))
'Diversity is the Way to Ignite The Creative Explosion’ JEREMY LINDLEY with an exclusive insider view on how Diageo are unleashing creativity and commercialising design #9
Manage episode 397296609 series 3510658
Haines McGregor에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Haines McGregor 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
The brands under Jeremy Lindley’s watch across many years are nothing short of iconic. So how do you balance the design legacy with a new age of ideas…
Diversity of thought and inclusive design are at the heart of Jeremy’s ethos and Diageo’s culture, but it’s exactly how this manifests in great design that makes his insights such a revelation to many.
Join us on You, Me & CPG as we share the unmissable benefits of inclusive design, how to cultivate an explosion of diverse thought, and the three word mantra that every design must live up to.
This episode covers
- Great examples of inclusive design on the web and beyond
- How to catch your subconscious biases
- Creating an environment for diverse thought to thrive
- The three words that form a central tenet to Diageo’s design
- How semiotics revolutionised Tesco’s design process
- The continuous premiumisation of the CPG industry
Learn more and follow the journey at: https://www.hainesmcgregor.co.uk/
14 에피소드
공유
