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Getting Embedded Payments Right with Wix & Emily Bartels
Manage episode 494753156 series 3672035
Hemmo Bosscher에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Hemmo Bosscher 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Embedded payments are transforming how software platforms serve their customers, moving beyond basic functionality to become comprehensive business operating systems.
In this episode of Adyen Presents: Embedded Finance Podcast, host Hemmo Bosscher explores the evolution of embedded payments through conversations with Emily Bartels, former payments leader at Mindbody, and Wix payments co-heads Amit Sagiv and Volodymyr Tsukur, who oversee payments for a platform serving over 250 million users across 190 countries.
Episode Highlights:
- [00:00] Intro
- [01:05] Mindbody's Early Journey into Embedded Payments
- [04:17] Starting with Customer Workflows Before Technology
- [09:49] Strategic Pricing for Embedded Payment Solutions
- [11:15] Navigating Business Through COVID-19 Disruption
- [18:33] Wix's Evolution into a Business Operating System
- [28:26] Leveraging Platform Data to Streamline Payments
- [34:48] The Wix Way: Customer-Centric Product Development
- [42:45] Building the Right Team for Embedded Payments
- [46:56] AI and Personalization in Payment Experiences
- [50:38] Future of Embedded Finance: Beyond Payments
- [52:52] Key Takeaways: Driving Value Through Embedded Solutions
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