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Local SEO Audit - The Invisible Contractor: Why Great Austin Roofers Can't Be Found Online
Manage episode 508307770 series 3688736
Mars Lin에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Mars Lin 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
What happens when a skilled contractor does incredible work but remains completely invisible online? In this episode, we unpack a fascinating real-world case study from Austin, Texas, where a full-service roofing contractor is losing countless customers due to critical website structure issues.
In This Episode, You'll Discover:
The Mystery Unfolds: How a contractor offering roofing, gutters, and painting services has become digitally invisible despite their expertise, and why their 53-page website is actually working against them.
The Detective Work: We break down the exact problems plaguing their digital presence, from missing service pages to broken site architecture that confuses both customers and search engines.
The Smoking Gun: Why their homepage optimization is sending all the wrong signals and how simple title changes can dramatically impact local search visibility.
The Missing Departments: How entire service categories (gutters and painting) have virtually no digital footprint, creating massive missed opportunities for customer acquisition.
The Solution Blueprint: A step-by-step renovation plan that transforms their website from a confusing maze into a customer-attracting machine, including specific timelines and actionable strategies.
Key Takeaways:
• Why having a website isn't enough - it needs proper SEO site structure • The critical importance of internal linking for local service businesses • How to identify if your own website suffers from similar issues • The difference between digital presence and digital effectiveness
Perfect for: Contractors, home service business owners, marketing professionals, and anyone struggling to understand why their website isn't generating leads.
This isn't just another SEO theory session - it's a real-world investigation with practical solutions you can implement immediately.
Ready to boost your local search performance? Click the button to get started with your free GBP Performance Boost Audit today! 💪
https://ww1.webido.info/local-seo-audit
8 에피소드
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