627: How to Deal with Competitors Opening

The Business of Boutique Fitness

Lise Kuecker에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Lise Kuecker 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

2M ago 11:30

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Competitor opening nearby?

Cue spiking stress, nagging worries and the heavy weight of dread.

But, my friend, let’s adopt a healthier approach. Competitors are a given, so get a go-to game plan to keep your studio – and your mindset – thriving. Trust someone who’s been there, as Coach Catherine shares top tips in Episode 627, How to Deal with Competitors Opening.

How to go on offense:

Flip the script: instead of a threat, consider competitors an opportunity to grow
Do your homework: research your competitors' positioning, pricing and promotions
Bypass the price war: know your worth and refuse to undercut your value
Brag better: revisit marketing strategies and reinforce your unique selling points
Nurture your peeps: seek feedback, enhance client service and love on your team

Keep in mind that competition is healthy and can make your studio even stronger. Replace the “what-ifs” with an optimistic outlook in Episode 627.

Catch you there,

Lise

PS: Join 2,000+ studio owners who’ve decided to take control of their studio business and build their freedom empire. Subscribe HERE and join the party!

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