How to Find Your Author Brand

Wish I'd Known Then . . . For Writers

Sara Rosett and Jami Albright, Sara Rosett, and Jami Albright에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Sara Rosett and Jami Albright, Sara Rosett, and Jami Albright 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

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Episode 214 / How do you pull in readers who will love your books and push away those readers who won’t enjoy your book? Branding.

Branding is more than colors, fonts, and covers.

Join us for an in-depth discussion on how to determine your brand and carry it through in everything from your voice to ad copy to covers. And you know we’re always here for food analogies so the alternate title of this episode is “Why branding is like a layer cake.” 🍰

What is a brand promise?
Uniqueness
Using comp authors
Does your voice need to match your brand?
Creating an author tagline that reflects your brand

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