Brands, Beats & Bytes podcast

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Brand Positioning Doctors에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Brand Positioning Doctors 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

On the Bus with Troy Vollhoffer

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From Backroom Bars to Broadway with Dustin Lynch 36:27

24일 전36:27

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36:27

Not many artists actually hail from Tennessee, but the scenic valleys and rolling hills of The Volunteer State are part of Dustin Lynch’s DNA. In this episode of On the Bus, Country Thunder CEO Troy Vollhoffer sits down with Dustin to discuss his journey from playing fraternity parties and weddings across the southeast to being the first country artist with a club residency at the Wynn in Las Vegas. Plus, stick around for our new segment, Thunder Strike, where Troy features upcoming festival performer Riley Green’s hit song “Damn Good Day to Leave” to give you a taste of what’s to come at Country Thunder in 2025.…

Brands, Beats & Bytes

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Interesting people, insightful points of view and incredible stories on what’s popping and not popping in marketing, tech, and culture you can use to win immediately. Brands, Beats and Bytes boldly stands at the intersection of brand, tech and culture. DC and Larry are fascinated with stories and people behind some of the best marketing in the business. No matter how dope your product, if your marketing sucks your company may suck too. #dontsuck

245 에피소드

#Entrepreneur #Business #Marketing #Brand Positioning Doctors #Tech #Culture #Brand #Entrepreneurship #Advertising #Communication #Public Relations #Digital Marketing #Content #Content Marketing #MarTech

Brands, Beats & Bytes

updated 3일 전

시리즈 홈•Feed

245 에피소드

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Brands, Beats & Bytes

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REMIX: Album 5 Track 15 - The Pursuit of Balance in the Boardroom w/Jeryn Turner 1:19:04

3일 전1:19:04

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1:19:04

REMIX: Album 5 Track 15 - The Pursuit of Balance in the Boardroom Brand Nerds! Get ready...we are talking about life inside and outside of the boardroom. Jeryn Turner is not only a successful business professional, she is also a yoga instructor and author who finds balance in life. She's inspiring us to think differently while still being successful and authentic. A jew-el dropper you don't want to miss! Here are a few key takeaways from the episode: Are you balanced in the boardroom? Go places you are loved, encouraged, and supported. That's where you thrive. Throwing away the script. Living authentically. The power of "AND" | Analog in a digital world. NOTES: Connect with Jeryn at: www.JerynTurner.com Instagram: @ spelmangemini Twitter: @JerynTurner Facebook: Jeryn Turner View Her Books Here. Show Partner: Specificity Learn More About Specificity Stay Up-To-Date on All Things Brands, Beats, & Bytes on Social Instagram | Twitter…

Brands, Beats & Bytes

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REMIX: Album 3 Episode 12 - Sabrina Clarke Duffy, Founder and President of On Point Insight 1:38:50

10일 전1:38:50

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1:38:50

REMIX Album 3 Track 12 – Sabrina Clarke Duffy, Currently Founder and President On Point Insight previously market research and insights exec with Millward Brown, GfK, and Kantar TNS. Sabrina has worked with a wide range of clients including Unilever, Toyota, Coca-Cola, Kraft, Diageo, Johnson and Johnson to name a few. Hey Brand Nerds! We have a market research insights savant in the house who shares her whole self (great mind, body, and soul) in so many ways including: Extraordinary one of a kind research from Sabrina and On Point with analytics and insight on racism today called A Real Perspective of Racism Experienced by Black People in North America (for more information please visit https://www.onpointinsight.com/reality-check) Find time to think Make a difference in the world your way Be Eileen Campbell, find time to really connect with people and show appreciation for them Data is not here to make the decision for you, it is to inform you Market research can be most pivotal in winning vs. losing Keep fighting FOR… not against…

Brands, Beats & Bytes

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Album 7 Track 7 - Seizing Opportunities & Elevating Others w/Mike Maynard 1:14:25

17일 전1:14:25

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1:14:25

Album 7 Track 7 - Seizing Opportunities & Elevating Others w/Mike Maynard Brand Nerds, we have the all rounder of the marketing game in the building today - and if you're wondering what we mean, don't worry, DC is breaking it down. Mike Maynard, CEO of Napier, is bringing incredible knowledge from his time working in engineering to owning PR and Marketing firm Napier. The lessons he has learned along the way and the inspiration for how to be an empathetic and people-centric leader. Get ready Brand Nerds, we can't wait to hear what you think of the episode! Here are a few key takeaways from the episode: When presented with an opportunity - seize it! Find people and leaders who genuinely are helping others improve Most times, an f-up is not as bad as you think it is Lead with people at the forefront, helping them achieve success If you're entering the marketing world or are considering a transition - consider B2B Stay Up-To-Date on All Things Brands, Beats, & Bytes on Social Instagram | Twitter…

Brands, Beats & Bytes

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Album 7 Track 6 - The Ride of a Lifetime with/Jack Mudd 1:18:34

24일 전1:18:34

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1:18:34

Album 7 Track 6 - The Ride of a Lifetime with/Jack Mudd Brand Nerds, welcome back! Many professionals enter start-ups with the thought of them being a kicking off of their careers - our guest today has taken the ride of a lifetime with OneWheel. Jack Mudd takes us through his journey from Social Media Intern to Chief Evangelist with lessons and jew-els sprinkled throughout. Here are a few key takeaways from the episode: Keep your eyes open - you never know if the next opportunity is right in front of you When you feel like you don't know what to do; but you're head down and make yourself indispensable When you're starting - focus on what you want your brand to be about Narrow down your brand voice Make sure you challenge yourself and your team Don't be afraid to find people you love and pick their brains Stay Up-To-Date on All Things Brands, Beats, & Bytes on Social Instagram | Twitter…

Brands, Beats & Bytes

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REMIX: Album 6 Track 3 - The Confucius of Marketing, Andrew Springate 1:15:24

4 weeks 전1:15:24

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1:15:24

REMIX: Album 6 Track 3 - The Confucius of Marketing, Andrew Springate What’s happening Brand Nerds?! We have a thought-provoking leader in the virtual building today, who is behind the marketing of possibly your favorite, highly successful drink, Dr. Pepper, Andrew Springate. Andrew comes from a family of educators and brings that curiosity and continuous learning to his career. From his days at Coca Cola, with hosts DC and LT, throughout his career, he's bringing stories and lessons to our show today. One of the transformative leaders of the Sprite rebranding to his work for Keurig Dr. Pepper, Andrew continues to make incredible strides in his work and is a trusted colleague along the way. Here are a few key takeaways from the episode: Take time to appreciate the hard workers around you Thinking Unconventionally Be someone who gets stuff done The importance of team chemistry How are you a part of the next needed solution? NOTES: Connect with Andrew Andrew Springate | Linkedin Stay Up-To-Date on All Things Brands, Beats, & Bytes on Social Instagram | Twitter…

Brands, Beats & Bytes

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REMIX: Album 6 Track 23 - What's Poppin? AI Marketing 101 52:27

5 weeks 전52:27

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52:27

REMIX: Album 6 Track 23 - What's Poppin? AI Marketing 101 Brand Nerds - What's Poppin?! AI - as you know, is a common conversation in the brand and marketing space. From brands using it for social media, traditional media and beyond - how does it happen and how is it done well? We have the co-founders of AI startup Firebay Studios in the virtual building today to break down how they use AI to elevate brands and marketing nationwide. Show Notes: Firebay Studios Learn more at firebaystudios.com Stay Up-To-Date on All Things Brands, Beats, & Bytes on Social Instagram | Twitter…

Brands, Beats & Bytes

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Album 7 Track 5 - Embracing Change, Curiosity, & Courage with/Wendy Martin 1:12:30

6 weeks 전1:12:30

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1:12:30

Album 7 Track 5 - Embracing Change, Curiosity, & Courage with/Wendy Martin Brand Nerds, change, curiosity and courage are all themes in today's episode, and our guest Wendy Martin embodied each of them throughout her career. She is bringing stories of inspiration and impact. An industry leader who worked her way from the proverbial "mail room" to the c-suite position. There is a lot to learn - we know you'll enjoy! Here are a few key takeaways from the episode: Be Open Minded, Curious, and Fearless Take Every Opportunity to Learn Ask Questions & Ask for Advice Life is Full of Choices - What will you choose? Just as iconic as the 993 Porsche - Meet Wendy Martin Stay Up-To-Date on All Things Brands, Beats, & Bytes on Social Instagram | Twitter…

Brands, Beats & Bytes

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Album 7 Track 4 - Conscious Curiosity: Nature, Resilience & Relationships with/Jeff Karp 1:10:03

7 weeks 전1:10:03

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1:10:03

Album 7 Track 4 - Conscious Curiosity: Nature, Resilience & Relationships with/Jeff Karp Brand Nerds - we have a one-of-a-kind guest in the virtual building today! Jeff Karp is an extraordinary professional who spans various lanes of expertise - from engineering, medicine, entrepreneurship, and more. This is an episode where you should have a seat because the jew-els being dropped can't be missed. Here are a few key takeaways from the episode: Nature is the greatest teacher Being conscious in every moment Observe. Observe. Observe. Prioritize relationships over basic networking Resiliency is key. & so much more Stay Up-To-Date on All Things Brands, Beats, & Bytes on Social Instagram | Twitter…

Brands, Beats & Bytes

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REMIX: Album 6 Track 22 - Persevering, Navigating, and Owning Your Journey w/Aaron Arter 1:14:18

8 weeks 전1:14:18

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REMIX: Album 6 Track 22 - Persevering, Navigating, and Owning Your Journey w/Aaron Arter Brand Nerds - we are back with an original show and an incredible guest you don't want to miss. Aaron Arter is dropping gems about navigating your career, taking ownership of your Ws & Ls, and persevering through it all. Here are a few key takeaways from the episode: Find your category sweet spot Having a mentor that tells you what you need to hear Taking accountability when you F-Up Learn to take the heat How to be a Brand Barometer Show Notes: Coca-Cola Ads Mentioned: 2024 AI Holiday Ad 2024 Holiday Road (not AI) Stay Up-To-Date on All Things Brands, Beats, & Bytes on Social Instagram | Twitter…

Brands, Beats & Bytes

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Album 7 Track 3 - What's Poppin? Super Bowl LIX Ad Preview 59:24

9 weeks 전59:24

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59:24

Album 7 Track 3 - What's Poppin? Super Bowl LIX Ad Preview Brand Nerds - What's Poppin - Super Bowl LIX! We have former guest and Brand Nerd Tim Spengler back in the building, bringing a wealth of knowledge to our conversation about Super Bowl LIX ads. Yes, the game is the main draw to watch, but we know you'll also be tuning in for the ads! You'll not only get a behind-the-scenes look at how these ads make it to your screen but also some fun Super Bowl knowledge you can drop during the game. Stay Up-To-Date on All Things Brands, Beats, & Bytes on Social Instagram | Twitter…

Brands, Beats & Bytes

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Biggest F-Up Remix - Don Scheibenreif, Folayo Lasaki, Aaron Arter, Lulite Ejigu 36:59

10 weeks 전36:59

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36:59

Hey Brand Nerds, we are back with a REMIX of some of our favorite "What was your biggest F-Up & what did you learn from it" answers! Get ready to take note and hopefully not make the same mistakes our guests did! Featuring: 1. Don Scheibenreif 2. Folayo Lasaki 3. Aaron Arter 4. Lulite Ejigu #marketing #advertising #branding #digitalmarketing #media #socialmedia #brandsbeatsbytes #cmo #mostinfluence…

Brands, Beats & Bytes

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Album 7 Track 2 - A Real Global View of Marketing w/Lulite Ejigu 1:18:48

11 weeks 전1:18:48

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1:18:48

Album 7 Track 2 - A Real Global View of Marketing w/Lulite Ejigu Brand Nerds - today's episode will expand your view on the power and stretch of marketing worldwide. We have Lulite Ejigu, whose passion for her work and Africa radiates through her words and will change you by what you hear. We can't wait to hear what you think! Here are a few key takeaways from the episode: Learning to go with the flow in your life and career. Finding a mentor is very important Be conscious of who you are and what you bring to the table. How to analyze the room and the power of doing so Stay Up-To-Date on All Things Brands, Beats, & Bytes on Social Instagram | Twitter…

Brands, Beats & Bytes

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REMIX: Album 6 Track 18 - Transcendent Branding w/Udaiyan Jatar 1:37:16

12 weeks 전1:37:16

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1:37:16

REMIX: Album 6 Track 18 - Transcendent Branding w/Udaiyan Jatar Brand Nerds! We have a Coca Cola (KO) alum in the virtual building today! Udaiyan Jatar has worked in various brand positions from agency to entrepreneur/consultant, and he is bringing jew-els to our conversation today. From building transcendent brands to learning that sometimes our biggest wins can be our biggest f-ups. Grab a drink and a snack because you're going to want to focus in on this episode! Here are a few key takeaways from the episode: Change Happens | Learn How to Adapt Left Brain & Right Brain Matters Focus on the important, not just the urgent Be aware of corporate politics Dream Massive. Start Tiny. Scale Conscientiously. NOTES: Connect with Udaiyan Udaiyan Jatar | LinkedIn Learn More & Join The Blue Earth Network TEDx Talk: The 7 Disciplines for Building a Transcendent Brand Stay Up-To-Date on All Things Brands, Beats, & Bytes on Social Instagram | Twitter…

Brands, Beats & Bytes

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REMIX: Album 6 Track 19 - The Most Interesting Woman in Marketing - Jackie Woodward 1:10:44

13 weeks 전1:10:44

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1:10:44

REMIX: Album 6 Track 19 - The Most Interesting Woman in Marketing - Jackie Woodward Brand Nerds! We are bringing you the most interesting woman in the marketing world—yes, most interesting! While some may pick a niche business world to work in, today's guest, Jackie Woodward, is a woman of many talents within many niches of the brand and marketing world. She is inspiring, interesting, and an incredible businesswoman who leads with heart and intellect. We can't wait for you to take a listen and get to know Jackie as we did. Here are a few key takeaways from the episode: Nurture Your Network Think like a brand. Act like a retailer. Give your people a chance to lead. Curiosity is the core of success. Be a collector of interesting people. Even though you might want to - you can't fix people. How the brands you work on become your kids. NOTES: Connect with Jackie Jackie Woodward | LinkedIn Book: The Power of Instinct: The New Rules of Persuasion in Business and Life Stay Up-To-Date on All Things Brands, Beats, & Bytes on Social Instagram | Twitt…

Brands, Beats & Bytes

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Album 7 Track 1 - Keeping Your Marketing Lens Fresh w/President of Marketing at Coca Cola N.A. Shakir Moin 1:24:17

14 weeks 전1:24:17

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1:24:17

Album 7 Track 1 - Keeping Your Marketing Lens Fresh w/President of Marketing at Coca-Cola N.A. Shakir Moin Brand Nerds - welcome to album 7 - seven years of incredible guests and topics, and we are thrilled to kick off this new album with an incredible brand and marketing professional, President of Marketing at Coca-Cola North America, Shakir Moin. This episode truly inspires while teaching you both the best brand/marketing practices and F-Ups to avoid. Sit down or take a walk - all while getting a head start on your 2025 brand and marketing development. Here are a few key takeaways from the episode: How can you keep your marketing lens fresh in 2025 and beyond? Observe and listen before you take action. Finding your magic metrics. Taking accountability. Your wins have "we"s and your loses have "I"s Show Notes: January 2025 Coca-Cola Ad Mentioned - Link Coming Soon! Stay Up-To-Date on All Things Brands, Beats, & Bytes on Social Instagram | Twitter…