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Diversity - The Future of Successful Marketing
Manage episode 331601542 series 3292720
AlikeAudience에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 AlikeAudience 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
In the sixth episode of AdTech | AlikeAudience, Founder & Chief Collaboration Officer, Collabor8 Group Pty Ltd, Phil James, Co-founder of AlikeAudience, Ronald Kwok, and Director of The Brand Creatives, Jessica Lam, discuss the relevance of diversity in the field of marketing. The topics discussed are:
- How diversity can help unlock strategic advantages for clients.
- Building a team with diversified cultures and backgrounds.
- Diverse perspectives that people from different parts of the world might bring to a particular subject matter.
- How diversity, going broad and going wide, unlocks opportunity.
- Discussion on examples of successful and failed case studies.
Phil James
linkedin.com/in/phil-james
- Founder & Chief Collaboration Officer, Collabor8 Group Pty Ltd.
- Helps brand owners to de-risk BOLD marketing & innovation moves.
- Global marketing & innovation consultant connecting brands and marketers with provocative and unconventional solutions to truly differentiate themselves and win in the marketplace.
- Empowering leader, respected communicator, exceptional relationship builder.
Ronald Kwok
linkedin.com/in/ronald-kwok
- Co-founder of AlikeAudience.
- Driven by his passion for big data in digital marketing and entrepreneurial spirit, he co-founded AlikeAudience to help advertisers to reach target audiences in Asia.
- Specializes in Business Strategy, Account Management, Financial Modeling, Growth hacking, Public Relations, and Corporate Finance.
Jessica Lam Hill Young
linkedin.com/in/hillyoung
- Brand Strategist for AlikeAudience.
- Director of the brand creatives, a boutique agency that designs complete brand experience for growing businesses.
- Consultant for tech companies for branding, content, and marketing with a specialized portfolio in AdTech, SaaS, data, and blockchain.
Interested in learning more? Follow AlikeAudience for more on the AdTech industry
- https://www.linkedin.com/company/alikeaudience
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- https://twitter.com/alikeaudience
16 에피소드
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