최고 Rich Nass, Embedded Computing Design 팟캐스트 (2024)

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Unlocking CylanceMDR and the Future of Software-Defined Vehicles 40:00

7d ago40:00

40:00

Send us a text In this episode of Embedded Insiders, we're joined by Sriram Krishnan, Senior Director of Product Management at BlackBerry, to dive into CylanceMDR, their AI-powered managed detection and response solution. We’ll explore how its XDR architecture enhances security by seamlessly integrating with existing tools, enabling more efficient …

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Embedded Executive: Electrification of the Automobile, Infineon 12:27

7d ago12:27

12:27

We’ve talked a lot about the software-defined vehicle. This week, we are talking about the electrification of that same automobile on the Embedded Executives podcast. As you might expect, it means removing some of the car's mechanical components and replacing them with electrical components. The benefits of doing that are great, as Sayeed Ahmed, a …

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Embedded Executive: Deploying TSN, Mitsubishi 13:05

14d ago13:05

13:05

TSN is a standard that originated for video-streaming applications. But today, it’s finding a home in industrial applications, and it’s is now becoming irreplaceable. Hear why in this week’s Embedded Executives podcast, where I spoke to Tom Burke, who is the Global Director of Industry Standards for Mitsubishi, as well as the Global Strategic Advis…

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DevTalk with Rich and Vin: Buckle Your Seatbelt, We’re Going to Mars 24:34

19d ago24:34

24:34

The space program has come quite far in the last decade when it comes to sending people to Mars and building a colony there. If you’re wondering what it would take to accomplish that, check out the book Colonizing Mars by Frank Norris. Or, take the easy way out and check out the latest DevTalk with Rich and Vin podcast, where we invited Frank on as…

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Why Memory Matters: Rambus' HBM4 Memory Controller IP 35:30

20d ago35:30

35:30

Send us a text In this episode of Embedded Insiders, we take a deep dive into the newly announced HBM4 Memory Controller IP from Rambus, with insights from Fellow and Distinguished Inventor Steven Woo. Rambus is leading the way with its silicon IP portfolio, and Steven shares his perspective on the latest memory industry trends, the challenges it f…

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Embedded Executive: The SDV Is Coming, and It’s Complicated, Infineon 13:06

20d ago13:06

13:06

We spend a lot of time talking about the software-defined vehicle (SDV), and there are two very good reasons for that. One is that is it occurring, whether you know it or not or whether you want it or not. The second reason is that it is very complex, even if you’re just dealing with the HMI, as it all ties back together at some point. To sort thro…

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Embedded Executive: Developers Need Great Hardware AND Great Software, Analog Devices 12:55

21d ago12:55

12:55

Great hardware is useless without great software, and vice versa. The hardware industry continues to evolve, as always, but the software side operates quite differently than it did in the past, thanks to the groundswell of open-source software. Linux has grown into an operating system that can handle nearly any available application, leading the op…

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Embedded Executive: Zephyr Could Be the OS You’ve Been Waiting For, Linux Foundation 12:10

28d ago12:10

12:10

If you’re not familiar with Zephyr, shame on you. It’s an open-source, real-time operating system (RTOS) for resource-constrained devices. That’s how it differs from Linux, which is more of a mainstream OS. That said, Zephyr is growing quite rapidly in popularity, for many reasons. To understand what those reasons are, and why they make sense, I ch…

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Embedded Executive: Avnet Spins Out New Brand, Tria/Avnet 9:54

1M ago9:54

9:54

Avnet’s Embedded Solutions group is undergoing a change, with a new name attached to it. Known as Tria, the group will be responsible for a range of branded hardware modules, boards, and systems and all the software that comes with them. That combines the company’s vast tech support network and state-of-the-art manufacturing capabilities. Why did A…

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Pioneering RISC-V and Defining Software-Defined Vehicles 40:48

2M ago40:48

40:48

Send us a text On this episode of Embedded Insiders, we’re joined by Calista Redmond, CEO of RISC-V International, and Andrea Gallo, VP of Technology, as they dive into the organization’s latest technical breakthroughs, the evolving RISC-V software ecosystem, and how RISC-V is making an impact in the AI/ML sectors—and beyond. Register for the upcom…

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Embedded Executive: The SDV Could Be More Vulnerable, SiFive 12:53

2M ago12:53

12:53

As you might expect, the code base in the software-defined vehicle is growing in leaps and bounds, with more features being added and the functionality within those features growing (and becoming more complex). Is the downside to that ballooning code base the fact that more holes are being introduced to welcome hackers? That’s where my discussion b…

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Embedded Executive: What is an SDV? Infineon 13:20

2M ago13:20

13:20

Do you know what a software-defined vehicle (SDV) is? You likely have your definition, which may or may not be the “right” definition. Just getting that baseline is where my discussion started with Ray Notarantonio, Infineon’s Senior Director of Vehicle User Experience in this week’s Embedded Executives podcast. We explored what’s possible with an …

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Driving the Future with AMD, and an Embedded World NA Preview 47:16

2M ago47:16

47:16

Send us a text On this episode of Embedded Insiders, Wayne Lyons, AMD’s Automotive Senior Director, provides an update on AMD’s automotive business, trends, and vision for the future. Wayne also dives into the company’s recent advancements in automotive processors like the Versal AI Edge Series, and their success with companies deploying their solu…

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Embedded Executive: The Latest in Memory Technology, Macronix 13:59

2M ago13:59

13:59

Memory technology continues to move along at a healthy pace. Innovations continue to come, and there does not seem to be a slowdown on that horizon. Whether it’s NAND, NOR, or something else, you can expect to see advances in densities, speeds, costs, and so on. To get the lay of the land, I spoke to one of the pioneers of memory technology, Miin W…

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DevTalk with Rich and Vin: Requirements-Management Tools 23:09

2M ago23:09

23:09

As the complexity of our embedded systems has exploded, particularly in the automotive space, a requirements-management tool has moved into the “must-have” category. With the volume of people, the humongous code base, and the geographically disparate design teams, it’s nearly impossible to maintain and track every aspect of a design. With all that …

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Embedded Executive: Bluetooth Continues to Excel, Infineon 12:21

2M ago12:21

12:21

Bluetooth has been around for a quarter century. That’s a very, very long time in technology years. It’s evolved into one of the most omnipresent standards ever produced. That said, it continues to grow with new features and enhancements, which result in new use cases. I spoke to Shantanu Bhalerao, the Vice President of Bluetooth Products for Infin…

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Embedded Executive: Design to the Smart Edge, Ceva 8:46

3M ago8:46

8:46

Everything is connected, everything is smart, and AI controls everything. And it all comes back to the “smart Edge.” While these statements seem to be a bit over-arching, there’s a lot of truth to them. But building and then designing around that smart Edge can be quite tricky. Add TinyML to the equation, and it should become clearer (well, maybe).…

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Embedded Executive: The Latest Activities in the SDV, LedderTech 14:42

3M ago14:42

14:42

The software-defined vehicle (SDV) requires lots of horsepower, and in many cases, extensive use of AI. Is the world ready for this application? More importantly, are the automakers ready? This is the avenue I went down with Frantz Saintellemy, the President and CEO of Leddar Tech. We discussed the ecosystem, the available products, the activities …

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DevTalk with Rich and Vin: Test Early and Often 14:59

3M ago14:59

14:59

Engineers know how important it is to test their prototypes. What they don’t seem to get is that the testing process needs to start at the beginning of the design process, not at the end. And testing must continue all the way through the entire design process. The reasons for this are what Rich and Vin go through on this episode of DevTalk with Ric…

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Intel’s Energy Efficient, Low Cost Approach to Electric Vehicles 43:05

3M ago43:05

43:05

Send us a text On this episode of Embedded Insiders, Jack Weast, Intel Fellow and Vice President and General Manager of Intel Automotive, breaks down the company’s recently announced OLEA U310 SoC. Built with a hybrid and heterogeneous architecture, the solution is designed to improve the overall efficiency of electric vehicles by promoting energy …

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Embedded Executive: Trying to be All Things in Memory, Apacer 5:55

3M ago5:55

5:55

Many of the memory suppliers choose a niche to be an expert. It may be automotive, consumer, industrial, medical, etc. In the case of Apacer Technology, the company has chosen to do it all. In my discussion with Gibson Chen, the General Manager of Apacer, I challenged whether that’s the best approach, trying to serve just about any market. Listen t…

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Embedded Executive: The Latest in Medical Wearables, Orca Semi 11:34

3M ago11:34

11:34

The latest wearable medical devices are designed to help consumers make better decisions regarding their care. Until recently, the space has been somewhat limited. Size and power were the two biggest constraints. Those constraints aren’t going away, but they are definitely being lessened thanks to some of the latest innovations on the semiconductor…

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Embedded Executive: Defining the SDV, Arm 24:22

3M ago24:22

24:22

If the software-defined vehicle (SDV) comes off as planned, life for consumers becomes a whole lot easier. “If” is the key word in that sentence, and there’s tons of debate as to when that might actually happen. To understand what the SDV is—and it means different things to different people—I spoke to Suraj Gajendra, the Vice President of Automotiv…

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Go Faster, Work Smarter: AI, HPC, and the Future of Data Centers with Rambus 38:36

4M ago38:36

38:36

Send us a text On this episode of Embedded Insiders, we dive into the growing advancements in AI and HPC with Lou Ternullo, senior director of IP product marketing at Rambus. Lou highlights the evolving data center architectures and the increasing demands for high bandwidth, low latency, and robust performance. He also explains how Rambus is stayin…

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Embedded Executive: What’s New in Wi-Fi, Infineon 13:07

4M ago13:07

13:07

Is Wi-Fi even a thing anymore? What I mean by that is, at least from the users’ perspective, Wi-Fi just works, and that’s not much to think about. However, behind the scenes, a lot has to happen to make that “ubiquitousness” happen. To get a better understanding of what is happening back there, I spoke to Sivaram Trikutam, the Vice President of Wi-…

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GaN Acquisitions & Securing the Edge with Infineon 37:18

4M ago37:18

37:18

Send us a text On this episode of Embedded Insiders, Rich and Erik Wood, Senior Director of Product Security at Infineon Technologies, discuss security at the edge. Diving into the company’s wide variety of secure features, Infineon’s newest MCU line, the PSoC Edge, is a single solution highlighted for its "MCU-ness” and effort in making edge secur…

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Embedded Executive: A 40-Year Battery? with Tadiran 9:22

4M ago9:22

9:22

Can batteries last for 40 years? And what is the application that would require such a timeline? That’s the discussion I had with Sol Jacobs, the Vice President and General Manager of Tadiran Batteries. The topic arose after the company’s recent whitepaper crossed my desk. To understand whether this was fact or simply a click-bait headline, I decid…

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Embedded Executive: Sensors Are Exploding in Number, Requiring Lots More Energy - Infineon 11:30

4M ago11:30

11:30

Why would you put sensors and power components into the same business unit if you’re a component supplier? That’s what I asked Adam White, President, of Infineon’s Power and Sensors Division. After hearing his response, it made perfect sense—today’s sensors are quickly growing in number and power consumption. So it only makes sense to put those eng…

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Computex 2024 & Robotics AI and Sensing with Texas Instruments 34:32

5M ago34:32

34:32

Send us a text On this episode of Embedded Insiders, Senior Technology Editor, Ken, and Errol Leon, System Engineering & Marketing Manager of Robotics at Texas Instruments (TI) discuss the work of robotics in collaboration with humans and the role of motor control, board-to-board communication and sensor fusion in the future of robotics. But first,…

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Embedded Executive: Memory For the Car Is Different, Micron 15:56

5M ago15:56

15:56

Memory for automotive applications needs to be different from memory that’s intended for other applications. Why is that? I could not answer that question, so I turned to Michael Basca, the Vice President of Embedded Products and Systems within Micron’s Embedded Business Unit. As you might expect, Michael had no trouble answering the question. Hear…

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Embedded Executive: The Uncrashable Car, Indie Semiconductor 13:56

5M ago13:56

13:56

Is it possible to develop a car that would never crash? We’re talking about a physical crash, not a software crash. According to Chet Babla, Indie Semiconductor’s Senior Vice President, it is. Being a non-believer, I had Chet as my guest on this week’s Embedded Executives podcast. Chet walked me through exactly what needs to happen to make this phe…

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Embedded Executive: Going All In on Generative AI, Synopsys 12:16

5M ago12:16

12:16

Synopsys is all in on generative AI, and it’s putting its money where its mouth is by creating a Center for Generative AI within the company. Being that I had no idea what this meant, how it would work, or what it would mean to the industry, I invited the Center’s Executive Director, Stelios Diamantidis, to join me on this week’s Embedded Executive…

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DevTalk with Rich and Vin (and SiLabs CEO) 32:37

5M ago32:37

32:37

In this episode of DevTalk with Rich (Nass) and Vin (D’Agostino), Matt Johnson, the CEO of Silicon Labs joins us. It’s a lively discussion, starting in rural Maine, and ending with “Should engineers be concerned that AI will take their jobs?” Listen in for some interesting responses.저자 Rich Nass, Embedded Computing Design

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Embedded Executive: A Raspberry Pi Really Can Be Secure, Zymbit 10:41

5M ago10:41

10:41

Understatement: Raspberry Pi is popular with the embedded community. Myth: Raspberry Pi is not a secure platform. I believed in that myth until a recent conversation with Alex Kaay, the CTO and co-founder of Zymbit. The beauty of the Pi is in its simplicity, but don’t equate simplicity with unsecure. Alex walked me through why people's beliefs are …

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Should Engineers Be Concerned AI Will Take Their Jobs? 40:38

6M ago40:38

40:38

Send us a text On this episode of Embedded Insiders, Rich and Vin are taking over with a Dev Talk featuring Matt Johnson, the CEO of Silicon Labs. Continuing their “CEO takeover,” the two are deep-diving into Matt’s background, journey with the semiconductor manufacturing company, and his opinion on how AI will affect incoming engineers. But first,…

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Embedded Executive: Choosing a Medium For Smart Metering with the Wi-SUN Alliance 11:20

6M ago11:20

11:20

One area of technology that many vendors and technologies are gunning for is smart metering, whether commercial or residential electric meters, water meters, or something else. The number of potential meters is HUGE. But which technology makes the most sense for this application? As you might expect, it depends on who you talk to. For this podcast,…

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Embedded Executive: What You Can Do With Medical Wearables, Analog Devices (ADI) 13:53

6M ago13:53

13:53

Medical wearables can greatly enhance the quality of life for many people. This can be done by instantly accessing medical information and potentially alerting a professional, or simply tracking stats on an individual. According to Andrew Burt, the Director of Product Line Management of Digital Healthcare at Analog Devices, his company has produced…

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Silent Tech: Exploring Advanced AI Noise Suppression 41:43

6M ago41:43

41:43

Send us a text On this episode of Embedded Insiders, Alexander Kain, Skyworks Solutions’ Senior Principal Artificial Intelligence Systems Engineer joins the podcast to discuss his company’s advanced AI noise suppression, designed to reduce noise in a variety of environments and applications. Next, Rich and Vin are back with another Dev Talk joined …

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Embedded Executive: AI Effects All Subsystems Including Memory, with Micron 9:58

6M ago9:58

9:58

In this era of AI, designers have to think differently about every aspect of their projects. That includes the memory subsystem. To that end, Micron had a series of announcements to help facilitate AI, particularly on mobile devices. But beyond each subsystem, there’s just so much that needs to be learned and still so much that’s unknown. That’s wh…

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DevTalk with Rich and Vin (and Digi CEO) 21:06

6M ago21:06

21:06

Welcome to a slightly different version of our DevTalk with Rich and Vin podcast. In addition to doing our traditional tech talks, which you’ve clearly told us that you enjoy, we will be producing discussions with CEOs. But we won’t be going through the usual company blah, blah, blah. We’re going to dig a little deeper and find out what really driv…

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