platforms like TikTok.
Learn how to leverage features like Reels and IGTV to share engaging video content that resonates with your audience. Discover the new 'friends-only' feed feature that fosters a more intimate social experience, allowing businesses to create exclusive content for their loyal followers or customers.
We delve into four unique ways to boost your business presence on Instagram: Instagram Shopping, an immersive storefront experience; Instagram Stories, with interactive elements like polls and quizzes; Instagram Reels, for creating captivating short videos; and Instagram Guides, a creative avenue to share in-depth content with your audience.
Join us as we unravel Instagram's unique features under Meta's ownership, providing insights on staying up-to-date with these changes to maximize your social media strategy. Remember, in the world of business, every byte of information counts!
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